MS vs UBS vs GS Stock Comparison

Morgan Stanley, UBS Group AG and Goldman Sachs Prices as of Oct 29, 2026 Peers: Industry group
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MS Morgan Stanley
$190.03 -1.5% 1M +15.9% 1Y
Market cap
$298.71B
P/E
14.9x
Revenue (TTM)
$80.16B
Div. yield
2.18%
Money Center Banks Financial Services
3 wins
UBS UBS Group AG
$48.15 -1.3% 1M +25.8% 1Y
Market cap
$160.90B
P/E
–
Revenue (TTM)
—
Div. yield
1.14%
Money Center Banks Financial Services
3 wins
GS Goldman Sachs Group Inc
$927.52 +1.2% 1M +18.4% 1Y
Market cap
$270.32B
P/E
13.1x
Revenue (TTM)
$69.70B
Div. yield
1.94%
Money Center Banks Financial Services
3 wins

Head to Head

9 decided of 12

Morgan Stanley leads on 3 of the 12 questions below (Morgan Stanley 3, Goldman Sachs 3, UBS Group AG 3). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionMSUBSGSLeader
Larger companyMarket capitalisation $298.71B $160.90B $270.32B MS
Cheaper on earningsLower P/E, profitable companies only 14.9x — 13.1x GS
Cheaper on forward earningsLower price / next fiscal year consensus EPS 13.9x 12.6x 12.4x GS
Faster revenue growthRevenue growth, trailing twelve months +16.2% — +18.7% GS
More profitableNet margin, trailing twelve months — — — –
Better return on capitalReturn on invested capital — — — –
Less leveragedLower net debt / EBITDA — — — –
Higher dividend yieldTrailing dividend yield 2.18% 1.14% 1.94% MS
Better 1-year returnPrice return, last 12 months +15.9% +25.8% +18.4% UBS
Better 5-year returnAnnualised price return, 5 years +13.1%/yr +21.6%/yr +17.6%/yr UBS
Less volatileAnnualised volatility, 1 year 28.5% 27.0% 31.9% UBS
Higher overall scoreMean of the five percentile scores vs peers 53/100 — 48/100 MS

Percentile Scorecard

MSUBSGS

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisMSUBSGS
Valuation 30 #252 of 361 – 17 #301 of 361
Growth 94 #10 of 153 – 97 #6 of 153
Profitability – – –
Financial Health – 27 #102 of 140 –
Shareholder Returns 35 #219 of 335 10 #301 of 335 29 #237 of 335
Overall 53 – 48
  • MS ranked among 368 companies in Banking
  • UBS ranked among 368 companies in Banking
  • GS ranked among 368 companies in Banking

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodMSUBSGSSPY
1 month -1.5%-1.3%+1.2% +0.7%
3 months -9.6%-9.8%-9.5% +3.7%
6 months -0.3%+9.7%+0.4% +7.1%
Year to date +7.0%+4.0%+5.5% +12.8%
1 year +15.9%+25.8%+18.4% +11.9%
3 years +169.2%+103.1%+208.3% +85.2%
3 years, per year +39.1%+26.7%+45.6% +22.8%
5 years +84.9%+165.3%+124.4% +67.6%
5 years, per year +13.1%+21.6%+17.6% +10.9%
10 years +466.9%+235.3%+423.6% +262.0%
10 years, per year +18.9%+12.9%+18.0% +13.7%

Risk

MeasureMSUBSGSSPY
Volatility, 1Y 28.5%27.0%31.9% 12.7%
Downside volatility, 1Y 29.9%28.0%32.3% 12.6%
Beta vs S&P 500, 1Y 1.421.261.63 1.00
Return / volatility, 1Y 0.560.960.58 0.94
Max drawdown, 5Y -35.3%-34.3%-34.0% -25.4%
From 52-week high -16.9%-13.6%-19.5% -1.2%
52-week high $228.55$55.73$1,152.07 $779.14
52-week low $154.37$36.41$773.70 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleMSUBSGS
P/E now vs peer median 14.9xmedian 12.2x —median 12.2x 13.1xmedian 12.2x
P/S now vs peer median 3.7xmedian 3.4x —median 3.4x 3.9xmedian 3.4x
EV/EBITDA now vs peer median —median 5.3x —median 5.3x —median 5.3x
P/FCF now vs peer median -16.3xmedian 10.8x —median 10.8x -6.4xmedian 10.8x
P/B now vs peer median —median 1.2x 1.8xmedian 1.2x 2.2xmedian 1.2x
PEG now vs peer median 0.48median 1.34 —median 1.34 0.27median 1.34

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsMSUBSGS
Revenue $80.16B – $69.70B
EPS (diluted) $12.65 – $69.89
Cash & equivalents – $215.72B $177.00B
Total debt – $29.83B –
Shares (diluted) 1.57B 3.29B 304.90M
Enterprise value $298.71B -$768.95B $270.32B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricMSUBSGS
P/E 14.9x – 13.1x
P/FCF -16.3x – -6.4x
P/Operating cash flow – – –
P/S 3.7x – 3.9x
P/B – 1.8x 2.2x
P/Tangible book – 1.8x 2.2x
EV/EBITDA – – –
EV/EBIT – – –
EV/Revenue 3.7x – 3.9x
EV/FCF – – –
EV/Operating cash flow – – –
PEG (3Y EPS CAGR) 0.48 – 0.27

Growth

14 metrics
MetricMSUBSGS
Revenue growth (1Y) 16.2% – 18.7%
Revenue CAGR (3Y) 14.1% – 15.3%
Gross profit growth (1Y) – – –
Gross profit CAGR (3Y) – – –
Operating income growth (1Y) – – –
Operating income CAGR (3Y) – – –
Net income growth (1Y) – – –
Net income CAGR (3Y) – – –
EPS growth (1Y) 29.2% – 39.0%
EPS CAGR (3Y) 30.9% – 49.3%
Operating cash flow growth (1Y) – – –
Operating cash flow CAGR (3Y) – – –
Free cash flow growth (1Y) – – –
Free cash flow CAGR (3Y) – – –

Profitability

14 metrics
MetricMSUBSGS
Gross margin – – –
EBITDA margin – – –
Operating margin – – –
Pretax margin – – –
Net margin – – –
FCF margin – – –
Operating cash flow margin – – –
Return on equity – – –
Return on assets 1.2% – –
Return on invested capital – – –
Return on capital employed – – –
Asset turnover 0.0x – 0.0x
Cash conversion (OCF / net income) – – –
Stock comp / revenue – – –

Financial Health

11 metrics
MetricMSUBSGS
Debt / assets – 1.7% –
Debt / equity – 0.3x –
Net debt / EBITDA – – –
Debt / FCF – – –
Liabilities / assets – 94.8% 94.3%
Equity / assets – 5.2% 5.7%
Interest coverage – – –
Current ratio – – –
Quick ratio – – –
Cash ratio – – –
Altman Z-score – – –

Shareholder Returns

7 metrics
MetricMSUBSGS
Dividend yield 2.2% 1.1% 1.9%
Net buyback yield – – –
Shareholder yield 2.2% 1.1% 1.9%
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusMSUBSGS
Forward P/E 13.9xFY2026 12.6xFY2026 12.4xFY2026
EPS, next fiscal year $13.66FY2026 $3.82FY2026 $75.07FY2026
EPS growth, next FY +33.8%FY2026 +38.9%FY2026 +46.3%FY2026
EPS growth, the year after -4.2% +14.7% -6.8%
Revenue, next fiscal year $80.05BFY2026 $52.09BFY2026 $68.80BFY2026
Revenue growth, next FY +13.3%FY2026 +8.9%FY2026 +18.1%FY2026
Revenue growth, the year after +13.3% +12.6% +4.5%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersMSUBSGS
Held by institutions 85.7% – 72.1%
Institutions holding 2,744 – 3,151
Change in shares held, QoQ +1.5% – +1.1%
Institutions buying 1,470 – 1,554
Institutions selling 939 – 1,124
Buyers to sellers 1.57 – 1.38

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

MSUBSGS
MS 1.00 0.58 0.86
UBS 0.58 1.00 0.61
GS 0.86 0.61 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, MS, UBS and GS?

Morgan Stanley (MS) is the largest by market capitalisation: Morgan Stanley (MS) $298.71B, UBS Group AG (UBS) $160.90B, Goldman Sachs (GS) $270.32B.

Which stock is cheaper, MS, UBS and GS?

Goldman Sachs (GS) trades on the lowest price-to-earnings ratio (Morgan Stanley (MS) 14.9x, Goldman Sachs (GS) 13.1x). On next year's consensus earnings, Goldman Sachs (GS) is cheapest (Morgan Stanley (MS) 13.9x, UBS Group AG (UBS) 12.6x, Goldman Sachs (GS) 12.4x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Goldman Sachs (GS) grew revenue fastest over the trailing twelve months: Morgan Stanley (MS) +16.2%, Goldman Sachs (GS) +18.7%.

Which stock has performed better?

Over the past year UBS Group AG (UBS) returned the most: Morgan Stanley (MS) +15.9%, UBS Group AG (UBS) +25.8%, Goldman Sachs (GS) +18.4%. Over five years, UBS Group AG (UBS) compounded fastest (Morgan Stanley (MS) +13.1%/yr, UBS Group AG (UBS) +21.6%/yr, Goldman Sachs (GS) +17.6%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Morgan Stanley (MS) has the highest dividend yield: Morgan Stanley (MS) 2.18%, UBS Group AG (UBS) 1.14%, Goldman Sachs (GS) 1.94%.

Which stock is riskier?

By one-year price volatility, UBS Group AG (UBS) has been the steadiest (Morgan Stanley (MS) 28.5%, UBS Group AG (UBS) 27.0%, Goldman Sachs (GS) 31.9%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, MS, UBS and GS?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Morgan Stanley (MS) leads on 3. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.