In-App Purchases Revenue was the largest of AppLovin Corp’s 3 reported lines in fiscal 2020, at $739.93M — 51% of $1.45B.
| Product and Service | FY 2019 | FY 2020 |
|---|---|---|
| In-App Purchases Revenue | — | $739.93M |
| Business Revenue—Apps | $397.64M | — |
| In-App Advertising Revenue | — | $503.87M |
| Consumer Revenue | $398.16M | — |
| Software Platform Revenue | — | $207.29M |
| Business Revenue—Software Platform | $198.31M | — |
| Total | $994.10M | $1.45B |
In fiscal 2020, which ended December 31, 2020, the 3 revenue lines AppLovin Corp reported in this breakdown added up to $1.45B. The revenue lines reported changed from fiscal 2019, so the total is not directly comparable with the $994.10M reported that year. In-App Purchases Revenue was the largest revenue line, at $739.93M or 51.0% of the total, followed by In-App Advertising Revenue ($503.87M, 34.7%) and Software Platform Revenue ($207.29M, 14.3%). Together, the two largest revenue lines made up 85.7% of this total.
In-App Purchases Revenue (fiscal 2020), In-App Advertising Revenue (fiscal 2020) and Software Platform Revenue (fiscal 2020) were first reported as separate revenue lines during this period. The table also keeps 3 revenue lines that AppLovin Corp no longer reports, so earlier years can still be read on their original basis; use "Show 3 discontinued" beneath the table to see them. This breakdown covers every fiscal year from 2019 to 2020, as reported in AppLovin Corp's annual filings.
AppLovin Corp (APP) breaks its revenue down by revenue line. In fiscal 2020, its largest revenue line was In-App Purchases Revenue, with $739.93M or 51.0% of the total, followed by In-App Advertising Revenue at $503.87M (34.7%).
In-App Purchases Revenue was AppLovin Corp's largest revenue line in fiscal 2020, with $739.93M in revenue, 51.0% of the $1.45B reported across its 3 revenue lines.
Every figure is taken from AppLovin Corp's annual financial filings and shown as reported: each line keeps the name the company gives it, years follow its own fiscal calendar, and lines it has stopped reporting stay in the table for the years they were reported.
The breakdown by revenue line covers fiscal 2019 to 2020. The latest four fiscal years are free to view, and the full history is available with a Business Quant subscription.