Mayfair Advisory Group, LLC reported 83 positions worth $69.99M for the quarter ended Sep 30, 2026, up 0.7% on the prior quarter. It opened 3 new positions, added to 22, trimmed 38 and exited 5. Its largest holding is Apple Inc. at 13.9% of the portfolio.
Reported 13F market value at each quarter end. A change mixes trading with price moves in the positions held.
Dollar value of shares bought and sold each quarter, at that quarter’s price. It counts trading only, not price changes.
How many positions were opened, added to, trimmed or closed each quarter.
Share of reported value in each sector at every quarter end.
| Holding | Change | Change % | Trade Value | Weight |
|---|---|---|---|---|
| GL Globe Life Inc. | +1,654 | +37.3% | $273.96K | 1.44% |
| NET Cloudflare, Inc. | +683 | – | $237.19K | 0.339% |
| PSX Phillips 66 | +804 | – | $205.27K | 0.293% |
| TTC Toro Co | +2,081 | – | $200.65K | 0.287% |
| LLY ELI LILLY & Co | +63 | +4.7% | $72.91K | 2.34% |
| RGLD Royal Gold Inc | +200 | +10.6% | $47.21K | 0.704% |
| RTX RTX Corp | +85 | +3.3% | $15.78K | 0.713% |
| CVX Chevron Corp | +52 | +0.7% | $10.62K | 2.13% |
| RF Regions Financial Corp | +343 | +2.5% | $9.22K | 0.55% |
| CB Chubb Ltd | +25 | +3.7% | $8.13K | 0.323% |
| Holding | Change | Change % | Trade Value | Weight |
|---|---|---|---|---|
| HONA Honeywell Aerospace Inc. | -1,121 | -100.0% | $228.76K | Exited |
| UNP Union Pacific Corp | -716 | -100.0% | $220.16K | Exited |
| CVS CVS HEALTH Corp | -2,009 | -100.0% | $216.45K | Exited |
| FBK FB Financial Corp | -3,462 | -100.0% | $204.60K | Exited |
| C Citigroup Inc | -1,532 | -100.0% | $202.57K | Exited |
| EMR Emerson Electric Co | -303 | -15.5% | $47.00K | 0.365% |
| DUK Duke Energy CORP | -360 | -8.8% | $41.04K | 0.611% |
| LOW Lowes Companies Inc | -204 | -11.1% | $37.60K | 0.43% |
| AVGO Broadcom Inc. | -97 | -3.7% | $34.07K | 1.26% |
| APH Amphenol Corp | -312 | -6.2% | $26.30K | 0.568% |
| # | Activity | ||||||||
|---|---|---|---|---|---|---|---|---|---|
| 1 | AAPL Apple Inc. | Technology | 29.2K | $9.71M | 13.87% | -36 | -0.1% | Reduced | 0% |
| 2 | NVDA Nvidia Corp | Technology | 19.1K | $4.35M | 6.22% | -53 | -0.3% | Reduced | 0% |
| 3 | XOM ExxonMobil Holdings Corp | Energy | 21.7K | $3.53M | 5.04% | -51 | -0.2% | Reduced | 0% |
| 4 | PLTR Palantir Technologies Inc. | Technology | 14.1K | $2.63M | 3.76% | -60 | -0.4% | Reduced | 0% |
| 5 | RY Royal Bank Of Canada | Financial Services | 11.8K | $2.32M | 3.32% | 0 | 0.0% | Unchanged | 0% |
| 6 | MSFT Microsoft Corp | Technology | 4,267 | $2.19M | 3.13% | -20 | -0.5% | Reduced | 0% |
| 7 | AME Ametek Inc/ | Industrials | 8,698 | $2.15M | 3.08% | 0 | 0.0% | Unchanged | 0% |
| 8 | SO Southern Co | Utilities | 20.4K | $1.69M | 2.42% | -263 | -1.3% | Reduced | 0% |
| 9 | LLY ELI LILLY & Co | Healthcare | 1,414 | $1.64M | 2.34% | +63 | +4.7% | Added | 0% |
| 10 | NSC Norfolk Southern Corp | Industrials | 4,967 | $1.53M | 2.19% | +3 | +0.1% | Added | 0% |
| 11 | AMZN Amazon Com Inc | Consumer Discretionary | 6,085 | $1.52M | 2.17% | +17 | +0.3% | Added | 0% |
| 12 | CVX Chevron Corp | Energy | 7,292 | $1.49M | 2.13% | +52 | +0.7% | Added | 0% |
| 13 | KO Coca Cola Co | Consumer Staples | 16.9K | $1.45M | 2.08% | -60 | -0.4% | Reduced | 0% |
| 14 | JPM Jpmorgan Chase & Co | Financial Services | 4,152 | $1.37M | 1.96% | +5 | +0.1% | Added | 0% |
| 15 | GOOG Alphabet Inc. | Technology | 3,394 | $1.16M | 1.65% | +2 | +0.1% | Added | 0% |
Tip. Select a row to see that position’s full history at Mayfair Advisory.
As of its Q3 2026 13F filing, Mayfair Advisory Group, LLC’s five largest positions were Apple Inc. (AAPL) at 13.9%, Nvidia Corp (NVDA) at 6.2%, ExxonMobil Holdings Corp (XOM) at 5.0%, Palantir Technologies Inc. (PLTR) at 3.8%, Royal Bank Of Canada (RY) at 3.3% of the reported portfolio.
Mayfair Advisory Group, LLC reported a 13F portfolio worth $69.99M across 83 positions for Q3 2026. That is up 0.7% from the previous quarter.
Its largest purchases by value were Globe Life Inc. ($273.96K), Cloudflare, Inc. ($237.19K), Phillips 66 ($205.27K). It opened 3 new positions.
Its largest sales by value were Honeywell Aerospace Inc. ($228.76K), Union Pacific Corp ($220.16K), CVS HEALTH Corp ($216.45K). It exited 5 positions entirely.
From the Form 13F-HR reports Mayfair Advisory Group, LLC files with the SEC each quarter, within 45 days of quarter end. A 13F lists long positions in US-listed equities and options; it excludes short positions, cash, bonds and most non-US holdings.
13F data reflects long positions in US-listed equities and options as reported to the SEC up to 45 days after quarter end. It excludes short positions, cash, bonds and most non-US securities, so it is not a complete picture of a manager’s assets.