As of September 09, 2026, the three largest insider holders of LZ are Brian Ruder (Director, 38.01Mn shares), Jeffrey M Stibel (Director, 6.45Mn shares), Jeffrey M Stibel (Chief Executive Officer, 2.85Mn shares).
| # | Insider | Position | Direct | Indirect | Total | Share of Insiders | Last Filed |
|---|---|---|---|---|---|---|---|
| 1 | Brian Ruder | Director, TenPercentOwner | 0 | 38,012,988 | 38,012,988 | 78.4% | 02 Jul, 2021 |
| 2 | Jeffrey M Stibel | Chief Executive Officer | 2,736,967 | 0 | 2,736,967 | 5.6% | 18 Aug, 2026 |
| 3 | Noel Bertram Watson | Chief Operating Officer Cfo | 1,990,302 | 0 | 1,990,302 | 4.1% | 13 Jul, 2026 |
| 4 | Shrisha Radhakrishna | Chief Product Officer And Cto | 1,554,883 | 0 | 1,554,883 | 3.2% | 19 Aug, 2024 |
| 5 | Daniel A Wernikoff | Chief Executive Officer | 1,546,623 | 0 | 1,546,623 | 3.2% | 17 May, 2024 |
| 6 | Nicole Miller | Chief Legal Officer | 1,179,995 | 0 | 1,179,995 | 2.4% | 18 Aug, 2026 |
| 7 | Richard Preece | Chief Operating Officer | 802,728 | 0 | 802,728 | 1.7% | 18 Mar, 2024 |
| 8 | Sivan Whiteley | Director | 164,424 | 0 | 164,424 | 0.3% | 03 Jun, 2026 |
| 9 | Elizabeth Hamren | Director | 151,824 | 0 | 151,824 | 0.3% | 03 Jun, 2026 |
| 10 | Charles C. Thomas | Chief Accounting Officer | 148,303 | 0 | 148,303 | 0.3% | 18 Aug, 2026 |
| 11 | John Francis Murphy | Director | 113,835 | 0 | 113,835 | 0.2% | 03 Jun, 2026 |
| 12 | Nathan Gooden | Director | 112,736 | 0 | 112,736 | 0.2% | 03 Jun, 2026 |
Each row is that insider’s most recently reported position, from Form 4 filings over the last 60 months — which is why this total does not tie to the quarterly series above, where a quarter counts only the insiders who filed in it. Shares held through a fund or institutional portfolio are counted on the institutional ownership page instead.
| Date | Insider | Position | Transaction | Shares | Price | Value | Shares Held After | Ownership |
|---|---|---|---|---|---|---|---|---|
| 15 Aug, 2026 | Charles C. Thomas | Chief Accounting Officer | Disposed F | 3,777 | $5.62 | $21.23K | 148,303 | Direct |
| 15 Aug, 2026 | Nicole Miller | Chief Legal Officer | Disposed F | 46,749 | $5.62 | $262.73K | 1,020,928 | Direct |
| 15 Aug, 2026 | Jeffrey M Stibel | Chief Executive Officer | Disposed F | 110,321 | $5.62 | $620.00K | 2,736,967 | Direct |
| 17 Aug, 2026 | Nicole Miller | Chief Legal Officer | Disposed S | 43,996 | $5.51 | $242.42K | 976,932 | Direct |
| 18 Aug, 2026 | Nicole Miller | Chief Legal Officer | Disposed S | 33,479 | $5.51 | $184.47K | 943,453 | Direct |
| 09 Jul, 2026 | Noel Bertram Watson | Chief Operating Officer Cfo | Disposed F | 51,545 | $7.21 | $371.64K | 1,990,302 | Direct |
| 09 Jul, 2026 | Nicole Miller | Chief Legal Officer | Disposed F | 51,545 | $7.21 | $371.64K | 1,067,677 | Direct |
| 03 Jun, 2026 | Elizabeth Hamren | Director | Acquired A | 35,585 | $0.00 | $0 | 125,665 | Direct |
| 03 Jun, 2026 | Nathan Gooden | Director | Acquired A | 35,585 | $0.00 | $0 | 112,736 | Direct |
| 03 Jun, 2026 | John Francis Murphy | Director | Acquired A | 35,585 | $0.00 | $0 | 113,835 | Direct |
| 03 Jun, 2026 | Sivan Whiteley | Director | Acquired A | 35,585 | $0.00 | $0 | 131,965 | Direct |
| 15 May, 2026 | Jeffrey M Stibel | Chief Executive Officer | Disposed F | 110,321 | $6.00 | $661.93K | 2,847,288 | Direct |
| 15 May, 2026 | Noel Bertram Watson | Chief Operating Officer Cfo | Disposed F | 82,501 | $6.00 | $495.01K | 2,056,847 | Direct |
| 15 May, 2026 | Nicole Miller | Chief Legal Officer | Disposed F | 46,749 | $6.00 | $280.49K | 1,138,421 | Direct |
| 15 May, 2026 | Charles C. Thomas | Chief Accounting Officer | Disposed F | 3,777 | $6.00 | $22.66K | 152,080 | Direct |
| 19 May, 2026 | Nicole Miller | Chief Legal Officer | Disposed S | 19,199 | $6.58 | $126.33K | 1,119,222 | Direct |
| 18 May, 2026 | Noel Bertram Watson | Chief Operating Officer Cfo | Disposed S | 15,000 | $6.45 | $96.78K | 2,041,847 | Direct |
| 11 May, 2026 | Jeffrey M Stibel | Chief Executive Officer | Acquired P | 125,000 | $6.15 | $768.99K | 2,955,609 | Direct |
| 07 Mar, 2026 | Nicole Miller | Chief Legal Officer | Acquired A | 372,137 | $0.00 | $0 | 1,185,170 | Direct |
| 07 Mar, 2026 | Charles C. Thomas | Chief Accounting Officer | Acquired A | 39,694 | $0.00 | $0 | 155,857 | Direct |