CPNG vs HEPS vs HOUR Stock Comparison

Coupang, D-MARKET Electronic Services & Trading and Hour Loop Prices as of Oct 29, 2026 Peers: Industry group
CPNG Coupang, Inc.
$14.58 +5.3% 1M -54.5% 1Y
Market cap
$25.68B
P/E
–
Revenue (TTM)
$35.46B
Div. yield
–
Online Retail Consumer Discretionary
2 wins
HOUR Hour Loop, Inc
$1.58 -19.4% 1M -25.8% 1Y
Market cap
$55.25M
P/E
–
Revenue (TTM)
—
Div. yield
–
Online Retail Consumer Discretionary

Head to Head

4 decided of 12

Coupang leads on 2 of the 12 questions below (Coupang 2, D-MARKET Electronic Services & Trading 2). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionCPNGHEPSHOURLeader
Larger companyMarket capitalisation $25.68B $1.03B $55.25M CPNG
Cheaper on earningsLower P/E, profitable companies only -33.5x -7.8x — –
Cheaper on forward earningsLower price / next fiscal year consensus EPS — — — –
Faster revenue growthRevenue growth, trailing twelve months +9.9% — — –
More profitableNet margin, trailing twelve months -2.2% — — –
Better return on capitalReturn on invested capital -10.6% — — –
Less leveragedLower net debt / EBITDA 49.4x — — –
Higher dividend yieldTrailing dividend yield 0.00% 0.00% 0.00% –
Better 1-year returnPrice return, last 12 months -54.5% +4.9% -25.8% HEPS
Better 5-year returnAnnualised price return, 5 years -13.3%/yr -9.3%/yr — HEPS
Less volatileAnnualised volatility, 1 year 48.2% 55.4% 63.3% CPNG
Higher overall scoreMean of the five percentile scores vs peers 32/100 — — –

Percentile Scorecard

CPNGHEPSHOUR

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisCPNGHEPSHOUR
Valuation 11 #93 of 104 20 #83 of 104 –
Growth 11 #87 of 98 – –
Profitability 21 #77 of 97 – –
Financial Health 29 #78 of 110 38 #69 of 110 –
Shareholder Returns 88 #9 of 70 – –
Overall 32 – –
  • CPNG ranked among 115 companies in Retail
  • HEPS ranked among 115 companies in Retail
  • HOUR ranked among 115 companies in Retail

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodCPNGHEPSHOURSPY
1 month +5.3%+10.7%-19.4% +0.7%
3 months -9.4%-4.5%-11.2% +3.7%
6 months -27.0%+0.4%-20.2% +7.1%
Year to date -38.2%+12.5%-12.2% +12.8%
1 year -54.5%+4.9%-25.8% +11.9%
3 years -15.2%+132.5%+16.2% +85.2%
3 years, per year -5.4%+32.5%+5.1% +22.8%
5 years -51.0%-38.7%— +67.6%
5 years, per year -13.3%-9.3%— +10.9%

Risk

MeasureCPNGHEPSHOURSPY
Volatility, 1Y 48.2%55.4%63.3% 12.7%
Downside volatility, 1Y 50.1%59.9%58.0% 12.6%
Beta vs S&P 500, 1Y 1.360.550.88 1.00
Return / volatility, 1Y -1.130.09-0.41 0.94
Max drawdown, 5Y -69.3%-89.2%-89.5% -25.4%
From 52-week high -54.6%-15.2%-40.6% -1.2%
52-week high $32.13$3.29$2.66 $779.14
52-week low $13.75$2.18$1.54 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleCPNGHEPSHOUR
P/E now vs peer median -34.2xmedian 17.0x -7.8xmedian 17.0x —median 17.0x
P/S now vs peer median 0.7xmedian 0.5x 0.5xmedian 0.5x —median 0.5x
EV/EBITDA now vs peer median -318.6xmedian 9.2x —median 9.2x —median 9.2x
P/FCF now vs peer median 263.9xmedian 15.6x 4.8xmedian 15.6x —median 15.6x
P/B now vs peer median 8.7xmedian 1.7x 21.3xmedian 1.7x —median 1.7x
PEG now vs peer median 0.61median 0.77 —median 0.77 —median 0.77

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsCPNGHEPSHOUR
Revenue $35.46B – –
Gross profit $10.06B – –
Operating income -$628.00M – –
Net income -$767.00M – –
Free cash flow $99.00M – –
EPS (diluted) $-0.43 – –
Cash & equivalents $6.11B $263.27M –
Total debt $2.60B $13.89M –
Shares (diluted) 1.80B – 35.19M
Enterprise value -$277.28M $105.11M $55.25M

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricCPNGHEPSHOUR
P/E -34.2x -7.8x –
P/FCF 263.9x 4.8x –
P/Operating cash flow 18.3x – –
P/S 0.7x 0.5x –
P/B 8.7x 21.3x –
P/Tangible book 9.3x 21.3x –
EV/EBITDA -318.6x – –
EV/EBIT -36.0x – –
EV/Revenue 0.6x – –
EV/FCF 228.5x – –
EV/Operating cash flow 15.9x – –
PEG (3Y EPS CAGR) 0.61 – –

Growth

14 metrics
MetricCPNGHEPSHOUR
Revenue growth (1Y) 9.9% – –
Revenue CAGR (3Y) 17.1% – –
Gross profit growth (1Y) 4.3% – –
Gross profit CAGR (3Y) 22.6% – –
Operating income growth (1Y) -186.7% – –
Operating income CAGR (3Y) -52.0% – –
Net income growth (1Y) -310.1% – –
Net income CAGR (3Y) -55.9% – –
EPS growth (1Y) -316.7% – –
EPS CAGR (3Y) -55.9% – –
Operating cash flow growth (1Y) -25.4% – –
Operating cash flow CAGR (3Y) -10.1% – –
Free cash flow growth (1Y) -87.3% – –
Free cash flow CAGR (3Y) -55.0% – –

Profitability

14 metrics
MetricCPNGHEPSHOUR
Gross margin 28.4% – –
EBITDA margin -0.2% – –
Operating margin -1.8% – –
Pretax margin -1.7% – –
Net margin -2.2% – –
FCF margin 0.3% – –
Operating cash flow margin 4.0% – –
Return on equity -22.2% – –
Return on assets -4.4% – –
Return on invested capital -10.6% – –
Return on capital employed -9.3% – –
Asset turnover 2.0x – –
Cash conversion (OCF / net income) -1.9x – –
Stock comp / revenue 1.5% – –

Financial Health

11 metrics
MetricCPNGHEPSHOUR
Debt / assets 15.0% 1.6% –
Debt / equity 0.9x 0.3x –
Net debt / EBITDA 49.4x – –
Debt / FCF 26.3x – –
Liabilities / assets 82.8% 94.6% –
Equity / assets 17.2% 5.4% –
Interest coverage -8.3x – –
Current ratio 0.9x 0.9x –
Quick ratio 0.6x 0.4x –
Cash ratio 0.6x 0.3x –
Altman Z-score 2.52 – –

Shareholder Returns

7 metrics
MetricCPNGHEPSHOUR
Dividend yield – – –
Net buyback yield 4.2% – –
Shareholder yield 4.2% – –
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusCPNGHEPSHOUR
EPS, next fiscal year $-0.51FY2026 $-0.55FY2026 –
EPS growth, next FY -563.6%FY2026 – –
Revenue, next fiscal year $36.30BFY2026 $2.16BFY2026 –
Revenue growth, next FY +5.1%FY2026 +11.5%FY2026 –
Revenue growth, the year after +23.5% +41.5% –

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersCPNGHEPSHOUR
Held by institutions 81.8% 6.9% –
Institutions holding 589 33 –
Change in shares held, QoQ -2.8% +1.3% –
Institutions buying 262 15 –
Institutions selling 244 13 –
Buyers to sellers 1.07 1.15 –

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

CPNGHEPSHOUR
CPNG 1.00 0.15 0.24
HEPS 0.15 1.00 0.02
HOUR 0.24 0.02 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, CPNG, HEPS and HOUR?

Coupang (CPNG) is the largest by market capitalisation: Coupang (CPNG) $25.68B, D-MARKET Electronic Services & Trading (HEPS) $1.03B, Hour Loop (HOUR) $55.25M.

Which stock has performed better?

Over the past year D-MARKET Electronic Services & Trading (HEPS) returned the most: Coupang (CPNG) -54.5%, D-MARKET Electronic Services & Trading (HEPS) +4.9%, Hour Loop (HOUR) -25.8%. Over five years, D-MARKET Electronic Services & Trading (HEPS) compounded fastest (Coupang (CPNG) -13.3%/yr, D-MARKET Electronic Services & Trading (HEPS) -9.3%/yr). Returns are price only, before dividends.

Which stock is riskier?

By one-year price volatility, Coupang (CPNG) has been the steadiest (Coupang (CPNG) 48.2%, D-MARKET Electronic Services & Trading (HEPS) 55.4%, Hour Loop (HOUR) 63.3%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, CPNG, HEPS and HOUR?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Coupang (CPNG) leads on 2. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.