Vital Farms (VITL) Price to Sales (2020 - 2026)
Vital Farms' Price to Sales came in at 0.63 for Q2 2026, down 76.2% from 2.64 a year earlier and down 14.8% from the prior quarter.
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Analysis
Vital Farms (VITL) Price to Sales (2020 - 2026) Analysis & Trends
For FY2025, Vital Farms' Price to Sales was 1.87, down 31.0% from FY2024.
- Going back by year, Price to Sales was 2.71 in FY2024 (+95.7%), 1.39 in FY2023 (-20.4%), 1.74 in FY2022 (-35.2%) and 2.69 in FY2021 (-24.7%).
- The Q2 2026 figure represents the lowest quarterly Price to Sales in data going back to Q3 2020.
- Year-over-year, Price to Sales has declined for five consecutive quarters, with growth averaging 6.0% over the last eight quarters.
- The fastest year-over-year change in Price to Sales over five years came in Q2 2024 (growth of 192.1%), and the weakest in Q2 2026 (a decline of 76.2%).
- Business Quant data shows VITL's Price to Sales at 0.74 (Q1 2026), 1.87 (Q4 2025) and 2.66 (Q3 2025) in the three quarters before Q2 2026.
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) |
|---|---|---|---|---|
| 1 | Unilever | 130.23 Bn | 105.59 Bn | - |
| 2 | Mondelez International | 74.27 Bn | 67.59 Bn | 3.99 Bn |
| 3 | Hershey | 32.39 Bn | 28.63 Bn | 1.26 Bn |
| 4 | Kraft Heinz | 26.34 Bn | 12.87 Bn | 2.03 Bn |
| 5 | General Mills | 17.12 Bn | 14.77 Bn | 1.49 Bn |
| 6 | J M Smucker | 12.52 Bn | 12.30 Bn | 979.60 Mn |
| 7 | Mccormick | 12.03 Bn | 11.67 Bn | 794.90 Mn |
| 8 | Hormel Foods | 11.14 Bn | 7.83 Bn | 471.52 Mn |
| 9 | Chewy | 7.29 Bn | 4.58 Bn | 1.01 Bn |
| 10 | Vital Farms | 388.93 Mn | 188.44 Mn | 10.93 Mn |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 28, 2026 | 0.63 |
| Mar 29, 2026 | 0.74 |
| Dec 28, 2025 | 1.87 |
| Sep 28, 2025 | 2.66 |
| Jun 29, 2025 | 2.64 |
| Mar 30, 2025 | 2.13 |
| Dec 29, 2024 | 2.71 |
| Sep 29, 2024 | 2.66 |
| Jun 30, 2024 | 3.71 |
| Mar 31, 2024 | 1.95 |
| Dec 31, 2023 | 1.39 |
| Sep 24, 2023 | 1.09 |
| Jun 25, 2023 | 1.27 |
| Mar 26, 2023 | 1.51 |
| Dec 25, 2022 | 1.74 |
| Sep 25, 2022 | 1.44 |
| Jun 26, 2022 | 1.20 |
| Mar 27, 2022 | 1.85 |
| Dec 26, 2021 | 2.69 |
| Sep 26, 2021 | 3.09 |
API Access
Vital Farms Price to Sales API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=price-to-sales&ticker=VITL&period=max&api_key=YOUR_API_KEYimport requests
url = "https://data.businessquant.com/historic"
params = {"slug": "price-to-sales", "ticker": "VITL", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()const res = await fetch("https://data.businessquant.com/historic?slug=price-to-sales&ticker=VITL&period=max&api_key=YOUR_API_KEY");
const data = await res.json();