Apple AAPL
NASDAQ AAPL
$309.90 -0.44 (-0.14%)
At close: Aug 25, 2026 · 4:00 PM EDT

Apple (AAPL) Net Margin (2009 - 2026)

Apple (AAPL) posted quarterly Net Margin of 27.23% for Q2 2026, up 230.0% year-over-year from 8.25% in Q2 2025, and up 2.34% on a QoQ basis from 26.6% in Q1 2026.

Apple (AAPL) Net Margin (2009 - 2026) Analysis & Trends

Apple has reported Net Margin for 18 years, with the latest figure at 27.23% in Q2 2026.

  • Net Margin for Q2 2026 came in at 27.23%, up 230.0% year-over-year; the trailing twelve-month figure through Jun 2026 was 27.62% (up 332.0% YoY), and the FY2025 annual result was 26.92%, up 294.0% from the prior year.
  • Net Margin climbed to 27.23% in Q2 2026, from 26.6% in the prior quarter.
  • Over five years, Net Margin peaked at 29.28% in Q4 2025 and troughed at 15.52% in Q3 2024.
  • A 5-year average of 25.45% and a median of 25.68% in 2023 frame the typical range for Net Margin.
  • The widest annual swing landed in 2024, when Net Margin plunged 1013 bps; it then soared 1128 bps in 2025.
  • A 5-year view of Net Margin shows it stood at 25.61% in 2022, then gained by 11 bps to 28.36% in 2023, then advanced by 3 bps to 29.23% in 2024, then increased by 0 bps to 29.28% in 2025, then retreated by 7 bps to 27.23% in 2026.
  • Per Business Quant data, the three most recent Net Margin figures were 27.23% in Q2 2026, 26.6% in Q1 2026, and 29.28% in Q4 2025.

Peer Comparison

# Company Market Cap Enterprise Value Gross Profit (Qtr) Net Margin (Qtr)
1 Apple 4,545.89 Bn 4,483.49 Bn 54.77 Bn 27.23%
2 Sony 141.43 Bn 119.23 Bn 6.53 Bn 13.11%
3 LG Display 3.38 Bn 2.30 Bn 509.35 Mn 5,262,610,202,344.49%
4 Sonos 1.82 Bn 1.56 Bn 189.31 Mn 7.96%
5 Turtle Beach 247.06 Mn 227.50 Mn 21.86 Mn -12.97%
6 Vuzix 229.43 Mn 212.13 Mn -645,411.00 -688.48%
7 GoPro 96.41 Mn 69.14 Mn 31.66 Mn -48.61%
8 Zepp Health 81.89 Mn -103.07 Bn 19.44 Mn -30.06%
9 Trutankless 70.52 Mn 70.50 Mn 444,751.00 -147.17%
10 Universal Electronics 56.13 Mn 23.73 Mn 25.91 Mn 2.24%

Historic Data

Download Data
DateValue
Jun 27, 2026 27.23%
Mar 28, 2026 26.60%
Dec 27, 2025 29.28%
Sep 27, 2025 26.80%
Jun 28, 2025 24.92%
Mar 29, 2025 25.99%
Dec 28, 2024 29.23%
Sep 28, 2024 15.52%
Jun 29, 2024 25.00%
Mar 30, 2024 26.04%
Dec 30, 2023 28.36%
Sep 30, 2023 25.65%
Jul 1, 2023 24.31%
Apr 1, 2023 25.48%
Dec 31, 2022 25.61%
Sep 24, 2022 22.99%
Jun 25, 2022 23.44%
Mar 26, 2022 25.71%
Dec 25, 2021 27.94%
Sep 25, 2021 24.65%