Celsius Holdings CELH Insider Ownership

NASDAQ CELH

$27.95 +0.78 (+2.87%)

As of: Oct 15, 2026 · 1:52 PM EDT

Insider Holdings by Owner

90.25Mn Shares

Insider Ownership Statistics

as of 30 Sep, 2026

Insider Ownership

16.14%

▼-9.03% pp QoQ

Shares Held by Insiders

41.13Mn

filed for Sep 2026

▼-35.87% QoQ

Shares Outstanding

254.81Mn

254,806,000 shares

Direct Holdings

10.37Mn

Indirect: 30.76Mn

Net Shares Traded (QoQ)

-23.00Mn

net selling in Sep 2026

Insiders Holding Shares

with Form 4 holdings on file

Shares Owned by Insiders

Shares held % of outstanding

Latest —

Average ownership —

Peak ownership —

Shares Purchased/Sold by Insiders

Bought Sold

Latest quarter —

Net over range —

Buying quarters —

Insider Ownership Summary

Updated Oct 11, 2026

Over the past year, CELH insiders bought $3.2 million of stock (104.93K shares) and sold $472,773 (7.88K shares) on the open market.

By number of insiders, Celsius Holdings saw 4 insiders buy and 2 insiders sell on the open market over the past 12 months.
Among CELH insiders, Hal Kravitz (Director) bought the most stock on the open market in the past 12 months: $1.04 million (30.4K shares), most recently on September 15, 2026.
On the selling side, Jarrod Langhans (Chief Financial Officer) sold the most Celsius Holdings stock on the open market over the past 12 months, $325,000 (5K shares), most recently on October 16, 2025.
The latest open-market trade in CELH stock by an insider was a purchase of 16K shares for $447,200 by Damon Desantis (Director) on September 15, 2026.
Beyond open-market trades, insiders at Celsius Holdings received 124.48K shares in stock awards and gave up 74.76K shares to cover taxes or exercise prices in the last 12 months.
Per Business Quant, CELH insiders together hold 41.13Mn shares based on their latest Form 4 filings.
Indirect holdings, through trusts, partnerships, family members and other entities, make up 74.78% (30.76Mn shares) of Celsius Holdings' insider total, with the other 25.22% (10.37Mn shares) held directly.
The insider holdings in Celsius Holdings belong to 19 insiders who have reported on Form 4 within the past two years.
Celsius Holdings' top three insider holders by shares held are William H. Milmoe (27.16Mn shares), Deborah Desantis (10% owner, 5.68Mn shares) and Dean Desantis (10% owner, 3.45Mn shares).
William H. Milmoe holds 66.04% of the combined insider position in Celsius Holdings.
Institutions accounted for 65.33% of CELH's outstanding shares in Q2 2026, insiders about 16.14% per their latest Form 4 filings, and other investors, including the public, about 18.53%.
In the last 12 months, 115 Form 4 filings with transactions in CELH stock came from 18 insiders.
This summary of Celsius Holdings insider activity covers Form 4 filings through September 15, 2026.

Form 4 Holdings

Insiders Holding CELH

Insiders 23

Shares held 90.25Mn

Of outstanding 35.42%

#	Insider	Position	Direct	Indirect	Total	Share of Insiders	Last Filed
1	Carl Desantis	TenPercentOwner	0	27,247,329	27,247,329	30.2%	02 Jun, 2023
2	Hoi Shuen Solina Holly Chau	TenPercentOwner	0	23,040,969	23,040,969	25.5%	17 Aug, 2023
3	Deborah Desantis	Other	0	10,882,396	10,882,396	12.1%	03 Aug, 2026
4	William H. Milmoe	Other	0	10,882,396	10,882,396	12.1%	03 Aug, 2026
5	Dean Desantis	Other	0	10,882,396	10,882,396	12.1%	03 Aug, 2026
6	Damon Desantis	Director	2,739,752	0	2,739,752	3.0%	15 Sep, 2026
7	John Fieldly	Chief Executive Officer	1,677,530	0	1,677,530	1.9%	10 Sep, 2026
8	Nicholas Castaldo	Director	0	691,813	691,813	0.8%	03 Mar, 2026
9	Hal Kravitz	Director	607,549	0	607,549	0.7%	15 Sep, 2026
10	Tony Guilfoyle	Chief Commercial Officer	563,343	0	563,343	0.6%	05 Jan, 2026
11	Toby David	Executive Vice President	286,560	0	286,560	0.3%	05 Jan, 2024
12	Jarrod Langhans	Chief Financial Officer	196,666	0	196,666	0.2%	20 Apr, 2026
13	Paul H. Storey	Chief Supply Chain Officer	115,595	0	115,595	0.1%	06 May, 2026
14	Kyle Audrey Watson	Chief Marketing Officer	89,501	0	89,501	0.1%	04 Mar, 2025
15	Alexandre Ruberti	Director	73,406	0	73,406	0.1%	05 Mar, 2024
16	Eric Hanson	President Coo	70,246	0	70,246	0.1%	01 Jun, 2026
17	Caroline S Levy	Director	61,867	0	61,867	0.1%	03 Mar, 2026
18	Richard Stephen Mattessich	Chief Legal Officer	54,303	0	54,303	0.1%	03 Mar, 2026
19	Cheryl Miller	Director	35,767	0	35,767	0.0%	03 Mar, 2026
20	Joyce Russell	Director	32,187	0	32,187	0.0%	03 Mar, 2026
21	Hans Mj Melotte	Director	9,336	0	9,336	0.0%	03 Mar, 2026
22	Thi Tuyet Trinh Lam	Chief Human Resources Officer	9,238	0	9,238	0.0%	03 Mar, 2026
23	Fletcher F Previn	Director	3,812	0	3,812	0.0%	10 Aug, 2026

Each row is that insider’s most recently reported position, from Form 4 filings over the last 60 months — which is why this total does not tie to the quarterly series above, where a quarter counts only the insiders who filed in it. Shares held through a fund or institutional portfolio are counted on the institutional ownership page instead.

Form 4 Filings

1,399 Insider Transactions

Source SEC Form 4

Latest quarter Sep 2026

Date	Insider	Position	Transaction	Shares	Price	Value	Shares Held After	Ownership
15 Sep, 2026	Hal Kravitz	Director	Acquired P	12,000	$28.00	$336.00K	239,158	Direct
14 Sep, 2026	Damon Desantis	Director	Acquired P	20,000	$27.65	$553.00K	2,712,187	Direct
15 Sep, 2026	Damon Desantis	Director	Acquired P	16,000	$27.95	$447.20K	2,728,187	Direct
10 Sep, 2026	John Fieldly	Chief Executive Officer	Acquired P	18,000	$27.44	$493.84K	956,063	Direct
07 Aug, 2026	Fletcher F Previn	Director	Acquired A	3,812	$27.77	$105.86K	3,812	Direct
31 Jul, 2026	Deborah Desantis	Other	Disposed J	150,000	$46.25	$6.94Mn	11,032,396	Indirect
31 Jul, 2026	Dean Desantis	Other	Disposed J	150,000	$46.25	$6.94Mn	11,032,396	Indirect
31 Jul, 2026	William H. Milmoe	Other	Disposed J	150,000	$46.25	$6.94Mn	11,032,396	Indirect
03 Aug, 2026	William H. Milmoe	Other	Disposed J	150,000	$46.25	$6.94Mn	10,882,396	Indirect
03 Aug, 2026	Deborah Desantis	Other	Disposed J	150,000	$46.25	$6.94Mn	10,882,396	Indirect
03 Aug, 2026	Dean Desantis	Other	Disposed J	150,000	$46.25	$6.94Mn	10,882,396	Indirect
31 Jul, 2026	Deborah Desantis	Other	Disposed J	150,000	$0.00	$0	0	Indirect
31 Jul, 2026	William H. Milmoe	Other	Disposed J	150,000	$0.00	$0	0	Indirect
31 Jul, 2026	Dean Desantis	Other	Disposed J	150,000	$0.00	$0	0	Indirect
03 Aug, 2026	Deborah Desantis	Other	Disposed J	150,000	$0.00	$0	0	Indirect
03 Aug, 2026	Dean Desantis	Other	Disposed J	150,000	$0.00	$0	0	Indirect
03 Aug, 2026	William H. Milmoe	Other	Disposed J	150,000	$0.00	$0	0	Indirect
28 Jul, 2026	William H. Milmoe	Other	Disposed J	150,000	$46.25	$6.94Mn	11,482,396	Indirect
28 Jul, 2026	Dean Desantis	Other	Disposed J	150,000	$46.25	$6.94Mn	11,482,396	Indirect
28 Jul, 2026	Deborah Desantis	Other	Disposed J	150,000	$46.25	$6.94Mn	11,482,396	Indirect

Showing 1 to 20 of 1,399 transactions