Zhihu Inc. (ZH) EBITDA Margin (2020 - 2025)

Zhihu (ZH) posted EBITDA Margin of 41.0% for Q4 2025, down 170.69% sequentially from 15.15% in Q3 2025, and down 4238.0% YoY from 0.99% in Q4 2024.

Zhihu Inc. (ZH) EBITDA Margin (2020 - 2025) Analysis & Trends

Zhihu (ZH) has 6 years of EBITDA Margin data on file, last reported at 41.0% in Q4 2025.

  • Quarterly EBITDA Margin fell 4238.0% year-over-year to 41.0% in Q4 2025, while the trailing twelve-month figure through Dec 2025 was 25.28% (down 2662.0% YoY) and the FY2025 annual result came in at 1.54%, up 1183.0% from the prior year.
  • EBITDA Margin declined to 41.0% in Q4 2025 per ZH's latest filing, from 15.15% in the prior quarter.
  • The five-year high for EBITDA Margin was 15.65% in Q4 2023, with the low at 7196.66% in Q1 2025.
  • Average EBITDA Margin over 5 years is 388.38%, with a median of 32.11% recorded in 2022.
  • Year-over-year, EBITDA Margin soared 6523 bps in 2023 and plunged 717305 bps in 2025.
  • Zhihu's EBITDA Margin stood at 36.82% in 2021, then surged by 47 bps to 19.42% in 2022, then jumped by 181 bps to 15.65% in 2023, then sank by 91 bps to 1.38% in 2024, then plunged by 3069 bps to 41.0% in 2025.
  • Business Quant data shows ZH's EBITDA Margin at 41.0% in Q4 2025, 15.15% in Q3 2025, and 12.82% in Q2 2025.

Peer Comparison

Historic Data

Download Data
DateValue
Dec 31, 2025 -41.00%
Sep 30, 2025 -15.15%
Jun 30, 2025 -12.82%
Mar 31, 2025 -7.21%
Dec 31, 2024 1,381,032.85%
Sep 30, 2024 -9.77%
Jun 30, 2024 -0.02%
Mar 31, 2024 -23.62%
Dec 31, 2023 15.65%
Sep 30, 2023 -34.55%
Jun 30, 2023 -32.44%
Mar 31, 2023 -21.88%
Dec 31, 2022 -19.42%
Sep 30, 2022 -31.78%
Jun 30, 2022 -55.10%
Mar 31, 2022 -87.11%
Dec 31, 2021 -36.82%
Sep 30, 2021 -39.16%
Jun 30, 2021 -54.91%
Mar 31, 2021 -72.37%