Barfresh Food Group Inc. (NASDAQ: BRFH)

Barfresh Food Group Inc. is engaged in the manufacturing and distribution of ready to drink and ready to blend frozen beverages and food including smoothies shakes frappes and juice pops. The company was established following a 2012 reverse merger into an inactive Delaware corporation formed on February 25 2010. Its corporate office is located at 12100 Wilshire Boulevard 8th Floor Los Angeles California 90025. It operates two direct subsidiaries Barfresh Corporation Inc and Arps Dairy Inc.

The company generates revenue through the sale of its ready to drink smoothie Twist and Go its bulk Easy Pour format its WHIRLZ 100 percent juice concentrate and its single serve beverage packs. These products are sold via national accounts regional accounts and broadline distributors. Additionally the company sells raw and processed milk directly to a single significant customer.

The company operates through the following segments: Frozen Beverages and Food and Raw and Processed Milk.

• The Frozen Beverages and Food segment includes manufacturing and distribution of ready to drink smoothies ready to blend shakes frappes juice pops and related products such as Twist and Go Easy Pour WHIRLZ and beverage packs.

• The Raw and Processed Milk segment involves production and sale of raw and processed milk to a single significant customer supporting supply chain and capacity utilization.

The company operates in a competitive frozen beverage market where it faces rivals such as Jamba Juice and major fast food chains like McDonalds at the consumer level and other food and beverage manufacturers at the institutional level.

It believes its single serve products offer a competitive advantage due to ease of use portion control premium quality and low capital requirements for customers. Its bulk Easy Pour format provides an efficient solution for high volume locations where speed of service is critical.

The company serves school districts participating in the USDA national school meal program including the School Breakfast Program the National School Lunch Program and Smart Snacks in Schools. It also supplies its bulk Easy Pour products to over one hundred military bases in the United States and abroad through the United States Defense Logistics Agency. Additionally the company sells raw and processed milk to a single significant customer.