SAM vs DEO vs TLRY Stock Comparison

Boston Beer, Diageo and Tilray Brands Prices as of Oct 28, 2026 Peers: Industry group
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SAM Boston Beer Co Inc
$198.34 +20.0% 1M -11.0% 1Y
Market cap
$2.03B
P/E
–
Revenue (TTM)
$2.03B
Div. yield
–
Brewers Consumer Staples
2 wins
DEO Diageo Plc
$91.95 +6.6% 1M -2.2% 1Y
Market cap
$50.75B
P/E
29.4x
Revenue (TTM)
—
Div. yield
–
Spirits and Wine Consumer Staples
5 wins
TLRY Tilray Brands, Inc.
$2.69 -33.1% 1M -80.5% 1Y
Market cap
$352.02M
P/E
–
Revenue (TTM)
$963.10M
Div. yield
–
Cannabis Consumer Staples
1 win

Head to Head

8 decided of 12

Diageo leads on 5 of the 12 questions below (Diageo 5, Boston Beer 2, Tilray Brands 1). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionSAMDEOTLRYLeader
Larger companyMarket capitalisation $2.03B $50.75B $352.02M DEO
Cheaper on earningsLower P/E, profitable companies only -27.8x 29.4x -2.1x –
Cheaper on forward earningsLower price / next fiscal year consensus EPS 22.1x 14.7x — DEO
Faster revenue growthRevenue growth, trailing twelve months -3.5% — +15.9% TLRY
More profitableNet margin, trailing twelve months -3.6% — -17.1% SAM
Better return on capitalReturn on invested capital — — -5.0% –
Less leveragedLower net debt / EBITDA — — — –
Higher dividend yieldTrailing dividend yield 0.00% 0.00% 0.00% –
Better 1-year returnPrice return, last 12 months -11.0% -2.2% -80.5% DEO
Better 5-year returnAnnualised price return, 5 years -16.6%/yr -14.4%/yr -51.8%/yr DEO
Less volatileAnnualised volatility, 1 year 37.6% 34.3% 77.5% DEO
Higher overall scoreMean of the five percentile scores vs peers 57/100 37/100 46/100 SAM

Percentile Scorecard

SAMDEOTLRY

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisSAMDEOTLRY
Valuation 76 #10 of 38 43 #22 of 38 41 #23 of 38
Growth 3 #32 of 33 – 74 #10 of 35
Profitability 47 #17 of 31 – 31 #25 of 36
Financial Health 64 #14 of 37 28 #27 of 37 76 #10 of 39
Shareholder Returns 96 #2 of 23 41 #14 of 23 8 #12 of 13
Overall 57 37 46
  • SAM ranked among 41 companies in Beverages
  • DEO ranked among 41 companies in Beverages
  • TLRY ranked among 40 companies in Tobacco and Cannabis

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodSAMDEOTLRYSPY
1 month +20.0%+6.6%-33.1% +0.9%
3 months +6.0%+3.1%-32.6% +5.9%
6 months -16.1%+18.8%-56.2% +8.5%
Year to date +1.6%+6.6%-70.2% +13.3%
1 year -11.0%-2.2%-80.5% +12.4%
3 years -37.9%-37.9%-84.3% +88.1%
3 years, per year -14.7%-14.7%-46.0% +23.5%
5 years -59.7%-53.9%-97.4% +68.2%
5 years, per year -16.6%-14.4%-51.8% +11.0%
10 years +25.9%-14.2%— +263.4%
10 years, per year +2.3%-1.5%— +13.8%

Risk

MeasureSAMDEOTLRYSPY
Volatility, 1Y 37.6%34.3%77.5% 12.7%
Downside volatility, 1Y 40.4%36.4%70.1% 12.7%
Beta vs S&P 500, 1Y -0.260.261.57 1.00
Return / volatility, 1Y -0.29-0.07-1.04 0.98
Max drawdown, 5Y -70.1%-67.4%-97.9% -25.4%
From 52-week high -23.7%-10.0%-80.7% -0.9%
52-week high $260.05$102.14$13.94 $779.14
52-week low $161.08$72.47$2.69 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleSAMDEOTLRY
P/E now vs peer median -27.8xmedian 26.9x 29.4xmedian 26.9x -2.2xmedian 16.6x
P/S now vs peer median 1.0xmedian 1.7x 2.0xmedian 1.7x 0.4xmedian 0.9x
EV/EBITDA now vs peer median -169.5xmedian 17.9x —median 17.9x —median 12.9x
P/FCF now vs peer median 11.0xmedian 18.5x 17.5xmedian 18.5x -3.3xmedian 23.3x
P/B now vs peer median 2.8xmedian 2.6x 4.3xmedian 2.6x 0.2xmedian 1.0x
PEG now vs peer median 0.62median 2.10 —median 2.10 -0.04median 0.57

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsSAMDEOTLRY
Revenue $2.03B – $963.10M
Gross profit $937.09M – $280.48M
Operating income -$96.37M – -$89.17M
Net income -$73.06M – -$146.70M
Free cash flow $185.06M – -$118.82M
R&D – – $409.00K
EPS (diluted) $-7.15 – $-1.23
Cash & equivalents $308.10M $1.52B $218.34M
Total debt – $93.75B $201.42M
Shares (diluted) 10.22M 557.75M 133.34M
Enterprise value $1.07B $30.82B -$615.48M

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricSAMDEOTLRY
P/E -27.8x 29.4x -2.2x
P/FCF 11.0x 17.5x -3.3x
P/Operating cash flow 8.7x – -4.7x
P/S 1.0x 2.0x 0.4x
P/B 2.8x 4.3x 0.2x
P/Tangible book 2.8x 4.3x 0.3x
EV/EBITDA -169.5x – –
EV/EBIT -17.9x – -4.2x
EV/Revenue 0.8x – 0.4x
EV/FCF 9.3x – -3.2x
EV/Operating cash flow 7.4x – -4.5x
PEG (3Y EPS CAGR) 0.62 – -0.04

Growth

14 metrics
MetricSAMDEOTLRY
Revenue growth (1Y) -3.5% – 15.9%
Revenue CAGR (3Y) -2.5% – 14.0%
Gross profit growth (1Y) -0.9% – 17.7%
Gross profit CAGR (3Y) 2.5% – 25.3%
Operating income growth (1Y) -179.1% – 96.0%
Operating income CAGR (3Y) -42.3% – 59.9%
Net income growth (1Y) -179.2% – 93.2%
Net income CAGR (3Y) -42.3% – 53.2%
EPS growth (1Y) -183.9% – 93.9%
EPS CAGR (3Y) -45.1% – 61.1%
Operating cash flow growth (1Y) -14.0% – -39.1%
Operating cash flow CAGR (3Y) 4.1% – -61.3%
Free cash flow growth (1Y) -12.7% – -23.3%
Free cash flow CAGR (3Y) 10.2% – -109.9%

Profitability

14 metrics
MetricSAMDEOTLRY
Gross margin 46.1% – 29.1%
EBITDA margin -0.5% – –
Operating margin -4.7% – -9.3%
Pretax margin -4.3% – -13.0%
Net margin -3.6% – -17.1%
FCF margin 9.1% – -12.3%
Operating cash flow margin 11.5% – -8.8%
Return on equity -10.1% – -9.1%
Return on assets -5.9% – -6.3%
Return on invested capital – – -5.0%
Return on capital employed -12.2% – -4.7%
Asset turnover 1.6x – 0.4x
Cash conversion (OCF / net income) -3.2x – 0.6x
Stock comp / revenue 1.1% – 4.9%

Financial Health

11 metrics
MetricSAMDEOTLRY
Debt / assets – 48.7% 8.7%
Debt / equity – 1.8x 0.1x
Net debt / EBITDA – – –
Debt / FCF – – -1.7x
Liabilities / assets 40.6% 72.3% 30.3%
Equity / assets 59.4% 27.7% 69.7%
Interest coverage – – –
Current ratio 1.1x 1.6x 1.9x
Quick ratio 0.9x 1.0x 1.0x
Cash ratio 0.7x 0.6x 0.5x
Altman Z-score 3.89 – -2.19

Shareholder Returns

7 metrics
MetricSAMDEOTLRY
Dividend yield – 2.2% –
Net buyback yield 6.0% – -40.3%
Shareholder yield 6.0% 2.2% -40.3%
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusSAMDEOTLRY
Forward P/E 22.1xFY2026 14.7xFY2027 –
EPS, next fiscal year $8.97FY2026 $6.26FY2027 $-0.55FY2026
EPS growth, next FY -9.3%FY2026 -5.0%FY2027 –
EPS growth, the year after +17.7% +7.8% –
Revenue, next fiscal year $2.02BFY2026 $19.88BFY2027 $1.13BFY2026
Revenue growth, next FY +3.1%FY2026 +1.2%FY2027 +23.7%FY2026
Revenue growth, the year after -9.5% +2.7% -0.8%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersSAMDEOTLRY
Held by institutions 100.0% 9.2% 10.6%
Institutions holding 330 719 235
Change in shares held, QoQ +11.2% +3.4% +33.7%
Institutions buying 158 333 111
Institutions selling 113 256 54
Buyers to sellers 1.40 1.30 2.06

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

SAMDEOTLRY
SAM 1.00 0.43 0.14
DEO 0.43 1.00 0.15
TLRY 0.14 0.15 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, SAM, DEO and TLRY?

Diageo (DEO) is the largest by market capitalisation: Boston Beer (SAM) $2.03B, Diageo (DEO) $50.75B, Tilray Brands (TLRY) $352.02M.

Which company is growing faster?

Tilray Brands (TLRY) grew revenue fastest over the trailing twelve months: Boston Beer (SAM) -3.5%, Tilray Brands (TLRY) +15.9%.

Which company is more profitable?

Boston Beer (SAM) has the highest net margin (Boston Beer (SAM) -3.6%, Tilray Brands (TLRY) -17.1%).

Which stock has performed better?

Over the past year Diageo (DEO) returned the most: Boston Beer (SAM) -11.0%, Diageo (DEO) -2.2%, Tilray Brands (TLRY) -80.5%. Over five years, Diageo (DEO) compounded fastest (Boston Beer (SAM) -16.6%/yr, Diageo (DEO) -14.4%/yr, Tilray Brands (TLRY) -51.8%/yr). Returns are price only, before dividends.

Which stock is riskier?

By one-year price volatility, Diageo (DEO) has been the steadiest (Boston Beer (SAM) 37.6%, Diageo (DEO) 34.3%, Tilray Brands (TLRY) 77.5%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, SAM, DEO and TLRY?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Diageo (DEO) leads on 5. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.