Wix.com (WIX) Gross Margin (2012 - 2023)
Wix.com's Gross Margin was 68.07% in FY2025, up 0.14 percentage points from 67.93% in FY2024.
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Analysis
Wix.com (WIX) Gross Margin (2012 - 2023) Analysis & Trends
From FY2010 onward, Wix.com has reported Gross Margin for 16 years.
- Gross Margin has now increased for four consecutive years, though with a five-year change of -0.13 percentage points (FY2020 to FY2025).
- The FY2025 figure marks the highest annual Gross Margin since FY2020.
- Per Business Quant data, Gross Margin in earlier years was 67.93% in FY2024 (+0.75 pp), 67.18% in FY2023 (+5.10 pp), 62.08% in FY2022 (+0.56 pp) and 61.52% in FY2021 (-6.68 pp).
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Gross Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Microsoft | 3,964.86 Bn | 3,888.01 Bn | 60.48 Bn | 67.20% |
| 2 | International Business Machines | 222.38 Bn | 173.19 Bn | 9.91 Bn | 57.73% |
| 3 | Cloudflare | 105.62 Bn | 89.15 Bn | 499.52 Mn | 71.76% |
| 4 | Equinix | 96.25 Bn | 84.81 Bn | 1.40 Bn | 53.14% |
| 5 | Nebius | 41.41 Bn | 14.84 Bn | 448.70 Mn | 77.06% |
| 6 | CoreWeave | 33.73 Bn | 20.82 Bn | 1.70 Bn | 65.86% |
| 7 | Verisign | 27.82 Bn | 25.04 Bn | 384.60 Mn | 88.50% |
| 8 | Nutanix | 18.15 Bn | 9.84 Bn | 651.35 Mn | 86.03% |
| 9 | GoDaddy | 13.94 Bn | 9.52 Bn | 828.20 Mn | 63.81% |
| 10 | Wix.com | 4.28 Bn | 12.64 Mn | 370.34 Mn | - |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Dec 31, 2023 | 375.04% |
| Sep 30, 2023 | 406.90% |
| Jun 30, 2023 | 335.63% |
| Mar 31, 2023 | 478.67% |
| Dec 31, 2022 | 635.04% |
| Sep 30, 2022 | 6,098.15% |
| Dec 31, 2019 | 73.25% |
| Sep 30, 2019 | 72.92% |
| Jun 30, 2019 | 74.83% |
| Mar 31, 2019 | 77.21% |
| Dec 31, 2018 | 79.00% |
| Sep 30, 2018 | 78.81% |
| Jun 30, 2018 | 79.17% |
| Mar 31, 2018 | 78.92% |
| Dec 31, 2017 | 85.09% |
| Sep 30, 2017 | 83.04% |
| Jun 30, 2017 | 82.59% |
| Mar 31, 2017 | 83.94% |
| Dec 31, 2016 | 84.87% |
| Sep 30, 2016 | 85.42% |
API Access
Wix.com Gross Margin API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=gross-margin&ticker=WIX&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "gross-margin", "ticker": "WIX", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=gross-margin&ticker=WIX&period=max&api_key=YOUR_API_KEY");
const data = await res.json();