MediaAlpha (MAX) Tax Provisions (2020 - 2026)

MediaAlpha (MAX) posted quarterly Tax Provisions of $13.3 million for Q2 2026, up 4111.39% year-over-year from $316000.0 in Q2 2025, and up 104.68% quarter-over-quarter from $6.5 million in Q1 2026.

MediaAlpha (MAX) Tax Provisions (2020 - 2026) Analysis & Trends

MediaAlpha (MAX) has reported Tax Provisions for 7 consecutive years, with $13.3 million the latest figure, recorded in Q2 2026.

  • In Q2 2026, Tax Provisions rose 4111.39% year-over-year to $13.3 million; the TTM figure through Jun 2026 stood at -$118.3 million (down 8016.93% YoY), while the FY2025 annual figure was -$137.8 million, down 10058.24% from the prior year.
  • Tax Provisions rose to $13.3 million in Q2 2026 per MAX's latest filing, from $6.5 million in the prior quarter.
  • Across five years, Tax Provisions topped out at $101.7 million in Q4 2022 and bottomed at -$138.1 million in Q4 2025.
  • Historically, Tax Provisions has averaged -$788111.1 across 5 years, with a median of $140000.0 in 2023.
  • Annual changes were most pronounced in 2025 — Tax Provisions sank 15197.6% — and 2026, when it jumped 13369.39%.
  • MediaAlpha's Tax Provisions stood at $101.7 million in 2022, then plunged by 100.78% to -$793000.0 in 2023, then surged by 215.38% to $915000.0 in 2024, then tumbled by 15197.6% to -$138.1 million in 2025, then surged by 109.63% to $13.3 million in 2026.
  • Business Quant data shows MAX's Tax Provisions at $13.3 million in Q2 2026, $6.5 million in Q1 2026, and -$138.1 million in Q4 2025.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr) Taxes (Qtr)
1 Alphabet 4,226.97 Bn 3,797.93 Bn 73.85 Bn 26.56 Bn
2 Meta Platforms 1,534.26 Bn 1,444.00 Bn 49.47 Bn 2.91 Bn
3 Taboola.com 1,139.07 Bn 1,138.93 Bn 139.48 Mn 2.98 Mn
4 Baidu 289.47 Bn 284.98 Bn 1.88 Mn 76.00 Mn
5 Spotify Technology 102.75 Bn 92.51 Bn 1.75 Bn 252.88 Mn
6 Joyy 77.93 Bn 77.04 Bn 205.64 Mn -1.37 Mn
7 BILI Social International 60.58 Bn 60.58 Bn 405,933.00 21,469.00
8 Nebius 49.20 Bn 39.57 Bn 295.20 Mn -
9 Reddit 30.47 Bn 27.69 Bn 734.60 Mn 3.99 Mn
10 MediaAlpha 698.72 Mn 674.98 Mn 45.17 Mn 13.31 Mn

Historic Data

Download Data
DateValue
Jun 30, 2026 13.31 Mn
Mar 31, 2026 6.50 Mn
Dec 31, 2025 -138.14 Mn
Sep 30, 2025 54,000.00
Jun 30, 2025 316,000.00
Mar 31, 2025 -49,000.00
Dec 31, 2024 915,000.00
Sep 30, 2024 312,000.00
Jun 30, 2024 130,000.00
Mar 31, 2024 27,000.00
Dec 31, 2023 -793,000.00
Sep 30, 2023 102,000.00
Jun 30, 2023 150,000.00
Mar 31, 2023 78,000.00
Dec 31, 2022 101.70 Mn
Sep 30, 2022 -544,000.00
Jun 30, 2022 611,000.00
Mar 31, 2022 1.14 Mn
Dec 31, 2021 -2.68 Mn
Sep 30, 2021 2.13 Mn