Purple Innovation (PRPL) Intangibles (2017 - 2026)
Purple Innovation (PRPL) posted Intangibles of $5.91 million for Q2 2026, down 22.0% from $7.58 million a year earlier and down 3.9% from the prior quarter.
Purple Innovation (PRPL) Intangibles (2017 - 2026) Analysis & Trends
At the end of FY2025, Purple Innovation's Intangibles came in at $6.35 million, down 28.6% from FY2024.
- Annual Intangibles has declined for three consecutive years, with a five-year compound annual growth rate of -8.6% (FY2020 to FY2025).
- In prior years, Purple Innovation's Intangibles was $8.89 million in FY2024 (-59.9%), $22.2 million in FY2023 (-15.4%), $26.22 million in FY2022 (+98.6%) and $13.2 million in FY2021 (+32.8%).
- The Q2 2026 figure stands as the lowest quarterly Intangibles since Q2 2020.
- On a year-over-year basis, Intangibles has declined in each of the last 12 quarters, with an average decline of 42.7% over the last eight quarters.
- The strongest year-over-year quarter for Intangibles in the past five years was Q3 2022, with growth of 109.9%; the weakest was Q1 2025, with a decline of 61.3%.
- According to Business Quant data, Intangibles for the three prior quarters was $6.15 million (Q1 2026), $6.35 million (Q4 2025) and $6.9 million (Q3 2025).
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Intangibles (Qtr) |
|---|---|---|---|---|---|
| 1 | SharkNinja | 25.70 Bn | 23.37 Bn | 860.34 Mn | 446.89 Mn |
| 2 | Somnigroup International | 13.10 Bn | 12.64 Bn | 817.20 Mn | 2.58 Bn |
| 3 | Hni | 3.37 Bn | 2.94 Bn | 647.20 Mn | - |
| 4 | Newell Brands | 2.27 Bn | 1.42 Bn | 812.00 Mn | 1.58 Bn |
| 5 | Sonos | 2.11 Bn | 1.01 Bn | 189.31 Mn | 64.42 Mn |
| 6 | Whirlpool | 1.99 Bn | -1.49 Bn | 442.00 Mn | 2.55 Bn |
| 7 | Corsair Gaming | 1.46 Bn | 999.46 Mn | 104.29 Mn | 106.49 Mn |
| 8 | Millerknoll | 1.37 Bn | 735.34 Mn | 385.30 Mn | 434.60 Mn |
| 9 | Cricut | 1.34 Bn | 317.37 Mn | 116.41 Mn | - |
| 10 | Purple Innovation | 10.14 Mn | -94.94 Mn | 44.41 Mn | 5.91 Mn |
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 5.91 Mn |
| Mar 31, 2026 | 6.15 Mn |
| Dec 31, 2025 | 6.35 Mn |
| Sep 30, 2025 | 6.90 Mn |
| Jun 30, 2025 | 7.58 Mn |
| Mar 31, 2025 | 8.22 Mn |
| Dec 31, 2024 | 8.89 Mn |
| Sep 30, 2024 | 9.23 Mn |
| Jun 30, 2024 | 18.71 Mn |
| Mar 31, 2024 | 21.21 Mn |
| Dec 31, 2023 | 22.20 Mn |
| Sep 30, 2023 | 22.97 Mn |
| Jun 30, 2023 | 23.69 Mn |
| Mar 31, 2023 | 24.30 Mn |
| Dec 31, 2022 | 26.22 Mn |
| Sep 30, 2022 | 24.07 Mn |
| Jun 30, 2022 | 14.69 Mn |
| Mar 31, 2022 | 14.20 Mn |
| Dec 31, 2021 | 13.20 Mn |
| Sep 30, 2021 | 11.47 Mn |
Purple Innovation Intangibles API
Pull this series into your own models, spreadsheets and apps with the Business Quant
Historical Metrics API. The request below matches the chart above — change the
frequency, period or values and it follows. Swap YOUR_API_KEY for your own key.
https://data.businessquant.com/historic?slug=intangibles&ticker=PRPL&period=max&api_key=YOUR_API_KEY
import requests
url = "https://data.businessquant.com/historic"
params = {"slug": "intangibles", "ticker": "PRPL", "period": "max", "api_key": "YOUR_API_KEY"}
data = requests.get(url, params=params).json()
const res = await fetch("https://data.businessquant.com/historic?slug=intangibles&ticker=PRPL&period=max&api_key=YOUR_API_KEY");
const data = await res.json();