Cf was Zebra Technologies’s largest segment in fiscal 2025, bringing in $2.96B of $5.40B (55%).
| Segment | FY 2011 | FY 2012 | FY 2013 | FY 2014 | FY 2015 | FY 2016 | FY 2017 | FY 2018 | FY 2019 | FY 2020 | FY 2021 | FY 2022 | FY 2023 | FY 2024 | FY 2025 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Evm | $3.94B | — | — | — | |||||||||||
| Cf | — | $2.28B | $2.71B | $2.96B | |||||||||||
| Ava | — | $2.30B | $2.27B | $2.44B | |||||||||||
| Ait | $1.84B | — | — | — | |||||||||||
| United States | — | — | — | — | |||||||||||
| United Kingdom | — | — | — | — | |||||||||||
| Singapore | — | — | — | — | |||||||||||
| Other | — | — | — | — | |||||||||||
| Corporate | — | — | — | — | |||||||||||
| Corporate, Eliminations | — | — | — | — | |||||||||||
| Total | $5.78B | $4.58B | $4.98B | $5.40B |
Zebra Technologies brought in $5.40B from its two segments in fiscal 2025, the year ended December 31, 2025. That was up 8.3% from $4.98B in fiscal 2024. Cf was the largest at $2.96B (54.9%), ahead of Ava at $2.44B (45.1%).
Compared with fiscal 2024, Cf grew 9.1% to $2.96B and Ava grew 7.5% to $2.44B.
Zebra Technologies began breaking out Cf in fiscal 2023 and Ava in fiscal 2023. Zebra Technologies stopped reporting Evm ($3.94B in fiscal 2022) and Ait ($1.84B in fiscal 2022) as separate segments.
North America was Zebra Technologies’s largest region in fiscal 2025, bringing in $2.70B of $5.40B (50%).
| Geography | FY 2009 | FY 2010 | FY 2017 | FY 2018 | FY 2019 | FY 2020 | FY 2021 | FY 2022 | FY 2023 | FY 2024 | FY 2025 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| North America | $2.92B | $2.35B | $2.49B | $2.70B | |||||||
| Emea | $1.92B | $1.43B | $1.64B | $1.72B | |||||||
| Asia-Pacific | $609.00M | $513.00M | $526.00M | $613.00M | |||||||
| Asia | — | — | — | — | |||||||
| United States | — | — | — | — | |||||||
| Latin America | $333.00M | $285.00M | $328.00M | $364.00M | |||||||
| United Kingdom | — | — | — | — | |||||||
| Singapore | — | — | — | — | |||||||
| Other | — | — | — | — | |||||||
| Total | $5.78B | $4.58B | $4.98B | $5.40B |
Zebra Technologies brought in $5.40B from its four regions in fiscal 2025, the year ended December 31, 2025. That was up 8.3% from $4.98B in fiscal 2024. North America was the largest at $2.70B (49.9%), ahead of Emea at $1.72B (31.9%) and Asia-Pacific at $613.00M (11.4%). The remaining region, Latin America, brought in $364.00M.
Compared with fiscal 2024, Asia-Pacific grew fastest, up 16.5% to $613.00M. Every region above 2% of revenue grew. From fiscal 2022 to 2025, combined revenue from these regions fell from $5.78B to $5.40B, a compound annual decline of 2.3%. North America's share of the total fell from 50.5% to 49.9%.
Tangible Products was Zebra Technologies’s largest product and service line in fiscal 2025, bringing in $4.42B of $5.40B (82%).
| Product and Service | FY 2009 | FY 2010 | FY 2011 | FY 2012 | FY 2013 | FY 2014 | FY 2016 | FY 2017 | FY 2018 | FY 2019 | FY 2020 | FY 2021 | FY 2022 | FY 2023 | FY 2024 | FY 2025 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Tangible Products | $4.92B | $3.67B | $4.02B | $4.42B | ||||||||||||
| Hardware | — | — | — | — | ||||||||||||
| Services & Software | $866.00M | $919.00M | $965.00M | $978.00M | ||||||||||||
| Service & Software | — | — | — | — | ||||||||||||
| Supplies | — | — | — | — | ||||||||||||
| Shipping & Handling | — | — | — | — | ||||||||||||
| Corporate | — | — | — | — | ||||||||||||
| Total | $5.78B | $4.58B | $4.98B | $5.40B |
Zebra Technologies brought in $5.40B from its two product and service lines in fiscal 2025, the year ended December 31, 2025. That was up 8.3% from $4.98B in fiscal 2024. Tangible Products was the largest at $4.42B (81.9%), ahead of Services & Software at $978.00M (18.1%).
Compared with fiscal 2024, Tangible Products grew 10.0% to $4.42B and Services & Software grew 1.3% to $978.00M. From fiscal 2022 to 2025, combined revenue from these lines fell from $5.78B to $5.40B, a compound annual decline of 2.3%. Tangible Products' share of the total fell from 85.0% to 81.9%.
Zebra Technologies (ZBRA) reports its revenue by segment, by geography and by product and service. In fiscal 2025, Cf was its largest segment, bringing in $2.96B (54.9% of the total), followed by Ava at $2.44B (45.1%).
Cf was Zebra Technologies' largest segment in fiscal 2025, bringing in $2.96B, or 54.9% of the $5.40B total across its two segments.
North America was Zebra Technologies' largest region in fiscal 2025, bringing in $2.70B, or 49.9% of the $5.40B total across its four regions.
Tangible Products was Zebra Technologies' largest product and service line in fiscal 2025, bringing in $4.42B, or 81.9% of the $5.40B total across its two product and service lines.
Cf grew faster than Ava in fiscal 2025, up 9.1% from $2.71B to $2.96B. Ava grew 7.5% to $2.44B.
Every figure comes from Zebra Technologies' annual financial filings, as reported. Each line keeps the name Zebra Technologies gives it, and years follow its fiscal calendar.
Zebra Technologies' revenue by segment goes back to fiscal 2011, with figures through fiscal 2025. The latest four fiscal years are free to view, and the full history is available with a Business Quant subscription.