Growth Metrics

MediaAlpha (MAX) FCF Payout Ratio (2019 - 2025)

MediaAlpha has reported FCF Payout Ratio over the past 7 years, most recently at 0.05 for Q4 2025.

  • Quarterly results put FCF Payout Ratio at 0.05 for Q4 2025, down 812.63% from a year ago — trailing twelve months through Dec 2025 was 0.02 (down 28.49% YoY), and the annual figure for FY2025 was 0.02, down 28.49%.
  • FCF Payout Ratio for Q4 2025 was 0.05 at MediaAlpha, down from 0.0 in the prior quarter.
  • Over the last five years, FCF Payout Ratio for MAX hit a ceiling of 0.24 in Q4 2023 and a floor of 0.23 in Q4 2022.
  • Median FCF Payout Ratio over the past 5 years was 0.02 (2021), compared with a mean of 0.01.
  • Biggest five-year swings in FCF Payout Ratio: soared 460.35% in 2023 and later tumbled 812.63% in 2025.
  • MediaAlpha's FCF Payout Ratio stood at 0.02 in 2021, then crashed by 1353.9% to 0.23 in 2022, then surged by 204.78% to 0.24 in 2023, then plummeted by 96.83% to 0.01 in 2024, then tumbled by 812.63% to 0.05 in 2025.
  • The last three reported values for FCF Payout Ratio were 0.05 (Q4 2025), 0.0 (Q3 2025), and 0.03 (Q2 2025) per Business Quant data.