Cooking & Beverage Appliances was SharkNinja’s largest product and service line in fiscal 2025, bringing in $1.82B of $4.22B (43%).
| Product and Service | FY 2021 | FY 2022 | FY 2023 | FY 2024 | FY 2025 |
|---|---|---|---|---|---|
| Cleaning Appliances | $1.93B | $1.82B | $2.06B | — | |
| Cooking & Beverage Appliances | $1.08B | $1.44B | $1.72B | $1.82B | |
| Food Preparation Appliances | $590.44M | $653.62M | $1.18B | $1.55B | |
| Beauty & Home Environment Appliances | $116.59M | $339.00M | $568.74M | $826.34M | |
| Other | — | — | — | — | |
| Royalty | — | $1.87M | $9.46M | $16.82M | |
| Product | $1.45M | $1.26M | $2.00M | $6.60M | |
| Total | $3.72B | $4.26B | $5.54B | $4.22B |
SharkNinja brought in $4.22B from its five product and service lines in fiscal 2025, the year ended December 31, 2025. SharkNinja regrouped these lines after fiscal 2024, so the total does not compare directly with that year's $5.54B. Cooking & Beverage Appliances was the largest at $1.82B (43.1%), ahead of Food Preparation Appliances at $1.55B (36.8%) and Beauty & Home Environment Appliances at $826.34M (19.6%). The other two lines brought in $23.42M combined.
Compared with fiscal 2024, Beauty & Home Environment Appliances grew fastest, up 45.3% to $826.34M. Every line above 2% of revenue grew.
SharkNinja began breaking out Royalty in fiscal 2023, when it brought in $1.87M. SharkNinja stopped reporting Cleaning Appliances as a separate line after fiscal 2024, when it brought in $2.06B.
Ninja was SharkNinja’s largest revenue line in fiscal 2024, bringing in $2.90B of $5.53B (52%).
| Brand | FY 2021 | FY 2022 | FY 2023 | FY 2024 |
|---|---|---|---|---|
| Shark | $2.01B | $2.05B | $2.16B | $2.63B |
| Ninja | $1.72B | $1.67B | $2.10B | $2.90B |
| Total | $3.73B | $3.72B | $4.25B | $5.53B |
SharkNinja brought in $5.53B from its two revenue lines in fiscal 2024, the year ended December 31, 2024. That was up 30.0% from $4.25B in fiscal 2023. Ninja was the largest at $2.90B (52.4%), ahead of Shark at $2.63B (47.6%).
Compared with fiscal 2023, Ninja grew 38.2% to $2.90B and Shark grew 22.0% to $2.63B. From fiscal 2021 to 2024, combined revenue from these revenue lines grew from $3.73B to $5.53B, a compound annual growth rate of 14.0%. Ninja's share of the total rose from 46.2% to 52.4%.
North America was SharkNinja’s largest region in fiscal 2024, bringing in $3.80B of $5.53B (69%).
| Geography | FY 2021 | FY 2022 | FY 2023 | FY 2024 |
|---|---|---|---|---|
| North America | $2.95B | $2.92B | $3.02B | $3.80B |
| Europe | $610.94M | $794.69M | $1.24B | $1.73B |
| Rest Of World | $161.73M | — | — | — |
| Total | $3.73B | $3.72B | $4.25B | $5.53B |
SharkNinja brought in $5.53B from its two regions in fiscal 2024, the year ended December 31, 2024. That was up 30.0% from $4.25B in fiscal 2023. North America was the largest at $3.80B (68.7%), ahead of Europe at $1.73B (31.3%).
Compared with fiscal 2023, Europe grew 40.2% to $1.73B and North America grew 25.8% to $3.80B.
SharkNinja stopped reporting Rest Of World as a separate region after fiscal 2021, when it brought in $161.73M.
SharkNinja (SN) reports its revenue by product and service, by brand and by geography. In fiscal 2025, Cooking & Beverage Appliances was its largest product and service line, bringing in $1.82B (43.1% of the total), followed by Food Preparation Appliances at $1.55B (36.8%).
Cooking & Beverage Appliances was SharkNinja's largest product and service line in fiscal 2025, bringing in $1.82B, or 43.1% of the $4.22B total across its five product and service lines.
Ninja was SharkNinja's largest revenue line in fiscal 2024, bringing in $2.90B, or 52.4% of the $5.53B total across its two revenue lines.
North America was SharkNinja's largest region in fiscal 2024, bringing in $3.80B, or 68.7% of the $5.53B total across its two regions.
Ninja grew faster than Shark in fiscal 2024, up 38.2% from $2.10B to $2.90B. Shark grew 22.0% to $2.63B.
Every figure comes from SharkNinja's annual financial filings, as reported. Each line keeps the name SharkNinja gives it, and years follow its fiscal calendar.
SharkNinja's revenue by product and service goes back to fiscal 2021, with figures through fiscal 2025. The latest four fiscal years are free to view, and the full history is available with a Business Quant subscription.