Growth Metrics

Hubspot (HUBS) Intangibles (2012 - 2026)

Hubspot posted quarterly Intangibles of $221.5 million for Q1 2026, up 439.58% year-on-year from $41.1 million in Q1 2025, and up 528.87% on a QoQ basis from $35.2 million in Q4 2025.

Hubspot (HUBS) has 15 years of Intangibles data on file, last reported at $221.5 million in Q1 2026.

  • For the quarter ending Q1 2026, Intangibles rose 439.58% year-over-year to $221.5 million; the trailing twelve-month figure through Mar 2026 stood at $221.5 million (up 439.58% YoY), and the FY2025 full-year result was $35.2 million, down 6.22% from the prior year.
  • Intangibles for Q1 2026 stood at $221.5 million, up from $35.2 million in the prior quarter.
  • Across five years, Intangibles topped out at $221.5 million in Q1 2026 and bottomed at $10.0 million in Q1 2022.
  • The 5-year median for Intangibles is $41.1 million (2025), against an average of $74.0 million.
  • The widest annual swing landed in 2023, when Intangibles surged 631.56%; it then plunged 69.67% in 2025.
  • A 5-year view of Intangibles shows it stood at $63.8 million in 2022, then surged by 66.53% to $106.2 million in 2023, then sank by 64.64% to $37.6 million in 2024, then decreased by 6.22% to $35.2 million in 2025, then jumped by 528.87% to $221.5 million in 2026.
  • The last three Intangibles figures came in at $221.5 million (Q1 2026), $35.2 million (Q4 2025), and $206.7 million (Q3 2025), per Business Quant data.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr) Intangibles (Qtr)
1 Sap Se 253.17 Bn 235.20 Bn 8.16 Bn 2.67 Bn
2 Salesforce 171.07 Bn 161.50 Bn 8.69 Bn 6.82 Bn
3 Uber Technologies 151.10 Bn 150.06 Bn 11.88 Bn 990.00 Mn
4 Shopify 134.25 Bn 128.50 Bn 1.55 Bn 28.00 Mn
5 ServiceNow 105.72 Bn 100.54 Bn 2.83 Bn 1.48 Bn
6 Cadence Design Systems 101.64 Bn 100.23 Bn 1.26 Bn 1.93 Bn
7 Adobe 100.35 Bn 93.46 Bn 5.73 Bn 454.00 Mn
8 Automatic Data Processing 90.91 Bn 87.68 Bn 2.87 Bn 1.64 Bn
9 Intuit 88.30 Bn 81.52 Bn 6.77 Bn 4.81 Bn
10 Hubspot 10.60 Bn 9.47 Bn 735.30 Mn 221.52 Mn

Historic Data

Download Data 🔒
DateValue
Mar 31, 2026 221.52 Mn
Dec 31, 2025 35.23 Mn
Sep 30, 2025 206.66 Mn
Jun 30, 2025 40.04 Mn
Mar 31, 2025 41.05 Mn
Dec 31, 2024 37.56 Mn
Sep 30, 2024 35.21 Mn
Jun 30, 2024 132.03 Mn
Mar 31, 2024 119.55 Mn
Dec 31, 2023 106.23 Mn
Sep 30, 2023 13.38 Mn
Jun 30, 2023 86.55 Mn
Mar 31, 2023 73.07 Mn
Dec 31, 2022 63.79 Mn
Sep 30, 2022 17.59 Mn
Jun 30, 2022 18.77 Mn
Mar 31, 2022 9.99 Mn
Dec 31, 2021 10.57 Mn
Sep 30, 2021 11.08 Mn
Jun 30, 2021 11.64 Mn
Mar 31, 2021 28.34 Mn
Dec 31, 2020 24.94 Mn
Sep 30, 2020 22.84 Mn
Jun 30, 2020 21.39 Mn
Mar 31, 2020 18.83 Mn
Dec 31, 2019 16.79 Mn
Sep 30, 2019 15.10 Mn
Jun 30, 2019 3.32 Mn
Mar 31, 2019 4.12 Mn
Dec 31, 2018 12.75 Mn
Sep 30, 2018 5.72 Mn
Jun 30, 2018 11.48 Mn
Mar 31, 2018 9.89 Mn
Dec 31, 2017 6.31 Mn
Sep 30, 2017 400,000.00
Jun 30, 2017 7.77 Mn
Mar 31, 2017 7.07 Mn
Dec 31, 2016 6.52 Mn
Sep 30, 2016 36,000.00
Jun 30, 2016 4.99 Mn
Mar 31, 2016 5.09 Mn
Dec 31, 2015 107,000.00
Sep 30, 2015 4.47 Mn
Jun 30, 2015 153,000.00
Mar 31, 2015 4.23 Mn
Dec 31, 2014 4.43 Mn
Sep 30, 2014 102,000.00
Dec 31, 2013 147,000.00
Dec 31, 2012 2.40 Mn