MSTR vs FICO vs HUCK Stock Comparison

Strategy, Fair Isaac and Huckleberry.ai Prices as of Nov 2, 2026 Peers: Industry group
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MSTR Strategy Inc
$130.76 -18.3% 1M -51.5% 1Y
Market cap
$46.02B
P/E
–
Revenue (TTM)
$498.35M
Div. yield
–
Analytics and BI Technology
3 wins
FICO Fair Isaac Corp
$724.14 +9.6% 1M -56.4% 1Y
Market cap
$15.64B
P/E
20.1x
Revenue (TTM)
$2.39B
Div. yield
–
Analytics and BI Technology
7 wins
HUCK Huckleberry.ai, Inc.
$3.02 -5.6% 1M -78.0% 1Y
Market cap
$132.19M
P/E
–
Revenue (TTM)
$315.21M
Div. yield
–
Analytics and BI Technology

Head to Head

10 decided of 12

Fair Isaac leads on 7 of the 12 questions below (Fair Isaac 7, Strategy 3). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionMSTRFICOHUCKLeader
Larger companyMarket capitalisation $46.02B $15.64B $132.19M MSTR
Cheaper on earningsLower P/E, profitable companies only -1.5x 20.1x -3.3x –
Cheaper on forward earningsLower price / next fiscal year consensus EPS — 16.6x 43.1x FICO
Faster revenue growthRevenue growth, trailing twelve months +7.8% +24.1% -1.0% FICO
More profitableNet margin, trailing twelve months -6,294.3% 34.1% -13.4% FICO
Better return on capitalReturn on invested capital -73.9% 62.6% — FICO
Less leveragedLower net debt / EBITDA -0.1x 4.3x 67.5x MSTR
Higher dividend yieldTrailing dividend yield — 0.00% — –
Better 1-year returnPrice return, last 12 months -51.5% -56.4% -78.0% MSTR
Better 5-year returnAnnualised price return, 5 years +10.1%/yr +13.5%/yr -49.1%/yr FICO
Less volatileAnnualised volatility, 1 year 81.0% 66.9% 101.1% FICO
Higher overall scoreMean of the five percentile scores vs peers 21/100 75/100 25/100 FICO

Percentile Scorecard

MSTRFICOHUCK

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisMSTRFICOHUCK
Valuation 8 #92 of 100 63 #38 of 100 33 #67 of 100
Growth 7 #90 of 97 82 #18 of 97 33 #65 of 97
Profitability 8 #87 of 94 100 #1 of 94 37 #60 of 94
Financial Health 80 #23 of 111 33 #75 of 111 6 #105 of 111
Shareholder Returns 3 #62 of 64 95 #4 of 64 18 #53 of 64
Overall 21 75 25
  • MSTR ranked among 114 companies in Business Applications
  • FICO ranked among 114 companies in Business Applications
  • HUCK ranked among 114 companies in Business Applications

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodMSTRFICOHUCKSPY
1 month -18.3%+9.6%-5.6% -2.3%
3 months +37.8%-30.8%-22.8% -0.7%
6 months -28.9%-31.7%-22.4% +4.8%
Year to date -13.9%-57.2%-64.2% +10.3%
1 year -51.5%-56.4%-78.0% +10.3%
3 years +188.0%-22.2%-65.3% +73.0%
3 years, per year +42.3%-8.0%-29.7% +20.1%
5 years +61.4%+88.6%-96.6% +61.9%
5 years, per year +10.1%+13.5%-49.1% +10.1%
10 years +581.4%+525.8%— +258.6%
10 years, per year +21.2%+20.1%— +13.6%

Risk

MeasureMSTRFICOHUCKSPY
Volatility, 1Y 81.0%66.9%101.1% 12.8%
Downside volatility, 1Y 74.9%82.0%108.6% 12.8%
Beta vs S&P 500, 1Y 3.140.342.14 1.00
Return / volatility, 1Y -0.64-0.84-0.77 0.80
Max drawdown, 5Y -84.1%-75.1%-97.8% -25.4%
From 52-week high -50.6%-60.8%-78.3% -3.5%
52-week high $264.67$1,844.98$13.93 $779.14
52-week low $82.31$592.49$2.00 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleMSTRFICOHUCK
P/E now vs peer median -1.5xmedian 28.5x 20.1xmedian 28.5x -3.3xmedian 28.5x
P/S now vs peer median 92.4xmedian 2.8x 6.5xmedian 2.8x 0.4xmedian 2.8x
EV/EBITDA now vs peer median -1.4xmedian 16.8x 16.7xmedian 16.8x 147.0xmedian 16.8x
P/FCF now vs peer median -1,757xmedian 16.2x 15.7xmedian 16.2x -15.0xmedian 16.2x
P/B now vs peer median 1.5xmedian 2.9x -3.8xmedian 2.9x -0.7xmedian 2.9x
PEG now vs peer median 0.00median 0.90 0.68median 0.90 -0.12median 0.90

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsMSTRFICOHUCK
Revenue $498.35M $2.39B $315.21M
Gross profit $336.89M $2.04B $237.80M
Operating income -$36.36B $1.24B -$30.85M
Net income -$30.41B $815.02M -$42.15M
Free cash flow -$26.19M $996.02M -$8.79M
R&D $93.13M $208.49M $74.68M
EPS (diluted) $-88.98 $35.90 $-0.92
Cash & equivalents $1.71B $248.44M $25.10M
Total debt $6.71B $5.58B $137.24M
Shares (diluted) 352.53M 22.70M 46.00M
Enterprise value $39.01B $14.88B -$22.83M

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricMSTRFICOHUCK
P/E -1.5x 20.1x -3.3x
P/FCF -1,757x 15.7x -15.0x
P/Operating cash flow -2,291x 15.6x -221.4x
P/S 92.4x 6.5x 0.4x
P/B 1.5x -3.8x -0.7x
P/Tangible book -2.4x -3.8x -0.7x
EV/EBITDA -1.4x 16.7x 147.0x
EV/EBIT -1.4x 17.0x -7.9x
EV/Revenue 100.9x 8.8x 0.8x
EV/FCF -1,920x 21.1x -27.8x
EV/Operating cash flow -2,503x 20.9x -409.3x
PEG (3Y EPS CAGR) 0.00 0.68 -0.12

Growth

14 metrics
MetricMSTRFICOHUCK
Revenue growth (1Y) 7.8% 24.1% -1.0%
Revenue CAGR (3Y) -0.1% 17.6% -0.3%
Gross profit growth (1Y) 4.0% 29.2% 0.1%
Gross profit CAGR (3Y) -5.0% 20.6% -0.7%
Operating income growth (1Y) -645.8% 39.7% 31.3%
Operating income CAGR (3Y) -437.1% 26.5% 22.0%
Net income growth (1Y) -734.6% 28.8% 45.6%
Net income CAGR (3Y) -430.3% 24.9% 20.5%
EPS growth (1Y) -676.7% 39.5% 51.9%
EPS CAGR (3Y) -314.6% 29.5% 26.9%
Operating cash flow growth (1Y) 79.0% 28.1% -123.5%
Operating cash flow CAGR (3Y) -202.3% 30.6% 57.6%
Free cash flow growth (1Y) 74.1% 28.5% -17.9%
Free cash flow CAGR (3Y) -109.9% 30.7% 22.6%

Profitability

14 metrics
MetricMSTRFICOHUCK
Gross margin 67.6% 85.1% 75.4%
EBITDA margin -7,284% 52.3% 0.5%
Operating margin -7,295% 51.7% -9.8%
Pretax margin -7,280% 44.5% -12.8%
Net margin -6,294% 34.1% -13.4%
FCF margin -5.3% 41.6% -2.8%
Operating cash flow margin -4.0% 41.8% -0.2%
Return on equity -90.1% – –
Return on assets -56.9% 39.9% -22.7%
Return on invested capital -73.9% 62.6% –
Return on capital employed -68.7% 95.3% –
Asset turnover 0.0x 1.2x 1.7x
Cash conversion (OCF / net income) 0.0x 1.2x 0.0x
Stock comp / revenue 10.7% 7.3% 16.2%

Financial Health

11 metrics
MetricMSTRFICOHUCK
Debt / assets 12.8% 274.0% 78.4%
Debt / equity 0.2x -1.4x -0.7x
Net debt / EBITDA -0.1x 4.3x 67.5x
Debt / FCF -256.2x 5.6x -15.6x
Liabilities / assets 41.2% 301.1% 207.1%
Equity / assets 58.8% -201.1% -107.1%
Interest coverage – 6.6x –
Current ratio 5.4x 1.2x 0.3x
Quick ratio 5.2x 1.5x 0.2x
Cash ratio 4.9x 0.3x 0.1x
Altman Z-score -1.35 8.37 -12.87

Shareholder Returns

7 metrics
MetricMSTRFICOHUCK
Dividend yield – – –
Net buyback yield -57.6% 22.8% -0.7%
Shareholder yield -57.6% 22.8% -0.7%
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusMSTRFICOHUCK
Forward P/E – 16.6xFY2026 43.1xFY2026
EPS, next fiscal year $-18.79FY2026 $43.69FY2026 $0.07FY2026
EPS growth, next FY – +46.2%FY2026 –
EPS growth, the year after – +11.1% -28.6%
Revenue, next fiscal year $465.93MFY2026 $2.41BFY2026 $301.44MFY2026
Revenue growth, next FY -2.4%FY2026 +21.0%FY2026 -5.5%FY2026
Revenue growth, the year after +14.2% +18.5% -1.9%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersMSTRFICOHUCK
Held by institutions 59.5% 95.7% –
Institutions holding 852 844 –
Change in shares held, QoQ +9.6% +1.9% –
Institutions buying 473 382 –
Institutions selling 266 344 –
Buyers to sellers 1.78 1.11 –

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

MSTRFICOHUCK
MSTR 1.00 0.08 0.21
FICO 0.08 1.00 0.10
HUCK 0.21 0.10 1.00

Add a Peer

Largest companies in the same industry

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Frequently Asked Questions

Which is bigger, MSTR, FICO and HUCK?

Strategy (MSTR) is the largest by market capitalisation: Strategy (MSTR) $46.02B, Fair Isaac (FICO) $15.64B, Huckleberry.ai (HUCK) $132.19M.

Which company is growing faster?

Fair Isaac (FICO) grew revenue fastest over the trailing twelve months: Strategy (MSTR) +7.8%, Fair Isaac (FICO) +24.1%, Huckleberry.ai (HUCK) -1.0%.

Which company is more profitable?

Fair Isaac (FICO) has the highest net margin (Strategy (MSTR) -6,294.3%, Fair Isaac (FICO) 34.1%, Huckleberry.ai (HUCK) -13.4%). On return on invested capital, Fair Isaac (FICO) leads (Strategy (MSTR) -73.9%, Fair Isaac (FICO) 62.6%).

Which stock has performed better?

Over the past year Strategy (MSTR) returned the most: Strategy (MSTR) -51.5%, Fair Isaac (FICO) -56.4%, Huckleberry.ai (HUCK) -78.0%. Over five years, Fair Isaac (FICO) compounded fastest (Strategy (MSTR) +10.1%/yr, Fair Isaac (FICO) +13.5%/yr, Huckleberry.ai (HUCK) -49.1%/yr). Returns are price only, before dividends.

Which stock is riskier?

By one-year price volatility, Fair Isaac (FICO) has been the steadiest (Strategy (MSTR) 81.0%, Fair Isaac (FICO) 66.9%, Huckleberry.ai (HUCK) 101.1%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, MSTR, FICO and HUCK?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Fair Isaac (FICO) leads on 7. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.