Booking Holdings (BKNG) Return on Sales (2009 - 2026)

Booking Holdings' (BKNG) quarterly Return on Sales came in at 0.0% in Q1 2026, little changed YoY from 0.0% in Q1 2025, and down 12.96% on a QoQ basis from 0.0% in Q4 2025.

Booking Holdings (BKNG) Return on Sales (2009 - 2026) Analysis & Trends

Booking Holdings (BKNG) has 18 years of Return on Sales data on file, last reported at 0.0% in Q1 2026.

  • Quarterly Return on Sales changed 0.0% year-over-year to 0.0% in Q1 2026, while the trailing twelve-month figure through Mar 2026 was 0.0% (changed 0.0% YoY) and the FY2025 annual result came in at 0.0%, changed 0.0% from the prior year.
  • Return on Sales fell to 0.0% in Q1 2026, from 0.0% in the prior quarter.
  • In the past five years, Return on Sales ranged from a high of 0.0% in Q3 2023 to a low of 0.0% in Q1 2022.
  • A 5-year average of 0.0% and a median of 0.0% in 2022 frame the typical range for Return on Sales.
  • The widest YoY moves for Return on Sales: up 0 bps in 2022, down 0 bps in 2022.
  • Tracing BKNG's Return on Sales over 5 years: stood at 0.0% in 2022, then sank by 85 bps to 0.0% in 2023, then jumped by 321 bps to 0.0% in 2024, then climbed by 15 bps to 0.0% in 2025, then retreated by 13 bps to 0.0% in 2026.
  • The last three Return on Sales figures came in at 0.0% (Q1 2026), 0.0% (Q4 2025), and 0.0% (Q3 2025), per Business Quant data.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr) ROS (Qtr)
1 Booking Holdings 157.71 Bn 140.49 Bn 4.98 Bn 0.00%
2 Airbnb 106.33 Bn 94.26 Bn 2.98 Bn 0.00%
3 Royal Caribbean Cruises 80.56 Bn 79.64 Bn 2.29 Bn 0.00%
4 Viking Holdings 44.48 Bn 40.68 Bn 713.43 Mn 0.00%
5 Expedia 38.43 Bn 31.30 Bn 3.91 Bn 0.00%
6 Carnival 38.12 Bn 35.88 Bn - 0.00%
7 Trip.com 29.11 Bn 17.41 Bn 1.86 Bn 0.00%
8 Norwegian Cruise Line Holdings 8.34 Bn 8.13 Bn 1.05 Bn 0.00%
9 MakeMyTrip 5.82 Bn 5.04 Bn 212.91 Mn 0.00%
10 Global Business Travel 4.86 Bn 4.34 Bn 514.00 Mn 0.00%

Historic Data

Download Data
DateValue
Jun 30, 2026 0.00%
Mar 31, 2026 0.00%
Dec 31, 2025 0.00%
Sep 30, 2025 0.00%
Jun 30, 2025 0.00%
Mar 31, 2025 0.00%
Dec 31, 2024 0.00%
Sep 30, 2024 0.00%
Jun 30, 2024 0.00%
Mar 31, 2024 0.00%
Dec 31, 2023 0.00%
Sep 30, 2023 0.00%
Jun 30, 2023 0.00%
Mar 31, 2023 0.00%
Dec 31, 2022 0.00%
Sep 30, 2022 0.00%
Jun 30, 2022 0.00%
Mar 31, 2022 0.00%
Dec 31, 2021 0.00%
Sep 30, 2021 0.00%