Growth Metrics

Apple (AAPL) Return on Sales (2016 - 2025)

Apple's Return on Sales history spans 17 years, with the latest figure at 0.29% for Q4 2025.

  • For Q4 2025, Return on Sales changed 0.0% year-over-year to 0.29%; the TTM value through Dec 2025 reached 0.27%, up 3.0%, while the annual FY2025 figure was 0.27%, 3.0% up from the prior year.
  • Return on Sales reached 0.29% in Q4 2025 per AAPL's latest filing, up from 0.27% in the prior quarter.
  • In the past five years, Return on Sales ranged from a high of 0.29% in Q4 2025 to a low of 0.16% in Q3 2024.
  • Average Return on Sales over 5 years is 0.25%, with a median of 0.26% recorded in 2022.
  • Peak YoY movement for Return on Sales: fell -10bps in 2024, then grew 11bps in 2025.
  • A 5-year view of Return on Sales shows it stood at 0.28% in 2021, then fell by -8bps to 0.26% in 2022, then increased by 11bps to 0.28% in 2023, then grew by 3bps to 0.29% in 2024, then grew by 0bps to 0.29% in 2025.
  • Per Business Quant, the three most recent readings for AAPL's Return on Sales are 0.29% (Q4 2025), 0.27% (Q3 2025), and 0.25% (Q2 2025).