V vs FISV vs COF Stock Comparison

Visa, Fiserv and Capital One Financial Prices as of Nov 4, 2026 Peers: Industry group
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V Visa Inc.
$436.66 +18.1% 1M +28.3% 1Y
Market cap
$778.56B
P/E
32.3x
Revenue (TTM)
$44.49B
Div. yield
0.61%
Payment Networks Financial Services
7 wins
FISV Fiserv Inc
$62.05 +34.5% 1M -3.7% 1Y
Market cap
$33.00B
P/E
11.8x
Revenue (TTM)
$20.87B
Div. yield
–
Payment Processing Technology
2 wins
COF Capital One Financial Corp
$206.29 +5.7% 1M -6.5% 1Y
Market cap
$124.09B
P/E
12.0x
Revenue (TTM)
$63.01B
Div. yield
1.55%
Money Center Banks Financial Services
3 wins

Head to Head

12 decided of 12

Visa leads on 7 of the 12 questions below (Visa 7, Capital One Financial 3, Fiserv 2). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionVFISVCOFLeader
Larger companyMarket capitalisation $778.56B $33.00B $124.09B V
Cheaper on earningsLower P/E, profitable companies only 32.3x 11.8x 12.0x FISV
Cheaper on forward earningsLower price / next fiscal year consensus EPS 31.6x 8.3x 10.1x FISV
Faster revenue growthRevenue growth, trailing twelve months +14.4% -1.2% +31.2% COF
More profitableNet margin, trailing twelve months 50.8% 13.4% 16.7% V
Better return on capitalReturn on invested capital 38.1% 7.0% 14.8% V
Less leveragedLower net debt / EBITDA 0.4x 3.4x 1.4x V
Higher dividend yieldTrailing dividend yield 0.61% — 1.55% COF
Better 1-year returnPrice return, last 12 months +28.3% -3.7% -6.5% V
Better 5-year returnAnnualised price return, 5 years +15.1%/yr -9.2%/yr +5.9%/yr V
Less volatileAnnualised volatility, 1 year 22.6% 40.6% 31.7% V
Higher overall scoreMean of the five percentile scores vs peers 51/100 62/100 80/100 COF

Percentile Scorecard

VFISVCOF

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisVFISVCOF
Valuation 13 #837 of 963 89 #12 of 99 88 #45 of 360
Growth 47 #436 of 823 39 #58 of 94 91 #32 of 344
Profitability 99 #14 of 845 85 #14 of 90 66 #119 of 345
Financial Health 68 #286 of 896 30 #74 of 105 60 #135 of 339
Shareholder Returns 27 #534 of 731 68 #21 of 63 96 #16 of 352
Overall 51 62 80
  • V ranked among 1,001 companies in Financial Services
  • FISV ranked among 109 companies in Fintech
  • COF ranked among 368 companies in Banking

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodVFISVCOFSPY
1 month +18.1%+34.5%+5.7% -1.0%
3 months +18.5%+14.7%-6.9% -0.4%
6 months +37.0%+10.6%+6.7% +4.5%
Year to date +24.5%-7.6%-14.9% +12.4%
1 year +28.3%-3.7%-6.5% +13.6%
3 years +79.3%-48.1%+94.0% +76.4%
3 years, per year +21.5%-19.6%+24.7% +20.8%
5 years +101.5%-38.2%+33.2% +63.7%
5 years, per year +15.1%-9.2%+5.9% +10.4%
10 years +443.4%+26.7%+182.2% +267.7%
10 years, per year +18.4%+2.4%+10.9% +13.9%

Risk

MeasureVFISVCOFSPY
Volatility, 1Y 22.6%40.6%31.7% 12.8%
Downside volatility, 1Y 19.9%42.2%36.0% 12.7%
Beta vs S&P 500, 1Y 0.300.491.27 1.00
Return / volatility, 1Y 1.25-0.09-0.21 1.06
Max drawdown, 5Y -24.5%-81.3%-46.9% -25.4%
From 52-week high 0.0%-11.2%-20.0% -1.6%
52-week high $436.66$69.85$257.94 $779.14
52-week low $295.52$44.36$176.10 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleVFISVCOF
P/E now vs peer median 32.3xmedian 13.8x 11.8xmedian 21.9x 12.0xmedian 12.7x
P/S now vs peer median 17.5xmedian 3.3x 1.6xmedian 2.3x 2.0xmedian 3.5x
EV/EBITDA now vs peer median 27.9xmedian 6.0x 7.6xmedian 16.4x 4.8xmedian 4.9x
P/FCF now vs peer median 37.1xmedian 11.0x 8.4xmedian 17.4x 4.7xmedian 11.0x
P/B now vs peer median 22.1xmedian 1.3x 1.2xmedian 1.7x 1.1xmedian 1.3x
PEG now vs peer median 2.24median 0.95 1.31median 0.91 1.33median 1.33

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsVFISVCOF
Revenue $44.49B $20.87B $63.01B
Gross profit – $11.73B –
Operating income $27.00B $4.66B –
Net income $22.59B $2.82B $10.87B
Free cash flow $21.01B $3.93B $26.25B
EPS (diluted) $11.90 $5.25 $17.23
Cash & equivalents $12.36B $627.00M –
Total debt $23.86B $27.89B $49.16B
Shares (diluted) 1.90B 533.70M 609.50M
Enterprise value $721.88B $29.70B $124.09B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricVFISVCOF
P/E 32.3x 11.8x 12.0x
P/FCF 37.1x 8.4x 4.7x
P/Operating cash flow 34.5x 5.7x 4.4x
P/S 17.5x 1.6x 2.0x
P/B 22.1x 1.2x 1.1x
P/Tangible book 101.8x 1.2x 1.3x
EV/EBITDA 27.9x 7.6x 4.8x
EV/EBIT 29.3x 12.9x 5.9x
EV/Revenue 17.8x 2.9x 2.7x
EV/FCF 37.6x 15.3x 6.6x
EV/Operating cash flow 35.0x 10.3x 6.2x
PEG (3Y EPS CAGR) 2.24 1.31 1.33

Growth

14 metrics
MetricVFISVCOF
Revenue growth (1Y) 14.4% -1.2% 31.2%
Revenue CAGR (3Y) 11.8% 4.2% 20.2%
Gross profit growth (1Y) – -9.1% –
Gross profit CAGR (3Y) – 3.6% –
Operating income growth (1Y) 11.6% -26.7% –
Operating income CAGR (3Y) 9.5% 4.4% –
Net income growth (1Y) 11.4% -17.2% 668.0%
Net income CAGR (3Y) 11.0% 3.2% 26.2%
EPS growth (1Y) 14.9% -14.2% 908.1%
EPS CAGR (3Y) 14.4% 9.0% 9.0%
Operating cash flow growth (1Y) -3.9% -13.9% 25.4%
Operating cash flow CAGR (3Y) 4.6% 6.5% 9.0%
Free cash flow growth (1Y) -4.8% -23.9% 25.9%
Free cash flow CAGR (3Y) 4.0% 5.1% 8.3%

Profitability

14 metrics
MetricVFISVCOF
Gross margin – 56.2% –
EBITDA margin 63.7% 38.2% 56.8%
Operating margin 60.7% 22.3% –
Pretax margin 60.6% 15.8% 20.9%
Net margin 50.8% 13.4% 16.7%
FCF margin 47.2% 18.8% 41.7%
Operating cash flow margin 50.8% 27.9% 44.5%
Return on equity 63.8% 10.6% 9.7%
Return on assets 23.8% 3.5% 1.6%
Return on invested capital 38.1% 7.0% 14.8%
Return on capital employed 42.6% 8.3% –
Asset turnover 0.5x 0.3x 0.1x
Cash conversion (OCF / net income) 1.0x 2.1x 2.6x
Stock comp / revenue 2.1% 1.8% 1.1%

Financial Health

11 metrics
MetricVFISVCOF
Debt / assets 25.2% 34.5% 7.3%
Debt / equity 0.7x 1.0x 0.4x
Net debt / EBITDA 0.4x 3.4x 1.4x
Debt / FCF 1.1x 7.1x 1.9x
Liabilities / assets 62.8% 66.7% 83.7%
Equity / assets 37.2% 33.3% 16.3%
Interest coverage 34.8x 3.0x 1.8x
Current ratio 1.0x 1.0x –
Quick ratio 0.6x 0.9x –
Cash ratio 0.4x 0.0x –
Altman Z-score 9.46 1.32 –

Shareholder Returns

7 metrics
MetricVFISVCOF
Dividend yield 0.6% – 1.6%
Net buyback yield 2.7% 4.9% 9.1%
Shareholder yield 3.3% 4.9% 10.6%
Payout ratio (earnings) – – 18.4%
Payout ratio (FCF) – – 7.6%
Dividend growth (1Y) – – 61.3%
Dividend CAGR (3Y) – – 29.1%

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusVFISVCOF
Forward P/E 31.6xFY2026 8.3xFY2026 10.1xFY2026
EPS, next fiscal year $13.83FY2026 $7.44FY2026 $20.41FY2026
EPS growth, next FY +20.6%FY2026 -13.9%FY2026 +4.1%FY2026
EPS growth, the year after +11.6% +13.2% +12.8%
Revenue, next fiscal year $48.15BFY2027 $18.58BFY2026 $66.23BFY2026
Revenue growth, next FY +4.9%FY2027 -6.2%FY2026 +24.0%FY2026
Revenue growth, the year after +19.9% +3.9% -0.3%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersVFISVCOF
Held by institutions 86.7% 89.7% 86.5%
Institutions holding 4,534 1,153 2,113
Change in shares held, QoQ +2.4% +2.6% +1.7%
Institutions buying 2,333 500 1,051
Institutions selling 1,734 504 758
Buyers to sellers 1.35 0.99 1.39

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

VFISVCOF
V 1.00 0.47 0.39
FISV 0.47 1.00 0.31
COF 0.39 0.31 1.00

Add a Peer

Largest companies in the same industry

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Frequently Asked Questions

Which is bigger, V, FISV and COF?

Visa (V) is the largest by market capitalisation: Visa (V) $778.56B, Fiserv (FISV) $33.00B, Capital One Financial (COF) $124.09B.

Which stock is cheaper, V, FISV and COF?

Fiserv (FISV) trades on the lowest price-to-earnings ratio (Visa (V) 32.3x, Fiserv (FISV) 11.8x, Capital One Financial (COF) 12.0x). On next year's consensus earnings, Fiserv (FISV) is cheapest (Visa (V) 31.6x, Fiserv (FISV) 8.3x, Capital One Financial (COF) 10.1x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Capital One Financial (COF) grew revenue fastest over the trailing twelve months: Visa (V) +14.4%, Fiserv (FISV) -1.2%, Capital One Financial (COF) +31.2%.

Which company is more profitable?

Visa (V) has the highest net margin (Visa (V) 50.8%, Fiserv (FISV) 13.4%, Capital One Financial (COF) 16.7%). On return on invested capital, Visa (V) leads (Visa (V) 38.1%, Fiserv (FISV) 7.0%, Capital One Financial (COF) 14.8%).

Which stock has performed better?

Over the past year Visa (V) returned the most: Visa (V) +28.3%, Fiserv (FISV) -3.7%, Capital One Financial (COF) -6.5%. Over five years, Visa (V) compounded fastest (Visa (V) +15.1%/yr, Fiserv (FISV) -9.2%/yr, Capital One Financial (COF) +5.9%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Capital One Financial (COF) has the highest dividend yield: Visa (V) 0.61%, Capital One Financial (COF) 1.55%. Fiserv (FISV) pays no regular dividend.

Which stock is riskier?

By one-year price volatility, Visa (V) has been the steadiest (Visa (V) 22.6%, Fiserv (FISV) 40.6%, Capital One Financial (COF) 31.7%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, V, FISV and COF?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Visa (V) leads on 7. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.