Investview, Inc. (OTC: INVUP)

Investview, Inc. operates as a diversified financial technology services company, offering a range of business units across key sectors. The company's core activities include financial education and technology services, blockchain technology and crypto mining, brokerage and financial technologies services, and the manufacture and development of health, beauty, and wellness products. Investview, Inc. caters to a global market, leveraging its subsidiaries to provide specialized services and products tailored to different segments of the financial and wellness industries.

Investview, Inc. generates revenue through multiple streams, including membership-based models, product sales, and services related to crypto mining and brokerage. The company's primary products and services are delivered through its subsidiaries, such as iGenius, LLC, which offers financial education tools, products, and content. Additionally, the company's blockchain subsidiary, SAFETek, LLC, engages in bitcoin mining and transaction validation, contributing to revenue through the sale of mined bitcoin. The brokerage and financial technologies services are provided through Opencash Securities, LLC, while the health, beauty, and wellness products are developed and manufactured by Renu Laboratories, LLC. The general customer base includes members of the iGenius network, crypto mining clients, and consumers of health and wellness products.

• Financial Education and Technology: Through iGenius, LLC, Investview delivers financial education tools, products, and content to a global network of independent distributors. The offerings include access to educational content, live and recorded sessions, trade alerts, and software applications designed to assist members in debt reduction, savings, budgeting, and tax management. The revenue model is membership-based, with multiple tiers of membership at varying upfront and monthly costs. The segment caters to self-directed investors seeking to navigate the financial markets effectively.

• Blockchain Technology and Crypto Mining: SAFETek, LLC, operates a vertically integrated, sustainability-focused blockchain infrastructure business specializing in bitcoin mining and transaction validation. The subsidiary owns and operates advanced ASIC miners powered by renewable energy sources, primarily hydropower and geothermal. The segment caters to the cryptocurrency market, with a focus on sustainable and efficient mining practices.

• Brokerage and Financial Technologies Services: Opencash Securities, LLC, is an early-stage registered broker-dealer acquired by Investview in March 2024. The platform is being developed as a modern, intuitive electronic trading platform offering low-cost, commission-free trading of stocks, ETFs, and options. The segment aims to cater to the rapidly expanding online retail brokerage market, providing services to self-directed investors.

• Manufacture and Development of Health, Beauty, and Wellness Products: Through myLife Wellness Company and Renu Laboratories, LLC, Investview enters the over-the-counter health, beauty, and wellness market. The subsidiary develops and manufactures proprietary and non-proprietary products, focusing on aesthetics, health, nutrition, and cognitive wellness. The products are distributed through both retail and wholesale channels, catering to consumers seeking wellness solutions.

Investview, Inc. operates in highly competitive industries, facing competition from various players in each of its business segments. In the financial education and technology sector, the company competes with other companies offering similar services, relying on its network of independent distributors to attract and retain members. The crypto mining business operates in a highly competitive environment, with primary drivers of competition including the demand for Bitcoin, network difficulty levels, and the ability to secure high-quality miners. The brokerage and financial technologies services segment will encounter significant competition from full-commission, online, and discount brokerage firms, as well as financial institutions and mutual fund sponsors. The health, beauty, and wellness industry is highly competitive, with competition from large, nationally known brands, smaller brands, manufacturers, distributors, and online marketplace platforms. Investview's competitive advantages include its diversified business model, focus on sustainability in crypto mining, and the integration of its various business units to offer comprehensive services and products.

The company's customer base is diverse, encompassing members of the iGenius network, crypto mining clients, and consumers of health and wellness products. The iGenius network includes independent distributors and members who benefit from the financial education tools and content offered. The crypto mining segment caters to investors and clients interested in sustainable bitcoin mining practices. The health, beauty, and wellness products are targeted at consumers seeking effective wellness solutions. Investview's broad range of services and products positions it to serve a wide array of customers across different industries.