Wayfair Inc. (W) Insider Ownership

Historic Insider Ownership Trends

W's three largest insider shareholders as of April 11, 2026 are Michael Andrew Kumin (Director, 263.75K shares), Steve Oblak (Chief Commercial Officer, 244.59K shares), Fiona Tan (Chief Technology Officer, 211.70K shares).

Top Direct Holders

Insider ownership data is derived from the last 60 months of Form 4 SEC filings.
Holder Position Shares (Direct) Shares (Indirect) Report Date
Michael Andrew Kumin - 263,753 0 06 Mar, 2026
Steve Oblak Chief Commercial Officer 244,587 0 19 Sep, 2023
Fiona Tan Chief Technology Officer 0 211,698 25 Feb, 2026
Thomas Netzer Chief Operating Officer 171,790 0 18 Dec, 2024
Michael W. Choe - 161,623 0 19 May, 2023
Kate Gulliver Cfo And Chief Admin Officer 159,071 0 03 Apr, 2026
Jon Blotner Pres., Commercial Operations 111,158 0 03 Apr, 2026
Michael D Fleisher Chief Financial Officer 74,797 0 18 Oct, 2022
Niraj Shah Chief Executive Officer 49,137 0 26 Mar, 2026
Steven Conine Co Founder 49,073 0 26 Mar, 2026
Jeffrey G Naylor - 33,052 0 06 Mar, 2026
James R. Miller Chief Technology Officer 32,082 0 02 Feb, 2022
Michael E Sneed - 24,543 0 14 Nov, 2025
Andrea Jung - 20,435 0 15 Aug, 2025
Jeremy King - 17,543 0 15 Aug, 2025
Anke Schaferkordt - 14,689 0 05 May, 2025
Fiona Tan Chief Technology Officer 11,366 0 03 Apr, 2026
Diana Frost - 8,304 0 06 Mar, 2026
Iii Harry A Lawton - 2,261 0 14 Nov, 2025

* Please note that the shares above only reflect shares from the fund portfolio and the institutional portfolio. Shares from the personal portfolio are excluded from this Institutional Ownership Page. See these insiders' latest transactions here on Insider Page.

Recent Insider Transactions

Detailed insider trading activity based on Form 4 SEC filings.
Download Data
Transaction Date Insider Name Security Class Transaction Type Shares Traded Price Shares Remaining Ownership Code
01 Apr, 2026 Jon Blotner Class A Common Stock A 327 $0.00 106,434 D M
01 Apr, 2026 Fiona Tan Class A Common Stock A 1,636 $0.00 1,636 D M
01 Apr, 2026 Kate Gulliver Class A Common Stock A 392 $0.00 149,630 D M
01 Apr, 2026 Fiona Tan Class A Common Stock A 21,457 $0.00 23,093 D M
01 Apr, 2026 Jon Blotner Class A Common Stock A 181 $0.00 106,615 D M
01 Apr, 2026 Kate Gulliver Class A Common Stock A 217 $0.00 149,847 D M
01 Apr, 2026 Fiona Tan Class A Common Stock D 11,727 $75.25 11,366 D F
01 Apr, 2026 Kate Gulliver Class A Common Stock A 584 $0.00 150,431 D M
01 Apr, 2026 Jon Blotner Class A Common Stock A 18,549 $0.00 125,164 D M
01 Apr, 2026 Kate Gulliver Class A Common Stock A 17,848 $0.00 168,279 D M
01 Apr, 2026 Jon Blotner Class A Common Stock D 9,216 $75.25 115,948 D F
01 Apr, 2026 Fiona Tan Restricted Stock Unit (RSU) D 1,636 $0.00 4,795 D M
01 Apr, 2026 Kate Gulliver Class A Common Stock D 9,208 $75.25 159,071 D F
02 Apr, 2026 Jon Blotner Class A Common Stock D 4,790 $72.19 111,158 D S
01 Apr, 2026 Jon Blotner Restricted Stock Units (RSUs) D 327 $0.00 653 D M
01 Apr, 2026 Fiona Tan Restricted Stock Unit (RSU) D 21,457 $0.00 0 D M
01 Apr, 2026 Kate Gulliver Restricted Stock Unit (RSU) D 392 $0.00 784 D M
01 Apr, 2026 Jon Blotner Restricted Stock Units (RSUs) D 181 $0.00 729 D M
01 Apr, 2026 Kate Gulliver Restricted Stock Unit (RSU) D 217 $0.00 875 D M
01 Apr, 2026 Jon Blotner Restricted Stock Units (RSUs) D 18,549 $0.00 0 D M