Creative Realities (CREX) Goodwill & Intangibles (2012 - 2026)
Creative Realities' (CREX) quarterly Goodwill & Intangibles came in at $83.3 million in Q2 2026, up 73.08% year-over-year from $48.1 million in Q2 2025, and down 3.78% quarter-over-quarter from $86.6 million in Q1 2026.
Analysis
Creative Realities (CREX) Goodwill & Intangibles (2012 - 2026) Analysis & Trends
Creative Realities (CREX) has reported Goodwill & Intangibles for 15 consecutive years, with $83.3 million the latest figure, recorded in Q2 2026.
- On a quarterly basis, Goodwill & Intangibles rose 73.08% year-over-year to $83.3 million in Q2 2026; TTM through Jun 2026 was $83.3 million, a 73.08% increase from a year earlier, with the FY2025 full-year figure at $89.2 million, up 48.77% from the prior year.
- Goodwill & Intangibles was $83.3 million for Q2 2026 at Creative Realities, down from $86.6 million in the prior quarter.
- Over five years, Goodwill & Intangibles peaked at $89.2 million in Q4 2025 and troughed at $41.8 million in Q3 2025.
- A 5-year average of $61.3 million and a median of $60.8 million in 2022 frame the typical range for Goodwill & Intangibles.
- Across the five-year window, Goodwill & Intangibles soared 304.33% in 2022 and declined 22.04% in 2024, its largest moves.
- Over 5 years, Goodwill & Intangibles stood at $50.2 million in 2022, then climbed by 21.82% to $61.2 million in 2023, then declined by 2.0% to $59.9 million in 2024, then jumped by 48.77% to $89.2 million in 2025, then retreated by 6.55% to $83.3 million in 2026.
- The last three Goodwill & Intangibles figures came in at $83.3 million (Q2 2026), $86.6 million (Q1 2026), and $89.2 million (Q4 2025), per Business Quant data.
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) |
|---|---|---|---|---|
| 1 | Zeta Global Holdings | 7.10 Bn | 6.79 Bn | 261.77 Mn |
| 2 | Klaviyo | 5.52 Bn | 4.69 Bn | 269.10 Mn |
| 3 | Braze | 3.60 Bn | 3.21 Bn | 138.66 Mn |
| 4 | LiveRamp Holdings | 2.30 Bn | 1.92 Bn | 150.94 Mn |
| 5 | Sharplink | 865.57 Mn | 809.37 Mn | 11.27 Mn |
| 6 | Sprout Social | 688.23 Mn | 568.30 Mn | 96.09 Mn |
| 7 | Yext | 645.34 Mn | 558.52 Mn | 83.84 Mn |
| 8 | TechTarget | 292.93 Mn | 247.11 Mn | 64.48 Mn |
| 9 | Marchex | 69.04 Mn | 60.89 Mn | 6.60 Mn |
| 10 | Creative Realities | 28.43 Mn | 17.72 Mn | 8.30 Mn |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 83.33 Mn |
| Mar 31, 2026 | 86.60 Mn |
| Dec 31, 2025 | 89.17 Mn |
| Sep 30, 2025 | 41.84 Mn |
| Jun 30, 2025 | 48.15 Mn |
| Mar 31, 2025 | 48.76 Mn |
| Dec 31, 2024 | 59.94 Mn |
| Sep 30, 2024 | 49.97 Mn |
| Jun 30, 2024 | 50.20 Mn |
| Mar 31, 2024 | 50.44 Mn |
| Dec 31, 2023 | 61.16 Mn |
| Sep 30, 2023 | 64.10 Mn |
| Jun 30, 2023 | 63.30 Mn |
| Mar 31, 2023 | 62.43 Mn |
| Dec 31, 2022 | 50.21 Mn |
| Sep 30, 2022 | 60.50 Mn |
| Jun 30, 2022 | 67.77 Mn |
| Mar 31, 2022 | 66.11 Mn |
| Dec 31, 2021 | 21.07 Mn |
| Sep 30, 2021 | 16.76 Mn |