Baozun Inc. (BZUN) Operating Expenses (2014 - 2026)

Baozun (BZUN) posted quarterly Operating Expenses of -$345.1 million for Q1 2026, down 16.78% year-over-year from -$414.8 million in Q1 2025, and up 19.46% on a QoQ basis from -$428.5 million in Q4 2025.

Baozun Inc. (BZUN) Operating Expenses (2014 - 2026) Analysis & Trends

Baozun (BZUN) has reported Operating Expenses for 13 consecutive years, with -$345.1 million the latest figure, recorded in Q1 2026.

  • In Q1 2026, Operating Expenses fell 16.78% year-over-year to -$345.1 million; the TTM figure through Mar 2026 stood at -$1.4 billion (down 7.56% YoY), while the FY2025 annual figure was $1.4 billion, up 8.23% from the prior year.
  • Operating Expenses came in at -$345.1 million for Q1 2026 at Baozun, up from -$428.5 million in the prior quarter.
  • The five-year high for Operating Expenses was -$248.5 million in Q3 2022, with the low at -$428.5 million in Q4 2025.
  • Average Operating Expenses over 5 years is -$327.2 million, with a median of -$320.3 million recorded in 2022.
  • Across the five-year window, Operating Expenses increased 29.18% in 2022 and declined 16.78% in 2026, its largest moves.
  • Year by year, Operating Expenses stood at -$352.2 million in 2022, then fell by 10.94% to -$390.7 million in 2023, then dropped by 2.43% to -$400.2 million in 2024, then fell by 7.07% to -$428.5 million in 2025, then grew by 19.46% to -$345.1 million in 2026.
  • According to Business Quant data, Operating Expenses over the past three periods registered -$345.1 million, -$428.5 million, and -$306.5 million for Q1 2026, Q4 2025, and Q3 2025 respectively.

Peer Comparison

Historic Data

Download Data
DateValue
Mar 31, 2026 -345.14 Mn
Dec 31, 2025 -428.52 Mn
Sep 30, 2025 -306.48 Mn
Jun 30, 2025 -357.65 Mn
Mar 31, 2025 -295.54 Mn
Dec 31, 2024 -400.21 Mn
Sep 30, 2024 -309.44 Mn
Jun 30, 2024 -331.60 Mn
Mar 31, 2024 -281.78 Mn
Dec 31, 2023 -390.71 Mn
Sep 30, 2023 -268.55 Mn
Jun 30, 2023 -324.99 Mn
Mar 31, 2023 -280.80 Mn
Dec 31, 2022 -352.19 Mn
Sep 30, 2022 -248.47 Mn
Jun 30, 2022 -320.30 Mn
Mar 31, 2022 -319.49 Mn
Dec 31, 2021 -497.27 Mn
Sep 30, 2021 -318.98 Mn
Jun 30, 2021 -340.35 Mn