Vital Farms (VITL) Price to Book (2020 - 2026)
Vital Farms' (VITL) Price to Book came in at 1.69 for Q2 2026, down 69.7% from 5.60 a year earlier and down 3.0% from the prior quarter.
Analysis
Vital Farms (VITL) Price to Book (2020 - 2026) Analysis & Trends
For FY2025, Vital Farms' Price to Book stood at 4.05, down 33.8% from FY2024.
- In prior years, Vital Farms' Price to Book was 6.11 in FY2024 (+80.0%), 3.39 in FY2023 (-14.8%), 3.98 in FY2022 (-13.8%) and 4.62 in FY2021 (-14.0%).
- The Q2 2026 figure stands as the lowest quarterly Price to Book in data going back to Q3 2020.
- On a year-over-year basis, Price to Book has declined in each of the last five quarters, with growth averaging 0.4% over the last eight quarters.
- The strongest year-over-year quarter for Price to Book in the past five years was Q2 2024, with growth of 173.1%; the weakest was Q2 2026, with a decline of 69.7%.
- According to Business Quant data, Price to Book for the three prior quarters was 1.75 (Q1 2026), 4.05 (Q4 2025) and 5.72 (Q3 2025).
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) |
|---|---|---|---|---|
| 1 | Unilever | 132.43 Bn | 107.80 Bn | - |
| 2 | Mondelez International | 73.80 Bn | 67.12 Bn | 3.99 Bn |
| 3 | Hershey | 31.86 Bn | 28.11 Bn | 1.26 Bn |
| 4 | Kraft Heinz | 26.96 Bn | 13.49 Bn | 2.03 Bn |
| 5 | General Mills | 17.20 Bn | 14.85 Bn | 1.49 Bn |
| 6 | J M Smucker | 12.70 Bn | 12.49 Bn | 979.60 Mn |
| 7 | Mccormick | 12.49 Bn | 12.36 Bn | 778.20 Mn |
| 8 | Hormel Foods | 10.97 Bn | 7.66 Bn | 471.52 Mn |
| 9 | Chewy | 7.31 Bn | 4.59 Bn | 1.01 Bn |
| 10 | Vital Farms | 398.37 Mn | 197.88 Mn | 10.93 Mn |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 28, 2026 | 1.69 |
| Mar 29, 2026 | 1.75 |
| Dec 28, 2025 | 4.05 |
| Sep 28, 2025 | 5.72 |
| Jun 29, 2025 | 5.60 |
| Mar 30, 2025 | 4.58 |
| Dec 29, 2024 | 6.11 |
| Sep 29, 2024 | 6.06 |
| Jun 30, 2024 | 8.43 |
| Mar 31, 2024 | 4.58 |
| Dec 31, 2023 | 3.39 |
| Sep 24, 2023 | 2.66 |
| Jun 25, 2023 | 3.09 |
| Mar 26, 2023 | 3.63 |
| Dec 25, 2022 | 3.98 |
| Sep 25, 2022 | 3.08 |
| Jun 26, 2022 | 2.39 |
| Mar 27, 2022 | 3.43 |
| Dec 26, 2021 | 4.62 |
| Sep 26, 2021 | 4.78 |
API Access
Vital Farms Price to Book API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=price-to-book&ticker=VITL&period=max&api_key=YOUR_API_KEY
import requests
url = "https://data.businessquant.com/historic"
params = {"slug": "price-to-book", "ticker": "VITL", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()
const res = await fetch("https://data.businessquant.com/historic?slug=price-to-book&ticker=VITL&period=max&api_key=YOUR_API_KEY");
const data = await res.json();