KPIs & Operating Metrics(New)
Growth Metrics

AppLovin (APP) Cost of Revenue (2020 - 2025)

Historic Cost of Revenue for AppLovin (APP) over the last 6 years, with Q3 2025 value amounting to $174.9 million.

  • AppLovin's Cost of Revenue rose 4460.51% to $174.9 million in Q3 2025 from the same period last year, while for Sep 2025 it was $1.4 billion, marking a year-over-year increase of 7283.96%. This contributed to the annual value of $1.2 billion for FY2024, which is 1016.01% up from last year.
  • As of Q3 2025, AppLovin's Cost of Revenue stood at $174.9 million, which was up 4460.51% from $155.1 million recorded in Q2 2025.
  • AppLovin's Cost of Revenue's 5-year high stood at $799.6 million during Q4 2024, with a 5-year trough of $120.9 million in Q3 2024.
  • In the last 5 years, AppLovin's Cost of Revenue had a median value of $271.2 million in 2025 and averaged $283.7 million.
  • Data for AppLovin's Cost of Revenue shows a peak YoY increase of 19223.89% (in 2024) and a maximum YoY decrease of 5437.86% (in 2024) over the last 5 years.
  • Quarter analysis of 5 years shows AppLovin's Cost of Revenue stood at $313.7 million in 2021, then rose by 17.75% to $369.4 million in 2022, then dropped by 25.93% to $273.6 million in 2023, then skyrocketed by 192.24% to $799.6 million in 2024, then tumbled by 78.13% to $174.9 million in 2025.
  • Its Cost of Revenue was $174.9 million in Q3 2025, compared to $155.1 million in Q2 2025 and $271.2 million in Q1 2025.