Apple (AAPL) EBIT Margin (2009 - 2026)
Apple (AAPL) posted quarterly EBIT Margin of 32.62% for Q2 2026, up 263.0% year-over-year from 8.99% in Q2 2025, and up 1.08% on a QoQ basis from 32.28% in Q1 2026.
Apple (AAPL) EBIT Margin (2009 - 2026) Analysis & Trends
Apple has reported EBIT Margin for 18 years, with the latest figure at 32.62% in Q2 2026.
- EBIT Margin for Q2 2026 came in at 32.62%, up 263.0% year-over-year; the trailing twelve-month figure through Jun 2026 was 33.17% (up 131.0% YoY), and the FY2025 annual result was 31.97%, up 46.0% from the prior year.
- EBIT Margin improved to 32.62% in Q2 2026, from 32.28% in the prior quarter.
- Over five years, EBIT Margin peaked at 35.37% in Q4 2025 and troughed at 27.62% in Q3 2022.
- A 5-year average of 30.99% and a median of 30.78% in 2022 frame the typical range for EBIT Margin.
- The widest annual swing landed in 2022, when EBIT Margin plunged 273 bps; it then soared 302 bps in 2023.
- A 5-year view of EBIT Margin shows it stood at 30.74% in 2022, then gained by 10 bps to 33.76% in 2023, then increased by 2 bps to 34.46% in 2024, then grew by 3 bps to 35.37% in 2025, then retreated by 8 bps to 32.62% in 2026.
- Per Business Quant data, the three most recent EBIT Margin figures were 32.62% in Q2 2026, 32.28% in Q1 2026, and 35.37% in Q4 2025.
Peer Comparison
| # | Company | Market Cap | Enterprise Value | Gross Profit (Qtr) | EBIT Margin (Qtr) |
|---|---|---|---|---|---|
| 1 | Apple | 4,565.89 Bn | 4,503.49 Bn | 54.77 Bn | 32.62% |
| 2 | Sony | 133.27 Bn | 119.42 Bn | 6.53 Bn | -46.58% |
| 3 | Sonos | 1.90 Bn | 1.64 Bn | 189.31 Mn | 8.40% |
| 4 | LG Display | 1.63 Bn | 486.32 Mn | 277.60 Mn | 0.17% |
| 5 | Zepp Health | 1.18 Bn | -101.97 Bn | 19.44 Mn | -34.32% |
| 6 | Turtle Beach | 268.88 Mn | 256.56 Mn | 11.29 Mn | -33.34% |
| 7 | Vuzix | 199.81 Mn | 178.66 Mn | 375,000.00 | -373.80% |
| 8 | Universal Electronics | 60.07 Mn | 30.24 Mn | 20.60 Mn | -4.93% |
| 9 | Axil Brands | 38.46 Mn | 32.94 Mn | 5.04 Mn | 2.94% |
| 10 | Koss | 35.59 Mn | 16.74 Mn | 1.00 Mn | -25.46% |
Historic Data
Download Data| Date | Value |
|---|---|
| Jun 27, 2026 | 32.62% |
| Mar 28, 2026 | 32.28% |
| Dec 27, 2025 | 35.37% |
| Sep 27, 2025 | 31.65% |
| Jun 28, 2025 | 29.99% |
| Mar 29, 2025 | 31.03% |
| Dec 28, 2024 | 34.46% |
| Sep 28, 2024 | 31.17% |
| Jun 29, 2024 | 29.56% |
| Mar 30, 2024 | 30.74% |
| Dec 30, 2023 | 33.76% |
| Sep 30, 2023 | 30.13% |
| Jul 1, 2023 | 28.12% |
| Apr 1, 2023 | 29.86% |
| Dec 31, 2022 | 30.74% |
| Sep 24, 2022 | 27.62% |
| Jun 25, 2022 | 27.82% |
| Mar 26, 2022 | 30.82% |
| Dec 25, 2021 | 33.47% |
| Sep 25, 2021 | 28.53% |