URBN vs BIRK vs VRA Stock Comparison

Urban Outfitters, Birkenstock Holding and Vera Bradley Prices as of Oct 28, 2026 Peers: Industry group
URBN Urban Outfitters Inc
$89.35 +18.4% 1M +33.0% 1Y
Market cap
$7.65B
P/E
13.4x
Revenue (TTM)
$6.47B
Div. yield
–
Apparel Retail Consumer Discretionary
6 wins
BIRK Birkenstock Holding plc
$31.60 -4.2% 1M -24.2% 1Y
Market cap
$5.81B
P/E
15.0x
Revenue (TTM)
$2.64B
Div. yield
–
Footwear Consumer Discretionary
2 wins
VRA Vera Bradley, Inc.
$6.38 +53.7% 1M +148.2% 1Y
Market cap
$183.00M
P/E
–
Revenue (TTM)
$274.49M
Div. yield
–
Apparel Consumer Discretionary
1 win

Head to Head

9 decided of 12

Urban Outfitters leads on 6 of the 12 questions below (Urban Outfitters 6, Birkenstock Holding 2, Vera Bradley 1). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionURBNBIRKVRALeader
Larger companyMarket capitalisation $7.65B $5.81B $183.00M URBN
Cheaper on earningsLower P/E, profitable companies only 13.4x 15.0x -18.2x URBN
Cheaper on forward earningsLower price / next fiscal year consensus EPS 13.5x 13.6x — URBN
Faster revenue growthRevenue growth, trailing twelve months +11.0% +19.6% -1.7% BIRK
More profitableNet margin, trailing twelve months 8.8% 14.8% -3.7% BIRK
Better return on capitalReturn on invested capital — 9.7% — –
Less leveragedLower net debt / EBITDA — 1.3x — –
Higher dividend yieldTrailing dividend yield — — — –
Better 1-year returnPrice return, last 12 months +33.0% -24.2% +148.2% VRA
Better 5-year returnAnnualised price return, 5 years +22.9%/yr — -8.3%/yr URBN
Less volatileAnnualised volatility, 1 year 42.9% 52.1% 85.7% URBN
Higher overall scoreMean of the five percentile scores vs peers 79/100 67/100 55/100 URBN

Percentile Scorecard

URBNBIRKVRA

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisURBNBIRKVRA
Valuation 60 #42 of 104 55 #21 of 45 73 #13 of 45
Growth 80 #20 of 98 79 #10 of 43 52 #21 of 43
Profitability 82 #18 of 96 78 #10 of 41 25 #31 of 41
Financial Health 84 #18 of 110 59 #22 of 52 69 #17 of 52
Shareholder Returns 87 #10 of 71 – –
Overall 79 67 55
  • URBN ranked among 115 companies in Retail
  • BIRK ranked among 52 companies in Apparel and Luxury
  • VRA ranked among 52 companies in Apparel and Luxury

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodURBNBIRKVRASPY
1 month +18.4%-4.2%+53.7% +0.9%
3 months +18.5%-23.9%+83.9% +5.9%
6 months +30.1%-15.7%+57.5% +8.5%
Year to date +18.7%-22.7%+163.6% +13.3%
1 year +33.0%-24.2%+148.2% +12.4%
3 years +164.2%-17.0%-11.3% +88.1%
3 years, per year +38.3%-6.0%-3.9% +23.5%
5 years +179.8%—-35.0% +68.2%
5 years, per year +22.9%—-8.3% +11.0%
10 years +163.5%—-52.0% +263.4%
10 years, per year +10.2%—-7.1% +13.8%

Risk

MeasureURBNBIRKVRASPY
Volatility, 1Y 42.9%52.1%85.7% 12.7%
Downside volatility, 1Y 39.0%49.9%75.8% 12.7%
Beta vs S&P 500, 1Y 0.951.321.10 1.00
Return / volatility, 1Y 0.77-0.461.73 0.98
Max drawdown, 5Y -52.2%-51.9%-84.0% -25.4%
From 52-week high -1.5%-35.5%0.0% -0.9%
52-week high $90.73$48.97$6.38 $779.14
52-week low $59.57$30.57$1.80 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleURBNBIRKVRA
P/E now vs peer median 13.4xmedian 16.7x 15.0xmedian 16.4x -18.2xmedian 16.4x
P/S now vs peer median 1.2xmedian 0.4x 2.2xmedian 0.7x 0.7xmedian 0.7x
EV/EBITDA now vs peer median 8.0xmedian 9.2x 7.7xmedian 10.0x -54.2xmedian 10.0x
P/FCF now vs peer median 25.9xmedian 16.0x 14.9xmedian 12.0x 6.2xmedian 12.0x
P/B now vs peer median 2.7xmedian 1.6x 1.8xmedian 2.2x 1.4xmedian 2.2x
PEG now vs peer median 0.34median 0.73 0.49median 0.54 -1.05median 0.54

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsURBNBIRKVRA
Revenue $6.47B $2.64B $274.49M
Gross profit $2.43B $1.50B $138.42M
Operating income $731.44M $640.37M -$9.93M
Net income $569.06M $391.83M -$10.03M
Free cash flow $295.21M $391.32M $29.33M
EPS (diluted) $6.57 $2.10 $-0.33
Cash & equivalents $598.76M $792.27M $34.25M
Total debt – $6.02B –
Shares (diluted) 86.67M 186.51M 30.00M
Enterprise value $5.22B $4.13B $107.01M

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricURBNBIRKVRA
P/E 13.4x 15.0x -18.2x
P/FCF 25.9x 14.9x 6.2x
P/Operating cash flow 10.7x 12.5x 5.9x
P/S 1.2x 2.2x 0.7x
P/B 2.7x 1.8x 1.4x
P/Tangible book 2.7x 4.2x 1.4x
EV/EBITDA 8.0x 7.7x -54.2x
EV/EBIT 9.5x 10.9x -15.0x
EV/Revenue 1.1x 2.6x 0.5x
EV/FCF 23.5x 17.8x 5.1x
EV/Operating cash flow 9.7x 14.9x 4.8x
PEG (3Y EPS CAGR) 0.34 0.49 -1.05

Growth

14 metrics
MetricURBNBIRKVRA
Revenue growth (1Y) 11.0% 19.6% -1.7%
Revenue CAGR (3Y) 9.4% 20.3% -17.8%
Gross profit growth (1Y) 16.7% 14.6% 1.5%
Gross profit CAGR (3Y) 16.0% 17.1% -17.9%
Operating income growth (1Y) 31.4% 9.6% 76.9%
Operating income CAGR (3Y) 34.9% 23.5% 35.7%
Net income growth (1Y) 19.7% 16.6% 89.8%
Net income CAGR (3Y) 36.1% 31.9% 31.2%
EPS growth (1Y) 25.9% 17.3% 90.5%
EPS CAGR (3Y) 40.0% 31.0% 17.3%
Operating cash flow growth (1Y) 21.3% 11.1% 228.0%
Operating cash flow CAGR (3Y) 22.9% – 1.5%
Free cash flow growth (1Y) -26.0% -9.0% 187.3%
Free cash flow CAGR (3Y) 11.4% – 6.8%

Profitability

14 metrics
MetricURBNBIRKVRA
Gross margin 37.5% 56.9% 50.4%
EBITDA margin 13.5% 34.2% -1.0%
Operating margin 11.3% 24.2% -3.6%
Pretax margin 11.1% 20.0% -3.7%
Net margin 8.8% 14.8% -3.7%
FCF margin 4.6% 14.8% 10.7%
Operating cash flow margin 11.1% 17.7% 11.3%
Return on equity 20.8% 12.0% -7.7%
Return on assets 11.5% 6.3% -4.4%
Return on invested capital – 9.7% –
Return on capital employed 19.3% 11.4% -5.6%
Asset turnover 1.3x 0.4x 1.2x
Cash conversion (OCF / net income) 1.3x 1.2x -3.1x
Stock comp / revenue 0.5% – 1.3%

Financial Health

11 metrics
MetricURBNBIRKVRA
Debt / assets – 30.0% –
Debt / equity – 0.6x –
Net debt / EBITDA – 1.3x –
Debt / FCF – 5.0x –
Liabilities / assets 44.3% 50.5% 44.7%
Equity / assets 55.7% 49.5% 55.3%
Interest coverage – 5.7x –
Current ratio 1.6x 3.8x 2.4x
Quick ratio 0.7x 2.0x 0.9x
Cash ratio 0.6x 1.4x 0.7x
Altman Z-score 4.70 2.35 3.42

Shareholder Returns

7 metrics
MetricURBNBIRKVRA
Dividend yield – – –
Net buyback yield 3.9% – –
Shareholder yield 3.9% – –
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusURBNBIRKVRA
Forward P/E 13.5xFY2026 13.6xFY2026 –
EPS, next fiscal year $6.62FY2026 $2.33FY2026 $-0.23FY2026
EPS growth, next FY +21.7%FY2026 +7.4%FY2026 –
EPS growth, the year after -3.3% +24.0% –
Revenue, next fiscal year $7.18BFY2026 $2.59BFY2026 $259.29MFY2026
Revenue growth, next FY +16.4%FY2026 +5.1%FY2026 -3.8%FY2026
Revenue growth, the year after +5.8% +10.4% +11.9%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersURBNBIRKVRA
Held by institutions 71.7% 90.6% 37.6%
Institutions holding 416 233 67
Change in shares held, QoQ -0.4% -2.7% -2.1%
Institutions buying 205 123 30
Institutions selling 150 85 17
Buyers to sellers 1.37 1.45 1.76

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

URBNBIRKVRA
URBN 1.00 0.36 0.16
BIRK 0.36 1.00 0.21
VRA 0.16 0.21 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, URBN, BIRK and VRA?

Urban Outfitters (URBN) is the largest by market capitalisation: Urban Outfitters (URBN) $7.65B, Birkenstock Holding (BIRK) $5.81B, Vera Bradley (VRA) $183.00M.

Which stock is cheaper, URBN, BIRK and VRA?

Urban Outfitters (URBN) trades on the lowest price-to-earnings ratio (Urban Outfitters (URBN) 13.4x, Birkenstock Holding (BIRK) 15.0x, Vera Bradley (VRA) -18.2x). On next year's consensus earnings, Urban Outfitters (URBN) is cheapest (Urban Outfitters (URBN) 13.5x, Birkenstock Holding (BIRK) 13.6x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Birkenstock Holding (BIRK) grew revenue fastest over the trailing twelve months: Urban Outfitters (URBN) +11.0%, Birkenstock Holding (BIRK) +19.6%, Vera Bradley (VRA) -1.7%.

Which company is more profitable?

Birkenstock Holding (BIRK) has the highest net margin (Urban Outfitters (URBN) 8.8%, Birkenstock Holding (BIRK) 14.8%, Vera Bradley (VRA) -3.7%).

Which stock has performed better?

Over the past year Vera Bradley (VRA) returned the most: Urban Outfitters (URBN) +33.0%, Birkenstock Holding (BIRK) -24.2%, Vera Bradley (VRA) +148.2%. Over five years, Urban Outfitters (URBN) compounded fastest (Urban Outfitters (URBN) +22.9%/yr, Vera Bradley (VRA) -8.3%/yr). Returns are price only, before dividends.

Which stock is riskier?

By one-year price volatility, Urban Outfitters (URBN) has been the steadiest (Urban Outfitters (URBN) 42.9%, Birkenstock Holding (BIRK) 52.1%, Vera Bradley (VRA) 85.7%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, URBN, BIRK and VRA?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Urban Outfitters (URBN) leads on 6. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.