Bread Financial Holdings BFH Revenue Breakdown

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At close: Sep 18, 2026 · 4:00 PM EDT
Annual revenue breakdowns for Bread Financial Holdings, Inc., fiscal 2009 to 2020, as reported in its filings.
Annual history

Bread Financial Holdings, Inc. Revenue by Product and Service

Years FY 2019
Lines 4
FY 2019 Total $1.68B

Short-Term Loyalty Programs was the largest of Bread Financial Holdings, Inc.’s 4 reported lines in fiscal 2019, at $1.27B — 76% of $1.68B.

Bread Financial Holdings, Inc. revenue by product and service, fiscal 2019 to 2019
Product and Service FY 2019
Short-Term Loyalty Programs $1.27B
Coalition Loyalty Program $580.20M
Other $190.60M
Servicing Fees, Net -$361.40M
Total $1.68B

Bread Financial Holdings, Inc. revenue by product and service: what the figures show

In fiscal 2019, which ended December 31, 2019, the 4 revenue lines Bread Financial Holdings, Inc. reported in this breakdown added up to $1.68B. Short-Term Loyalty Programs was the largest revenue line, at $1.27B or 75.6% of the total, followed by Coalition Loyalty Program ($580.20M, 34.5%) and Other ($190.60M, 11.3%). Together, the two largest revenue lines made up 110.2% of this total.

Figures are shown as reported, so the total is net of Servicing Fees, Net, which was -$361.40M in fiscal 2019. This breakdown covers every fiscal year from 2019 to 2019, as reported in Bread Financial Holdings, Inc.'s annual filings.

Annual history

Bread Financial Holdings, Inc. Revenue by Geography

Years FY 2009–2020
Lines 5
FY 2020 Total $9.02B

United States was the largest of Bread Financial Holdings, Inc.’s 5 reported lines in fiscal 2020, at $7.51B — 83% of $9.02B.

Bread Financial Holdings, Inc. revenue by geography, fiscal 2009 to 2020
Geography FY 2009 FY 2010 FY 2011 FY 2012 FY 2013 FY 2014 FY 2015 FY 2016 FY 2018 FY 2019 FY 2020
United States $9.20B $81.00M $7.51B
Canada $822.60M $704.40M $573.80M
Europe, Middle East & Africa $926.40M $898.20M $665.20M
Asia Pacific $244.00M $161.00M
Other $97.60M $107.40M
Total $11.29B $1.68B $9.02B
Totals include 3 discontinued lines from earlier reporting.

Bread Financial Holdings, Inc. revenue by geography: what the figures show

In fiscal 2020, which ended December 31, 2020, the 5 regions Bread Financial Holdings, Inc. reported in this breakdown added up to $9.02B. The regions reported changed from fiscal 2019, so the total is not directly comparable with the $1.68B reported that year. United States was the largest region, at $7.51B or 83.3% of the total, followed by Europe, Middle East & Africa ($665.20M, 7.4%) and Canada ($573.80M, 6.4%). Together, the two largest regions made up 90.7% of this total.

Compared with fiscal 2019, United States grew the fastest, rising 9,175.6% to $7.51B. Europe, Middle East & Africa fell the most, down 25.9% to $665.20M. Because regions were added or dropped between the two years, part of this reflects how Bread Financial Holdings, Inc. regrouped its reporting. Over fiscal 2018 to 2020, revenue across these regions went from $11.29B to $9.02B, a compound annual decline of 10.6%. United States' share of the total rose from 81.5% to 83.3% over the same years.

The table also keeps 3 regions that Bread Financial Holdings, Inc. no longer reports, so earlier years can still be read on their original basis; use "Show 3 discontinued" beneath the table to see them. This breakdown covers 11 fiscal years between 2009 and 2020, as reported in Bread Financial Holdings, Inc.'s annual filings.

Annual history

Bread Financial Holdings, Inc. Revenue by Statement Business Segments

Years FY 2009–2020
Lines 2
FY 2020 Total $8.18B

Card Services was the largest of Bread Financial Holdings, Inc.’s 2 reported lines in fiscal 2020, at $7.51B — 92% of $8.18B.

Bread Financial Holdings, Inc. revenue by statement business segments, fiscal 2009 to 2020
Statement Business Segments FY 2009 FY 2010 FY 2011 FY 2012 FY 2013 FY 2014 FY 2015 FY 2016 FY 2018 FY 2019 FY 2020
Card Services $9.20B -$361.40M $7.51B
Loyaltyone $926.40M $1.27B $665.20M
Total $10.12B $909.60M $8.18B
Totals include 4 discontinued lines from earlier reporting.

Bread Financial Holdings, Inc. revenue by statement business segments: what the figures show

In fiscal 2020, which ended December 31, 2020, the 2 segments Bread Financial Holdings, Inc. reported in this breakdown added up to $8.18B. That is less than the $9.02B in its breakdown by region, so these segments do not account for all of its revenue that year. Card Services was the largest segment, at $7.51B or 91.9% of the total, followed by Loyaltyone ($665.20M, 8.1%).

The table also keeps 4 segments that Bread Financial Holdings, Inc. no longer reports, so earlier years can still be read on their original basis; use "Show 4 discontinued" beneath the table to see them. This breakdown covers 11 fiscal years between 2009 and 2020, as reported in Bread Financial Holdings, Inc.'s annual filings.

Questions

Bread Financial Holdings, Inc. Revenue Breakdown FAQ

How does Bread Financial Holdings, Inc. make money?

Bread Financial Holdings, Inc. (BFH) breaks its revenue down by revenue line, region and segment. In fiscal 2019, its largest revenue line was Short-Term Loyalty Programs, with $1.27B or 75.6% of the total, followed by Coalition Loyalty Program at $580.20M (34.5%).

What is Bread Financial Holdings, Inc.'s largest revenue line?

Short-Term Loyalty Programs was Bread Financial Holdings, Inc.'s largest revenue line in fiscal 2019, with $1.27B in revenue, 75.6% of the $1.68B reported across its 4 revenue lines.

What is Bread Financial Holdings, Inc.'s largest region?

United States was Bread Financial Holdings, Inc.'s largest region in fiscal 2020, with $7.51B in revenue, 83.3% of the $9.02B reported across its 5 regions.

What is Bread Financial Holdings, Inc.'s largest segment?

Card Services was Bread Financial Holdings, Inc.'s largest segment in fiscal 2020, with $7.51B in revenue, 91.9% of the $8.18B reported across its 2 segments.

Where does this revenue breakdown data come from?

Every figure is taken from Bread Financial Holdings, Inc.'s annual financial filings and shown as reported: each line keeps the name the company gives it, years follow its own fiscal calendar, and lines it has stopped reporting stay in the table for the years they were reported.

How far back does Bread Financial Holdings, Inc.'s revenue breakdown go?

The breakdown by revenue line covers fiscal 2019 to 2019. The latest four fiscal years are free to view, and the full history is available with a Business Quant subscription.