PM vs BTI vs MO Stock Comparison

Philip Morris International, British American Tobacco p.l.c and Altria Prices as of Oct 23, 2026 Peers: Industry group
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MO Altria Group, Inc.
$74.32 +7.8% 1M +15.1% 1Y
Market cap
$122.86B
P/E
15.4x
Revenue (TTM)
$23.46B
Div. yield
0.06%
Tobacco Consumer Staples
6 wins

Head to Head

11 decided of 12

Altria leads on 6 of the 12 questions below (Altria 6, Philip Morris International 4, British American Tobacco p.l.c 1). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionPMBTIMOLeader
Larger companyMarket capitalisation $314.61B $131.41B $122.86B PM
Cheaper on earningsLower P/E, profitable companies only 29.4x — 15.4x MO
Cheaper on forward earningsLower price / next fiscal year consensus EPS 22.9x 13.0x 12.7x MO
Faster revenue growthRevenue growth, trailing twelve months +7.9% — -0.6% PM
More profitableNet margin, trailing twelve months 24.8% — 34.0% MO
Better return on capitalReturn on invested capital 32.1% — 38.9% MO
Less leveragedLower net debt / EBITDA 2.2x — 2.0x MO
Higher dividend yieldTrailing dividend yield 0.00% 0.00% 0.06% –
Better 1-year returnPrice return, last 12 months +26.5% +14.7% +15.1% PM
Better 5-year returnAnnualised price return, 5 years +15.6%/yr +10.5%/yr +9.0%/yr PM
Less volatileAnnualised volatility, 1 year 28.3% 26.0% 26.8% BTI
Higher overall scoreMean of the five percentile scores vs peers 60/100 — 65/100 MO

Percentile Scorecard

PMBTIMO

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisPMBTIMO
Valuation 57 #17 of 38 – 76 #10 of 38
Growth 59 #15 of 35 – 27 #26 of 35
Profitability 97 #2 of 36 – 100 #1 of 36
Financial Health 26 #29 of 39 24 #30 of 39 21 #31 of 39
Shareholder Returns – – 100 #1 of 13
Overall 60 – 65
  • PM ranked among 40 companies in Tobacco and Cannabis
  • BTI ranked among 40 companies in Tobacco and Cannabis
  • MO ranked among 40 companies in Tobacco and Cannabis

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodPMBTIMOSPY
1 month +4.6%+6.5%+7.8% -1.0%
3 months +3.4%-2.4%+1.8% +2.9%
6 months +21.5%+2.4%+11.1% +6.4%
Year to date +24.4%+5.1%+28.9% +11.4%
1 year +26.5%+14.7%+15.1% +13.1%
3 years +119.6%+100.1%+74.7% +79.4%
3 years, per year +30.0%+26.0%+20.5% +21.5%
5 years +105.9%+64.5%+54.1% +67.7%
5 years, per year +15.6%+10.5%+9.0% +10.9%
10 years +107.1%+5.0%+16.7% +255.2%
10 years, per year +7.6%+0.5%+1.6% +13.5%

Risk

MeasurePMBTIMOSPY
Volatility, 1Y 28.3%26.0%26.8% 12.7%
Downside volatility, 1Y 28.7%24.8%29.6% 12.7%
Beta vs S&P 500, 1Y -0.200.13-0.52 1.00
Return / volatility, 1Y 0.940.570.56 1.03
Max drawdown, 5Y -25.8%-39.8%-30.6% -25.4%
From 52-week high -3.0%-10.8%-2.3% -2.5%
52-week high $205.60$66.70$76.07 $779.14
52-week low $144.33$51.19$54.72 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultiplePMBTIMO
P/E now vs peer median 29.0xmedian 16.7x —median 16.7x 15.6xmedian 16.7x
P/S now vs peer median 7.2xmedian 0.9x —median 0.9x 5.3xmedian 0.9x
EV/EBITDA now vs peer median 18.8xmedian 12.2x —median 12.2x 13.1xmedian 12.2x
P/FCF now vs peer median 22.9xmedian 22.9x —median 22.9x 13.6xmedian 22.9x
P/B now vs peer median -39.2xmedian 1.0x 2.2xmedian 1.0x -46.5xmedian 1.0x
PEG now vs peer median 2.90median 0.55 —median 0.55 2.03median 0.55

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsPMBTIMO
Revenue $43.14B – $23.46B
Gross profit $29.20B – $14.77B
Operating income $16.66B – $10.97B
Net income $11.34B – $7.97B
Free cash flow $13.60B – $9.11B
EPS (diluted) $6.86 – $4.77
Cash & equivalents $6.68B $3.34B $2.37B
Total debt $197.46B $198.75B $24.58B
Shares (diluted) 1.56B 2.20B 1.67B
Enterprise value $291.60B $107.77B $109.02B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricPMBTIMO
P/E 29.0x – 15.6x
P/FCF 22.9x – 13.6x
P/Operating cash flow 20.5x – 13.2x
P/S 7.2x – 5.3x
P/B -39.2x 2.2x -46.5x
P/Tangible book -17.5x 2.2x -8.5x
EV/EBITDA 18.8x – 13.1x
EV/EBIT 21.1x – 13.3x
EV/Revenue 8.2x – 6.2x
EV/FCF 25.9x – 16.1x
EV/Operating cash flow 23.2x – 15.6x
PEG (3Y EPS CAGR) 2.90 – 2.03

Growth

14 metrics
MetricPMBTIMO
Revenue growth (1Y) 7.9% – -0.6%
Revenue CAGR (3Y) 8.0% – -2.0%
Gross profit growth (1Y) 9.0% – 1.8%
Gross profit CAGR (3Y) 10.5% – 1.1%
Operating income growth (1Y) 12.7% – -0.7%
Operating income CAGR (3Y) 12.9% – -1.8%
Net income growth (1Y) 24.4% – -9.3%
Net income CAGR (3Y) 10.3% – 5.4%
EPS growth (1Y) 24.0% – -8.5%
EPS CAGR (3Y) 10.0% – 7.7%
Operating cash flow growth (1Y) 31.5% – 6.0%
Operating cash flow CAGR (3Y) 19.0% – 2.2%
Free cash flow growth (1Y) 34.3% – 4.4%
Free cash flow CAGR (3Y) 32.4% – 2.0%

Profitability

14 metrics
MetricPMBTIMO
Gross margin 67.7% – 63.0%
EBITDA margin 43.4% – 47.8%
Operating margin 38.6% – 46.8%
Pretax margin 36.4% – 44.2%
Net margin 24.8% – 34.0%
FCF margin 31.5% – 38.8%
Operating cash flow margin 35.1% – 40.1%
Return on equity – – –
Return on assets 16.8% – 23.5%
Return on invested capital 32.1% – 38.9%
Return on capital employed 39.4% – 41.9%
Asset turnover 0.6x – 0.7x
Cash conversion (OCF / net income) 1.3x – 1.2x
Stock comp / revenue – – –

Financial Health

11 metrics
MetricPMBTIMO
Debt / assets 71.3% 32.3% 73.6%
Debt / equity -6.0x 0.8x -9.2x
Net debt / EBITDA 2.2x – 2.0x
Debt / FCF 3.5x – 2.7x
Liabilities / assets 111.9% 57.1% 108.0%
Equity / assets -11.9% 42.9% -8.0%
Interest coverage – – –
Current ratio 1.0x 0.8x 0.5x
Quick ratio 0.5x 0.5x 0.4x
Cash ratio 0.3x 0.2x 0.3x
Altman Z-score 4.75 – 5.25

Shareholder Returns

7 metrics
MetricPMBTIMO
Dividend yield 3.0% 5.4% 5.8%
Net buyback yield – – 0.6%
Shareholder yield 3.0% 5.4% 6.4%
Payout ratio (earnings) – – 88.6%
Payout ratio (FCF) – – 77.5%
Dividend growth (1Y) – – 2.7%
Dividend CAGR (3Y) – – 1.8%

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusPMBTIMO
Forward P/E 22.9xFY2026 13.0xFY2026 12.7xFY2026
EPS, next fiscal year $8.73FY2026 $4.57FY2026 $5.84FY2026
EPS growth, next FY +15.8%FY2026 -5.0%FY2026 +7.7%FY2026
EPS growth, the year after -0.5% +18.2% +4.1%
Revenue, next fiscal year $42.53BFY2026 $32.96BFY2026 $19.71BFY2026
Revenue growth, next FY +4.6%FY2026 -8.6%FY2026 -2.1%FY2026
Revenue growth, the year after +4.7% +12.8% -0.8%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersPMBTIMO
Held by institutions 83.5% 15.0% 64.0%
Institutions holding 2,926 906 2,547
Change in shares held, QoQ +0.5% +2.7% +3.6%
Institutions buying 1,470 488 1,348
Institutions selling 1,000 264 821
Buyers to sellers 1.47 1.85 1.64

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

PMBTIMO
PM 1.00 0.64 0.56
BTI 0.64 1.00 0.55
MO 0.56 0.55 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, PM, BTI and MO?

Philip Morris International (PM) is the largest by market capitalisation: Philip Morris International (PM) $314.61B, British American Tobacco p.l.c (BTI) $131.41B, Altria (MO) $122.86B.

Which stock is cheaper, PM, BTI and MO?

Altria (MO) trades on the lowest price-to-earnings ratio (Philip Morris International (PM) 29.4x, Altria (MO) 15.4x). On next year's consensus earnings, Altria (MO) is cheapest (Philip Morris International (PM) 22.9x, British American Tobacco p.l.c (BTI) 13.0x, Altria (MO) 12.7x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Philip Morris International (PM) grew revenue fastest over the trailing twelve months: Philip Morris International (PM) +7.9%, Altria (MO) -0.6%.

Which company is more profitable?

Altria (MO) has the highest net margin (Philip Morris International (PM) 24.8%, Altria (MO) 34.0%). On return on invested capital, Altria (MO) leads (Philip Morris International (PM) 32.1%, Altria (MO) 38.9%).

Which stock has performed better?

Over the past year Philip Morris International (PM) returned the most: Philip Morris International (PM) +26.5%, British American Tobacco p.l.c (BTI) +14.7%, Altria (MO) +15.1%. Over five years, Philip Morris International (PM) compounded fastest (Philip Morris International (PM) +15.6%/yr, British American Tobacco p.l.c (BTI) +10.5%/yr, Altria (MO) +9.0%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Only one of these companies pays a dividend: Philip Morris International (PM) 0.00%, British American Tobacco p.l.c (BTI) 0.00%, Altria (MO) 0.06%. Philip Morris International (PM) and British American Tobacco p.l.c (BTI) pays no regular dividend.

Which stock is riskier?

By one-year price volatility, British American Tobacco p.l.c (BTI) has been the steadiest (Philip Morris International (PM) 28.3%, British American Tobacco p.l.c (BTI) 26.0%, Altria (MO) 26.8%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, PM, BTI and MO?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Altria (MO) leads on 6. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.