Direct Digital Holdings, Inc. (DRCT) Insider Ownership

Historic Insider Ownership Trends

Direct Digital Holdings's three largest insider shareholders as of April 28, 2026 are W Keith Smith (President, 8.31K shares), Mark D Walker (Chairman And Ceo, 5.45K shares), Mark D Walker (Chairman And Ceo, 2.50K shares).

Top Direct Holders

Insider ownership data is derived from the last 60 months of Form 4 SEC filings.
Holder Position Shares (Direct) Shares (Indirect) Report Date
W Keith Smith President 0 8,310 17 Nov, 2025
Mark D Walker Chairman And Ceo 0 5,455 22 Dec, 2025
Mark D Walker Chairman And Ceo 0 2,496 17 Dec, 2024
W Keith Smith President 0 2,377 13 Dec, 2023
W Keith Smith President 0 1,818 30 Aug, 2022
W Keith Smith President 1,400 0 19 Nov, 2024
Richard Cohen - 1,278 0 13 Jun, 2025
W Keith Smith President 1,207 0 12 Jun, 2025
Richard Cohen - 1,016 0 19 Dec, 2024
Mistelle Locke - 735 0 13 Jun, 2025
Mistelle Locke - 549 0 19 Dec, 2024
Anu Pillai Chief Technology Officer 395 0 12 Jun, 2025
Maria Vilchez Lowrey Chief Growth Officer 291 0 27 Mar, 2025
Anu Pillai Chief Technology Officer 270 0 14 Jun, 2024
Maria Vilchez Lowrey Chief Growth Officer 264 0 13 Sep, 2024
Diana P Diaz Chief Financial Officer 153 0 18 Oct, 2024

* Please note that the shares above only reflect shares from the fund portfolio and the institutional portfolio. Shares from the personal portfolio are excluded from this Institutional Ownership Page. See these insiders' latest transactions here on Insider Page.

Recent Insider Transactions

Detailed insider trading activity based on Form 4 SEC filings.
Download Data
Transaction Date Insider Name Security Class Transaction Type Shares Traded Price Shares Remaining Ownership Code
04 Dec, 2025 Digital Management, Llc Direct Class A Common Stock, par value $0.001 per share A 300,000 - 5,455 D C
04 Dec, 2025 Mark D Walker Class A Common Stock, par value $0.001 per share A 300,000 - 5,455 I C
04 Dec, 2025 Digital Management, Llc Direct Class A Common Stock, par value $0.001 per share D 300,000 $0.00 0 D J
04 Dec, 2025 Mark D Walker Class A Common Units of Direct Digital Holdings LLC D 300,000 $0.00 85,118 I C
04 Dec, 2025 Digital Management, Llc Direct Class A Common Units of Direct Digital Holdings LLC D 300,000 $0.00 168,645 D C
13 Nov, 2025 Mark D Walker Class A Common Stock, par value $0.001 per share D 27,492 $0.37 4,455 I S
13 Nov, 2025 W Keith Smith Class A Common Stock, par value $0.001 per share D 71,242 $0.37 10,128 I S
14 Nov, 2025 W Keith Smith Class A Common Stock, par value $0.001 per share D 100,000 $0.21 8,310 I S
14 Nov, 2025 Mark D Walker Class A Common Stock, par value $0.001 per share D 245,008 $0.21 0 I S
11 Sep, 2025 Digital Management, Llc Direct Class A Common Stock, par value $0.001 per share A 872,500 - 15,864 D C
11 Sep, 2025 W Keith Smith Class A Common Stock, par value $0.001 per share A 600,000 - 11,424 I C
11 Sep, 2025 Mark D Walker Class A Common Stock, par value $0.001 per share A 272,500 - 4,955 I C
11 Sep, 2025 Digital Management, Llc Direct Class A Common Stock, par value $0.001 per share D 872,500 $0.00 0 D J
11 Sep, 2025 Digital Management, Llc Direct Class A Common Units of Direct Digital Holdings LLC D 872,500 $0.00 174,100 D C
11 Sep, 2025 Mark D Walker Class A Common Units of Direct Digital Holdings LLC D 272,500 $0.00 90,573 I C
11 Sep, 2025 W Keith Smith Class A Common Units of Direct Digital Holdings LLC D 600,000 $0.00 83,527 I C
15 Aug, 2025 Mark D Walker Class A Common Stock, par value $0.001 per share D 22,369 $0.41 0 D S
18 Aug, 2025 Mark D Walker Class A Common Stock, par value $0.001 per share D 24,313 $0.39 418 I S
19 Aug, 2025 Mark D Walker Class A Common Stock, par value $0.001 per share D 23,000 $0.39 0 I S
24 Jul, 2025 W Keith Smith Class A Common Stock, par value $0.001 per share D 15,800 $0.53 823 I S