Wpp (WPP) EBIT (2010 - 2025)

Wpp's (WPP) quarterly EBIT came in at $1.9 billion in Q4 2025, up 1.59% year-on-year from $1.9 billion in Q4 2024, and up 1.59% quarter-over-quarter from $1.9 billion in Q4 2024.

Wpp (WPP) EBIT (2010 - 2025) Analysis & Trends

Wpp's EBIT history runs 9 years deep, the most recent figure standing at $1.9 billion for Q4 2025.

  • On a quarterly basis, EBIT rose 1.59% year-over-year to $1.9 billion in Q4 2025; TTM through Dec 2025 was $7.7 billion, a 1.29% decrease from a year earlier, with the FY2025 full-year figure at $508.1 million, down 70.12% from the prior year.
  • EBIT rose to $1.9 billion in Q4 2025 per WPP's latest filing, from $1.9 billion in the prior quarter.
  • Across five years, EBIT topped out at $2.0 billion in Q4 2022 and bottomed at $1.9 billion in Q4 2024.
  • The 5-year median for EBIT is $1.9 billion (2025), against an average of $1.9 billion.
  • Across the five-year window, EBIT soared 166.95% in 2021 and decreased 7.36% in 2023, its largest moves.
  • Year by year, EBIT stood at $2.0 billion in 2021, then gained by 1.46% to $2.0 billion in 2022, then dropped by 7.36% to $1.9 billion in 2023, then retreated by 0.52% to $1.9 billion in 2024, then gained by 1.59% to $1.9 billion in 2025.
  • Per Business Quant, the three latest WPP EBIT figures stand at $1.9 billion (Q4 2025), $1.9 billion (Q4 2024), and $1.9 billion (Q4 2023).

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr) EBIT (Qtr)
1 AppLovin 134.57 Bn 131.82 Bn 1.64 Bn 1.44 Bn
2 Wpp 26.03 Bn 22.66 Bn - 1.91 Bn
3 Omnicom 22.21 Bn 18.26 Bn 1.04 Bn 646.20 Mn
4 Trade Desk 7.97 Bn 6.56 Bn 506.89 Mn 66.65 Mn
5 Magnite 2.57 Bn 2.39 Bn 103.96 Mn 7.72 Mn
6 Ziff Davis 1.94 Bn 1.42 Bn 223.32 Mn 2.93 Mn
7 Stagwell 1.76 Bn 1.66 Bn 244.61 Mn 9.64 Mn
8 DoubleVerify Holdings 1.67 Bn 1.50 Bn 147.67 Mn 15.64 Mn
9 Clear Channel Outdoor Holdings 1.20 Bn 1.03 Bn 193.76 Mn 39.48 Mn
10 Criteo 1.05 Bn 737.13 Mn 222.74 Mn 10.40 Mn

Historic Data

Download Data
DateValue
Dec 31, 2025 1.91 Bn
Dec 31, 2024 1.88 Bn
Dec 31, 2023 1.89 Bn
Dec 31, 2022 2.04 Bn
Dec 31, 2021 2.01 Bn
Dec 31, 2020 -3.01 Bn
Dec 31, 2019 2.17 Bn
Dec 31, 2018 1.01 Bn
Dec 31, 2010 -157,987.50