Build-A-Bear Workshop (BBW) Gross Margin (2010 - 2026)

Build-A-Bear Workshop's Gross Margin history runs 16 years deep, the most recent figure standing at 63.76% for Q2 2026.

• Quarterly Gross Margin rose 691.0% year-over-year to 63.76% in Q2 2026, while the trailing twelve-month figure through May 2026 was 57.44% (up 189.0% YoY) and the FY2026 annual result came in at 55.8%, up 90.0% from the prior year.
• Gross Margin was 63.76% for Q2 2026 at Build-A-Bear Workshop, up from 55.21% in the prior quarter.
• Across five years, Gross Margin topped out at 63.76% in Q2 2026 and bottomed at 49.57% in Q3 2022.
• A 5-year average of 54.75% and a median of 54.15% in 2024 frame the typical range for Gross Margin.
• Annual changes were most pronounced in 2022 — Gross Margin tumbled 363 bps — and 2026, when it soared 691 bps.
• Build-A-Bear Workshop's Gross Margin stood at 52.0% in 2022, then grew by 1 bps to 52.65% in 2023, then grew by 3 bps to 54.12% in 2024, then slipped by 1 bps to 53.65% in 2025, then gained by 19 bps to 63.76% in 2026.
• Business Quant data shows BBW's Gross Margin at 63.76% in Q2 2026, 55.21% in Q1 2026, and 53.65% in Q4 2025.