AppLovin (APP) Operating Margin (2020 - 2026)
AppLovin's (APP) quarterly Operating Margin came in at 77.68% in Q2 2026, up 160.0% year-over-year from 29.88% in Q2 2025, and down 0.61% quarter-over-quarter from 78.15% in Q1 2026.
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AppLovin (APP) Operating Margin (2020 - 2026) Analysis & Trends
AppLovin (APP) has reported Operating Margin for 7 consecutive years, with 77.68% the latest figure, recorded in Q2 2026.
- On a quarterly basis, Operating Margin rose 160.0% year-over-year to 77.68% in Q2 2026; TTM through Jun 2026 was 77.44%, a 783.0% increase from a year earlier, with the FY2025 full-year figure at 75.75%, up 1648.0% from the prior year.
- Operating Margin was 77.68% for Q2 2026 at AppLovin, down from 78.15% in the prior quarter.
- Over five years, Operating Margin peaked at 78.15% in Q1 2026 and troughed at 80.67% in Q4 2023.
- A 5-year average of 34.9% and a median of 43.08% in 2024 frame the typical range for Operating Margin.
- Across the five-year window, Operating Margin sank 7748 bps in 2023 and jumped 14353 bps in 2024, its largest moves.
- Over 5 years, Operating Margin stood at 3.19% in 2022, then tumbled by 2426 bps to 80.67% in 2023, then jumped by 178 bps to 62.87% in 2024, then gained by 22 bps to 76.92% in 2025, then climbed by 1 bps to 77.68% in 2026.
- The last three Operating Margin figures came in at 77.68% (Q2 2026), 78.15% (Q1 2026), and 76.92% (Q4 2025), per Business Quant data.
Peer Set
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | Operating Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Alphabet | 3,988.57 Bn | 3,559.53 Bn | 73.85 Bn | 34.03% |
| 2 | AppLovin | 102.43 Bn | 99.38 Bn | 1.70 Bn | 77.68% |
| 3 | Trade Desk | 6.51 Bn | 5.03 Bn | 530.72 Mn | 14.21% |
| 4 | Magnite | 3.38 Bn | 3.05 Bn | 130.79 Mn | 16.19% |
| 5 | DoubleVerify Holdings | 2.06 Bn | 1.85 Bn | 161.31 Mn | 11.88% |
| 6 | Digital Turbine | 1.28 Bn | 1.24 Bn | - | - |
| 7 | Taboola.com | 1.03 Bn | 897.53 Mn | 139.48 Mn | 1.52% |
| 8 | Quinstreet | 1.02 Bn | 890.87 Mn | 49.81 Mn | 5.11% |
| 9 | Ibotta | 916.56 Mn | 768.39 Mn | 69.72 Mn | -2.11% |
| 10 | Mntn | 867.15 Mn | 629.87 Mn | 66.30 Mn | 8.62% |
Historic Data
Download Data
Historic Data
| Date | Value |
|---|---|
| Jun 30, 2026 | 77.68% |
| Mar 31, 2026 | 78.15% |
| Dec 31, 2025 | 76.92% |
| Sep 30, 2025 | 76.80% |
| Jun 30, 2025 | 76.08% |
| Mar 31, 2025 | 72.48% |
| Dec 31, 2024 | 62.87% |
| Sep 30, 2024 | 63.97% |
| Jun 30, 2024 | 54.07% |
| Mar 31, 2024 | 32.09% |
| Dec 31, 2023 | -80.67% |
| Sep 30, 2023 | 21.56% |
| Jun 30, 2023 | 17.51% |
| Mar 31, 2023 | 8.53% |
| Dec 31, 2022 | -3.19% |
| Sep 30, 2022 | 6.91% |
| Jun 30, 2022 | 6.87% |
| Mar 31, 2022 | -20.46% |
| Dec 31, 2021 | 7.38% |
| Sep 30, 2021 | 6.20% |