Hubspot (HUBS) Intangibles (2013 - 2026)
Hubspot's (HUBS) quarterly Intangibles came in at $232.8 million in Q2 2026, up 21.85% on a YoY basis from $191.1 million in Q2 2025, and up 5.1% quarter-over-quarter from $221.5 million in Q1 2026.
Analysis
Hubspot (HUBS) Intangibles (2013 - 2026) Analysis & Trends
Hubspot (HUBS) has reported Intangibles for 14 consecutive years, with $232.8 million the latest figure, recorded in Q2 2026.
- For the quarter ending Q2 2026, Intangibles rose 21.85% year-over-year to $232.8 million; the trailing twelve-month figure through Jun 2026 stood at $232.8 million (up 21.85% YoY), and the FY2025 full-year result was $213.8 million, up 38.39% from the prior year.
- Intangibles improved to $232.8 million in Q2 2026 per HUBS's latest filing, from $221.5 million in the prior quarter.
- Across five years, Intangibles topped out at $232.8 million in Q2 2026 and bottomed at $44.0 million in Q1 2022.
- Historically, Intangibles has averaged $131.3 million across 5 years, with a median of $125.8 million in 2024.
- The sharpest annual moves came in 2023 and 2026: Intangibles surged 72.31% in 2023, then advanced 21.85% in 2026.
- Over 5 years, Intangibles stood at $63.8 million in 2022, then soared by 66.53% to $106.2 million in 2023, then soared by 45.43% to $154.5 million in 2024, then soared by 38.39% to $213.8 million in 2025, then rose by 8.9% to $232.8 million in 2026.
- According to Business Quant data, Intangibles over the past three periods registered $232.8 million, $221.5 million, and $213.8 million for Q2 2026, Q1 2026, and Q4 2025 respectively.
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Intangibles (Qtr) |
|---|---|---|---|---|---|
| 1 | Salesforce | 213.40 Bn | 201.99 Bn | 8.70 Bn | 6.14 Bn |
| 2 | Hubspot | 12.30 Bn | 10.96 Bn | 750.86 Mn | 232.83 Mn |
| 3 | Freshworks | 3.35 Bn | 2.68 Bn | 201.28 Mn | 92.47 Mn |
| 4 | Intapp | 3.19 Bn | 3.03 Bn | 118.37 Mn | 29.00 Mn |
| 5 | Blackbaud | 2.14 Bn | 1.30 Bn | 178.16 Mn | 159.00 Mn |
| 6 | Sprinklr | 1.40 Bn | 1.17 Bn | 139.19 Mn | - |
| 7 | ZoomInfo Technologies | 1.21 Bn | 1.05 Bn | 256.80 Mn | 192.70 Mn |
| 8 | Thryv Holdings | 92.39 Mn | 83.25 Mn | 94.56 Mn | 22.98 Mn |
| 9 | Helport AI | 24.20 Mn | 23.92 Mn | - | 16.06 Mn |
| 10 | Youxin Technology | 3.56 Mn | -263,824.72 | - | 432,300.00 |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 232.83 Mn |
| Mar 31, 2026 | 221.52 Mn |
| Dec 31, 2025 | 213.79 Mn |
| Sep 30, 2025 | 206.66 Mn |
| Jun 30, 2025 | 191.08 Mn |
| Mar 31, 2025 | 169.52 Mn |
| Dec 31, 2024 | 154.48 Mn |
| Sep 30, 2024 | 144.83 Mn |
| Jun 30, 2024 | 132.03 Mn |
| Mar 31, 2024 | 119.55 Mn |
| Dec 31, 2023 | 106.23 Mn |
| Sep 30, 2023 | 96.57 Mn |
| Jun 30, 2023 | 86.55 Mn |
| Mar 31, 2023 | 73.07 Mn |
| Dec 31, 2022 | 63.79 Mn |
| Sep 30, 2022 | 56.80 Mn |
| Jun 30, 2022 | 50.23 Mn |
| Mar 31, 2022 | 44.02 Mn |
| Dec 31, 2021 | 39.86 Mn |
| Sep 30, 2021 | 37.98 Mn |