Wpp (WPP) Intangibles (2009 - 2025)
Wpp's (WPP) quarterly Intangibles came in at $976.3 million in Q4 2025, up 3.21% year-on-year from $945.9 million in Q4 2024, and up 0.81% quarter-over-quarter from $968.5 million in Q2 2025.
Wpp (WPP) Intangibles (2009 - 2025) Analysis & Trends
Wpp's Intangibles history runs 17 years deep, the most recent figure standing at $976.3 million for Q4 2025.
- On a quarterly basis, Intangibles rose 3.21% year-over-year to $976.3 million in Q4 2025; TTM through Dec 2025 was $976.3 million, a 3.21% increase from a year earlier, with the FY2025 full-year figure at $976.3 million, up 3.21% from the prior year.
- Intangibles rose to $976.3 million in Q4 2025 per WPP's latest filing, from $968.5 million in the prior quarter.
- Across five years, Intangibles topped out at $1.9 billion in Q2 2021 and bottomed at $945.9 million in Q4 2024.
- The 5-year median for Intangibles is $1.4 billion (2022), against an average of $1.4 billion.
- Across the five-year window, Intangibles soared 754.08% in 2021 and sank 46.71% in 2024, its largest moves.
- Year by year, Intangibles stood at $1.8 billion in 2021, then retreated by 7.07% to $1.7 billion in 2022, then sank by 38.06% to $1.1 billion in 2023, then decreased by 10.34% to $945.9 million in 2024, then grew by 3.21% to $976.3 million in 2025.
- Per Business Quant, the three latest WPP Intangibles figures stand at $976.3 million (Q4 2025), $968.5 million (Q2 2025), and $945.9 million (Q4 2024).
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Intangibles (Qtr) |
|---|---|---|---|---|---|
| 1 | AppLovin | 134.57 Bn | 131.82 Bn | 1.64 Bn | 369.00 Mn |
| 2 | Wpp | 26.03 Bn | 22.66 Bn | - | 976.34 Mn |
| 3 | Omnicom | 22.21 Bn | 18.26 Bn | 1.04 Bn | 4.95 Bn |
| 4 | Trade Desk | 7.97 Bn | 6.56 Bn | 506.89 Mn | - |
| 5 | Magnite | 2.57 Bn | 2.39 Bn | 103.96 Mn | 9.82 Mn |
| 6 | Ziff Davis | 1.94 Bn | 1.42 Bn | 223.32 Mn | 314.13 Mn |
| 7 | Stagwell | 1.76 Bn | 1.66 Bn | 244.61 Mn | 822.84 Mn |
| 8 | DoubleVerify Holdings | 1.67 Bn | 1.50 Bn | 147.67 Mn | 94.52 Mn |
| 9 | Clear Channel Outdoor Holdings | 1.20 Bn | 1.03 Bn | 193.76 Mn | 202.79 Mn |
| 10 | Criteo | 1.05 Bn | 737.13 Mn | 222.74 Mn | 148.72 Mn |
Historic Data
Download Data| Date | Value |
|---|---|
| Dec 31, 2025 | 976.34 Mn |
| Jun 30, 2025 | 968.52 Mn |
| Dec 31, 2024 | 945.94 Mn |
| Jun 30, 2024 | 1.00 Bn |
| Dec 31, 2023 | 1.05 Bn |
| Jun 30, 2023 | 1.88 Bn |
| Dec 31, 2022 | 1.70 Bn |
| Jun 30, 2022 | 1.85 Bn |
| Dec 31, 2021 | 1.83 Bn |
| Jun 30, 2021 | 1.91 Bn |
| Dec 31, 2020 | 214.57 Mn |
| Jun 30, 2020 | 1.85 Bn |
| Dec 31, 2019 | 1.89 Bn |
| Jun 30, 2019 | 2.30 Bn |
| Dec 31, 2018 | 2.37 Bn |
| Jun 30, 2018 | 2.64 Bn |
| Dec 31, 2017 | 2.68 Bn |
| Jun 30, 2017 | 2.70 Bn |
| Dec 31, 2016 | 2.76 Bn |
| Jun 30, 2016 | 2.93 Bn |