MediaAlpha (MAX) Prepaid Assets (2019 - 2026)

MediaAlpha (MAX) has reported Prepaid Assets for 8 consecutive years, with $6.0 million the latest figure, recorded in Q2 2026.

• In Q2 2026, Prepaid Assets rose 39.63% year-over-year to $6.0 million; the TTM figure through Jun 2026 stood at $6.0 million (up 39.63% YoY), while the FY2025 annual figure was $4.5 million, up 20.64% from the prior year.
• Prepaid Assets improved to $6.0 million in Q2 2026 per MAX's latest filing, from $5.4 million in the prior quarter.
• Across five years, Prepaid Assets topped out at $7.8 million in Q1 2022 and bottomed at $2.8 million in Q3 2023.
• Historically, Prepaid Assets has averaged $4.5 million across 5 years, with a median of $4.3 million in 2025.
• Annual changes were most pronounced in 2023 — Prepaid Assets slumped 45.21% — and 2025, when it jumped 43.94%.
• MediaAlpha's Prepaid Assets stood at $5.9 million in 2022, then plunged by 39.98% to $3.5 million in 2023, then increased by 5.16% to $3.7 million in 2024, then rose by 20.64% to $4.5 million in 2025, then jumped by 34.64% to $6.0 million in 2026.
• Business Quant data shows MAX's Prepaid Assets at $6.0 million in Q2 2026, $5.4 million in Q1 2026, and $4.5 million in Q4 2025.