Build-A-Bear Workshop BBW
NYSE BBW
$37.84 -1.83 (-4.61%)
At close: Aug 20, 2026 · 4:00 PM EDT

Build-A-Bear Workshop (BBW) Gross Margin (2010 - 2026)

Build-A-Bear Workshop's (BBW) quarterly Gross Margin came in at 63.76% in Q2 2026, up 691.0% YoY from 8.06% in Q2 2025, and up 15.48% on a QoQ basis from 55.21% in Q1 2026.

Build-A-Bear Workshop (BBW) Gross Margin (2010 - 2026) Analysis & Trends

Build-A-Bear Workshop (BBW) has 16 years of Gross Margin data on file, last reported at 63.76% in Q2 2026.

  • Quarterly Gross Margin rose 691.0% year-over-year to 63.76% in Q2 2026, while the trailing twelve-month figure through May 2026 was 57.44% (up 189.0% YoY) and the FY2026 annual result came in at 55.8%, up 90.0% from the prior year.
  • Gross Margin rose to 63.76% in Q2 2026, from 55.21% in the prior quarter.
  • In the past five years, Gross Margin ranged from a high of 63.76% in Q2 2026 to a low of 49.57% in Q3 2022.
  • A 5-year average of 54.75% and a median of 54.15% in 2024 frame the typical range for Gross Margin.
  • Annual changes were most pronounced in 2022 — Gross Margin plunged 363 bps — and 2026, when it soared 691 bps.
  • Tracing BBW's Gross Margin over 5 years: stood at 52.0% in 2022, then advanced by 1 bps to 52.65% in 2023, then advanced by 3 bps to 54.12% in 2024, then retreated by 1 bps to 53.65% in 2025, then increased by 19 bps to 63.76% in 2026.
  • The last three Gross Margin figures came in at 63.76% (Q2 2026), 55.21% (Q1 2026), and 53.65% (Q4 2025), per Business Quant data.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr) Gross Margin (Qtr)
1 Caseys General Stores 30.70 Bn 30.18 Bn 1.08 Bn 23.63%
2 Williams Sonoma 28.62 Bn 27.60 Bn 1.10 Bn 46.87%
3 Ulta Beauty 22.58 Bn 22.36 Bn 1.27 Bn 40.07%
4 Tractor Supply 18.35 Bn 18.12 Bn 1.68 Bn 37.05%
5 Best Buy 18.03 Bn 16.28 Bn 2.10 Bn 23.52%
6 Dick'S Sporting Goods 15.93 Bn 14.93 Bn 1.68 Bn 32.59%
7 Five Below 13.08 Bn 11.97 Bn 478.64 Mn 37.23%
8 Murphy USA 10.51 Bn 10.33 Bn 746.50 Mn 10.97%
9 Bath & Body Works 4.08 Bn 3.13 Bn 1.24 Bn 45.67%
10 Build-A-Bear Workshop 474.18 Mn 447.93 Mn 79.87 Mn 63.76%

Historic Data

Download Data
DateValue
May 2, 2026 63.76%
Jan 31, 2026 55.21%
Nov 1, 2025 53.65%
Aug 2, 2025 57.56%
May 3, 2025 56.84%
Feb 1, 2025 56.59%
Nov 2, 2024 54.12%
Aug 3, 2024 54.18%
May 4, 2024 54.18%
Feb 3, 2024 56.42%
Oct 28, 2023 52.65%
Jul 29, 2023 53.68%
Apr 29, 2023 54.06%
Jan 28, 2023 54.99%
Oct 29, 2022 52.00%
Jul 30, 2022 49.57%
Apr 30, 2022 52.55%
Jan 29, 2022 53.49%
Oct 30, 2021 52.15%
Jul 31, 2021 53.20%