PEGA vs BR vs NOW Stock Comparison

Pegasystems, Broadridge Financial Solutions and ServiceNow Prices as of Oct 26, 2026 Peers: Industry group
PEGA Pegasystems Inc
$36.71 +8.8% 1M -44.6% 1Y
Market cap
$5.78B
P/E
19.6x
Revenue (TTM)
$1.75B
Div. yield
0.00%
Business Process Automation Technology
3 wins
NOW ServiceNow, Inc.
$158.19 +16.6% 1M -15.0% 1Y
Market cap
$159.67B
P/E
95.6x
Revenue (TTM)
$14.73B
Div. yield
–
Business Process Automation Technology
5 wins

Head to Head

10 decided of 12

ServiceNow leads on 5 of the 12 questions below (ServiceNow 5, Pegasystems 3, Broadridge Financial Solutions 2). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionPEGABRNOWLeader
Larger companyMarket capitalisation $5.78B $20.57B $159.67B NOW
Cheaper on earningsLower P/E, profitable companies only 19.6x 18.3x 95.6x BR
Cheaper on forward earningsLower price / next fiscal year consensus EPS 16.4x 17.5x 41.1x PEGA
Faster revenue growthRevenue growth, trailing twelve months +0.9% +8.5% +22.2% NOW
More profitableNet margin, trailing twelve months 16.9% 15.0% 11.3% PEGA
Better return on capitalReturn on invested capital — 16.7% — –
Less leveragedLower net debt / EBITDA — 1.8x 0.8x NOW
Higher dividend yieldTrailing dividend yield 0.00% 0.00% 0.00% –
Better 1-year returnPrice return, last 12 months -44.6% -22.0% -15.0% NOW
Better 5-year returnAnnualised price return, 5 years -10.0%/yr 0.0%/yr +3.5%/yr NOW
Less volatileAnnualised volatility, 1 year 52.4% 30.6% 58.8% BR
Higher overall scoreMean of the five percentile scores vs peers 66/100 56/100 52/100 PEGA

Percentile Scorecard

PEGABRNOW

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisPEGABRNOW
Valuation 74 #27 of 102 62 #39 of 102 28 #74 of 102
Growth 55 #45 of 98 40 #59 of 98 58 #42 of 98
Profitability 90 #10 of 95 81 #19 of 95 82 #18 of 95
Financial Health 67 #37 of 109 44 #61 of 109 50 #55 of 109
Shareholder Returns 44 #36 of 64 51 #32 of 64 41 #38 of 64
Overall 66 56 52
  • PEGA ranked among 115 companies in Business Applications
  • BR ranked among 115 companies in Business Applications
  • NOW ranked among 115 companies in Business Applications

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodPEGABRNOWSPY
1 month +8.8%+10.6%+16.6% -0.8%
3 months +28.4%+18.6%+49.9% +3.5%
6 months -0.2%+15.8%+74.9% +7.0%
Year to date -38.5%-18.9%+3.3% +12.2%
1 year -44.6%-22.0%-15.0% +13.0%
3 years +77.6%+8.2%+42.8% +86.3%
3 years, per year +21.1%+2.7%+12.6% +23.1%
5 years -41.0%-0.1%+19.0% +68.6%
5 years, per year -10.0%0.0%+3.5% +11.0%
10 years +141.8%+180.8%+902.5% +258.0%
10 years, per year +9.2%+10.9%+25.9% +13.6%

Risk

MeasurePEGABRNOWSPY
Volatility, 1Y 52.4%30.6%58.8% 12.7%
Downside volatility, 1Y 57.3%32.8%61.5% 12.7%
Beta vs S&P 500, 1Y 0.730.030.62 1.00
Return / volatility, 1Y -0.85-0.72-0.25 1.02
Max drawdown, 5Y -75.6%-49.3%-64.5% -25.4%
From 52-week high -44.9%-22.0%-16.4% -1.8%
52-week high $66.64$232.02$189.26 $779.14
52-week low $25.99$135.44$83.00 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultiplePEGABRNOW
P/E now vs peer median 20.4xmedian 28.8x 18.7xmedian 28.8x 97.7xmedian 28.8x
P/S now vs peer median 3.4xmedian 2.8x 2.8xmedian 2.8x 11.1xmedian 2.8x
EV/EBITDA now vs peer median 22.7xmedian 17.7x 14.6xmedian 17.7x 48.7xmedian 17.7x
P/FCF now vs peer median 13.6xmedian 15.8x 16.1xmedian 15.8x 35.7xmedian 15.8x
P/B now vs peer median 10.9xmedian 3.2x 7.3xmedian 3.2x 13.1xmedian 3.2x
PEG now vs peer median 0.19median 0.85 0.85median 0.85 18.80median 0.85

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsPEGABRNOW
Revenue $1.75B $7.48B $14.73B
Gross profit $1.33B $2.38B $11.02B
Operating income $173.01M $1.30B $1.68B
Net income $294.76M $1.12B $1.67B
Free cash flow $442.24M $1.28B $4.58B
R&D $321.38M – $3.26B
EPS (diluted) $1.75 $9.60 $1.61
Cash & equivalents $202.19M $402.90M $2.50B
Total debt – $3.25B $7.52B
Shares (diluted) 168.64M 117.10M 1.03B
Enterprise value $5.47B $19.20B $138.13B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricPEGABRNOW
P/E 20.4x 18.7x 97.7x
P/FCF 13.6x 16.1x 35.7x
P/Operating cash flow 13.0x 15.3x 30.8x
P/S 3.4x 2.8x 11.1x
P/B 10.9x 7.3x 13.1x
P/Tangible book 10.9x 12.6x 18.7x
EV/EBITDA 22.7x 14.6x 48.7x
EV/EBIT 32.9x 18.1x 99.1x
EV/Revenue 3.3x 3.1x 11.3x
EV/FCF 12.9x 18.4x 36.3x
EV/Operating cash flow 12.3x 17.5x 31.4x
PEG (3Y EPS CAGR) 0.19 0.85 18.80

Growth

14 metrics
MetricPEGABRNOW
Revenue growth (1Y) 0.9% 8.5% 22.2%
Revenue CAGR (3Y) 8.9% 7.2% 22.5%
Gross profit growth (1Y) 1.1% 11.2% 16.4%
Gross profit CAGR (3Y) 10.8% 10.0% 20.5%
Operating income growth (1Y) -42.7% 9.4% 4.9%
Operating income CAGR (3Y) 84.9% 11.6% 49.1%
Net income growth (1Y) 6.0% 33.9% 0.5%
Net income CAGR (3Y) 110.5% 21.3% 5.5%
EPS growth (1Y) 15.8% 35.3% 1.7%
EPS CAGR (3Y) 109.8% 21.9% 5.2%
Operating cash flow growth (1Y) 4.7% 14.9% 13.0%
Operating cash flow CAGR (3Y) 38.6% 17.8% 22.2%
Free cash flow growth (1Y) 2.7% 13.4% 19.0%
Free cash flow CAGR (3Y) 44.6% 17.7% 25.7%

Profitability

14 metrics
MetricPEGABRNOW
Gross margin 75.9% 31.8% 74.8%
EBITDA margin 14.4% 21.5% 23.2%
Operating margin 9.9% 17.4% 11.4%
Pretax margin 10.4% 19.3% 15.9%
Net margin 16.9% 15.0% 11.3%
FCF margin 25.3% 17.1% 31.1%
Operating cash flow margin 26.5% 18.0% 36.0%
Return on equity 53.1% 39.7% 13.8%
Return on assets 21.7% 12.7% 6.0%
Return on invested capital – 16.7% –
Return on capital employed 25.5% 17.5% 10.6%
Asset turnover 1.3x 0.8x 0.5x
Cash conversion (OCF / net income) 1.6x 1.2x 3.2x
Stock comp / revenue 8.3% 1.3% 12.3%

Financial Health

11 metrics
MetricPEGABRNOW
Debt / assets – 36.4% 23.7%
Debt / equity – 1.1x 0.6x
Net debt / EBITDA – 1.8x 0.8x
Debt / FCF – 2.5x 1.6x
Liabilities / assets 58.7% 68.2% 60.5%
Equity / assets 41.3% 31.8% 39.5%
Interest coverage 650.4x – –
Current ratio 1.0x 1.2x 0.7x
Quick ratio 0.9x 1.1x 0.6x
Cash ratio 0.5x 0.3x 0.4x
Altman Z-score 6.91 4.10 5.89

Shareholder Returns

7 metrics
MetricPEGABRNOW
Dividend yield 0.5% 2.2% –
Net buyback yield 7.5% 2.8% 1.9%
Shareholder yield 8.1% 5.0% 1.9%
Payout ratio (earnings) 6.9% – –
Payout ratio (FCF) 4.6% – –
Dividend growth (1Y) 57.0% – –
Dividend CAGR (3Y) 26.8% – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusPEGABRNOW
Forward P/E 16.4xFY2026 17.5xFY2027 41.1xFY2026
EPS, next fiscal year $2.24FY2026 $10.32FY2027 $3.85FY2026
EPS growth, next FY +6.7%FY2026 +7.5%FY2027 +9.7%FY2026
EPS growth, the year after +9.4% +5.0% +27.0%
Revenue, next fiscal year $1.75BFY2026 $7.42BFY2027 $15.25BFY2026
Revenue growth, next FY -0.1%FY2026 -0.9%FY2027 +14.8%FY2026
Revenue growth, the year after +8.5% +3.8% +17.7%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersPEGABRNOW
Held by institutions 57.4% 92.3% 81.6%
Institutions holding 433 1,014 2,224
Change in shares held, QoQ +2.9% -1.2% -2.1%
Institutions buying 242 487 1,285
Institutions selling 153 398 779
Buyers to sellers 1.58 1.22 1.65

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

PEGABRNOW
PEGA 1.00 0.49 0.67
BR 0.49 1.00 0.56
NOW 0.67 0.56 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, PEGA, BR and NOW?

ServiceNow (NOW) is the largest by market capitalisation: Pegasystems (PEGA) $5.78B, Broadridge Financial Solutions (BR) $20.57B, ServiceNow (NOW) $159.67B.

Which stock is cheaper, PEGA, BR and NOW?

Broadridge Financial Solutions (BR) trades on the lowest price-to-earnings ratio (Pegasystems (PEGA) 19.6x, Broadridge Financial Solutions (BR) 18.3x, ServiceNow (NOW) 95.6x). On next year's consensus earnings, Pegasystems (PEGA) is cheapest (Pegasystems (PEGA) 16.4x, Broadridge Financial Solutions (BR) 17.5x, ServiceNow (NOW) 41.1x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

ServiceNow (NOW) grew revenue fastest over the trailing twelve months: Pegasystems (PEGA) +0.9%, Broadridge Financial Solutions (BR) +8.5%, ServiceNow (NOW) +22.2%.

Which company is more profitable?

Pegasystems (PEGA) has the highest net margin (Pegasystems (PEGA) 16.9%, Broadridge Financial Solutions (BR) 15.0%, ServiceNow (NOW) 11.3%).

Which stock has performed better?

Over the past year ServiceNow (NOW) returned the most: Pegasystems (PEGA) -44.6%, Broadridge Financial Solutions (BR) -22.0%, ServiceNow (NOW) -15.0%. Over five years, ServiceNow (NOW) compounded fastest (Pegasystems (PEGA) -10.0%/yr, Broadridge Financial Solutions (BR) 0.0%/yr, ServiceNow (NOW) +3.5%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Only one of these companies pays a dividend: Pegasystems (PEGA) 0.00%, Broadridge Financial Solutions (BR) 0.00%, ServiceNow (NOW) 0.00%. Broadridge Financial Solutions (BR) and ServiceNow (NOW) pays no regular dividend.

Which stock is riskier?

By one-year price volatility, Broadridge Financial Solutions (BR) has been the steadiest (Pegasystems (PEGA) 52.4%, Broadridge Financial Solutions (BR) 30.6%, ServiceNow (NOW) 58.8%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, PEGA, BR and NOW?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, ServiceNow (NOW) leads on 5. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.