Baozun Inc. (BZUN) EBITDA (2014 - 2026)

Baozun (BZUN) posted quarterly EBITDA of -$2.0 million for Q1 2026, up 81.93% year-over-year from -$1.1 million in Q1 2025, and down 107.88% on a QoQ basis from $25.1 million in Q4 2025.

Baozun Inc. (BZUN) EBITDA (2014 - 2026) Analysis & Trends

Baozun (BZUN) has reported EBITDA for 13 consecutive years, with -$2.0 million the latest figure, recorded in Q1 2026.

  • In Q1 2026, EBITDA rose 81.93% year-over-year to -$2.0 million; the TTM figure through Mar 2026 stood at $9.8 million (up 148.22% YoY), while the FY2025 annual figure was $7.9 million, up 149.5% from the prior year.
  • EBITDA came in at -$2.0 million for Q1 2026 at Baozun, down from $25.1 million in the prior quarter.
  • The five-year high for EBITDA was $25.1 million in Q4 2025, with the low at -$42.9 million in Q4 2022.
  • Average EBITDA over 5 years is -$7.0 million, with a median of -$7.4 million recorded in 2024.
  • Across the five-year window, EBITDA tumbled 1806.66% in 2022 and surged 356.02% in 2024, its largest moves.
  • Year by year, EBITDA stood at -$42.9 million in 2022, then soared by 91.67% to -$3.6 million in 2023, then soared by 356.02% to $9.2 million in 2024, then surged by 173.98% to $25.1 million in 2025, then tumbled by 107.88% to -$2.0 million in 2026.
  • According to Business Quant data, EBITDA over the past three periods registered -$2.0 million, $25.1 million, and -$12.1 million for Q1 2026, Q4 2025, and Q3 2025 respectively.

Peer Comparison

Historic Data

Download Data
DateValue
Mar 31, 2026 -1.98 Mn
Dec 31, 2025 25.10 Mn
Sep 30, 2025 -12.07 Mn
Jun 30, 2025 -1.30 Mn
Mar 31, 2025 -10.95 Mn
Dec 31, 2024 9.16 Mn
Sep 30, 2024 -15.85 Mn
Jun 30, 2024 -2.58 Mn
Mar 31, 2024 -7.43 Mn
Dec 31, 2023 -3.58 Mn
Sep 30, 2023 -16.58 Mn
Jun 30, 2023 3.79 Mn
Mar 31, 2023 -12.66 Mn
Dec 31, 2022 -42.94 Mn
Sep 30, 2022 -10.32 Mn
Jun 30, 2022 1.35 Mn
Mar 31, 2022 -20.75 Mn
Dec 31, 2021 -2.87 Mn
Sep 30, 2021 -45.92 Mn
Jun 30, 2021 7.57 Mn