MAR vs HTHT vs HLT Stock Comparison

Marriott International, H World and Hilton Worldwide Holdings Prices as of Oct 23, 2026 Peers: Industry group
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HTHT H World Group Ltd
$46.23 +8.1% 1M +19.5% 1Y
Market cap
$14.54B
P/E
20.1x
Revenue (TTM)
$3.83B
Div. yield
–
Hotels Consumer Discretionary
7 wins

Head to Head

11 decided of 12

H World leads on 7 of the 12 questions below (H World 7, Marriott International 3, Hilton Worldwide Holdings 1). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionMARHTHTHLTLeader
Larger companyMarket capitalisation $104.19B $14.54B $79.78B MAR
Cheaper on earningsLower P/E, profitable companies only 40.3x 20.1x 50.4x HTHT
Cheaper on forward earningsLower price / next fiscal year consensus EPS 34.1x 16.5x 37.0x HTHT
Faster revenue growthRevenue growth, trailing twelve months +4.7% +13.2% +8.7% HTHT
More profitableNet margin, trailing twelve months 9.6% 18.9% 12.7% HTHT
Better return on capitalReturn on invested capital 25.5% 42.2% 30.6% HTHT
Less leveragedLower net debt / EBITDA 3.3x -1.3x 3.9x HTHT
Higher dividend yieldTrailing dividend yield 0.01% 0.00% 0.00% –
Better 1-year returnPrice return, last 12 months +44.9% +19.5% +30.7% MAR
Better 5-year returnAnnualised price return, 5 years +20.4%/yr -0.9%/yr +19.8%/yr MAR
Less volatileAnnualised volatility, 1 year 27.2% 32.5% 24.0% HLT
Higher overall scoreMean of the five percentile scores vs peers 48/100 72/100 44/100 HTHT

Percentile Scorecard

MARHTHTHLT

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisMARHTHTHLT
Valuation 21 #23 of 29 64 #11 of 29 14 #25 of 29
Growth 52 #13 of 26 88 #4 of 26 44 #15 of 26
Profitability 64 #10 of 26 88 #4 of 26 84 #5 of 26
Financial Health 43 #18 of 31 87 #5 of 31 23 #24 of 31
Shareholder Returns 58 #9 of 20 32 #14 of 20 53 #10 of 20
Overall 48 72 44
  • MAR ranked among 32 companies in Travel and Lodging
  • HTHT ranked among 32 companies in Travel and Lodging
  • HLT ranked among 32 companies in Travel and Lodging

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodMARHTHTHLTSPY
1 month +11.1%+8.1%+13.8% -1.0%
3 months +4.3%+14.2%+7.6% +2.9%
6 months +6.4%-10.7%+4.2% +6.4%
Year to date +25.9%-1.7%+21.7% +11.4%
1 year +44.9%+19.5%+30.7% +13.1%
3 years +105.5%+24.3%+133.7% +79.4%
3 years, per year +27.2%+7.5%+32.7% +21.5%
5 years +152.5%-4.5%+146.8% +67.7%
5 years, per year +20.4%-0.9%+19.8% +10.9%
10 years +481.9%+305.5%+408.8% +255.2%
10 years, per year +19.3%+15.0%+17.7% +13.5%

Risk

MeasureMARHTHTHLTSPY
Volatility, 1Y 27.2%32.5%24.0% 12.7%
Downside volatility, 1Y 24.8%29.6%21.9% 12.7%
Beta vs S&P 500, 1Y 0.630.220.64 1.00
Return / volatility, 1Y 1.650.601.28 1.03
Max drawdown, 5Y -30.7%-53.9%-32.7% -25.4%
From 52-week high -3.3%-17.5%-3.5% -2.5%
52-week high $404.00$56.06$362.30 $779.14
52-week low $260.58$38.25$256.96 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleMARHTHTHLT
P/E now vs peer median 39.9xmedian 18.8x 19.6xmedian 18.8x 50.1xmedian 18.8x
P/S now vs peer median 3.8xmedian 1.5x 3.7xmedian 1.5x 6.3xmedian 1.5x
EV/EBITDA now vs peer median 23.9xmedian 15.0x 9.8xmedian 15.0x 28.9xmedian 15.0x
P/FCF now vs peer median 32.5xmedian 16.0x 10.3xmedian 16.0x 38.9xmedian 16.0x
P/B now vs peer median -22.5xmedian 2.5x 6.8xmedian 2.5x -12.5xmedian 2.5x
PEG now vs peer median 17.29median 0.37 0.37median 0.37 4.01median 0.37

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsMARHTHTHLT
Revenue $26.90B $3.83B $12.49B
Gross profit $5.33B $1.58B $11.42B
Operating income $4.25B $1.10B $2.92B
Net income $2.59B $728.00M $1.59B
Free cash flow $3.13B $1.38B $2.03B
EPS (diluted) $9.78 $2.23 $6.92
Cash & equivalents $462.00M $2.10B $1.01B
Total debt $16.92B $3.18B $13.34B
Shares (diluted) 264.50M 324.75M 229.00M
Enterprise value $102.23B $5.94B $76.23B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricMARHTHTHLT
P/E 39.9x 19.6x 50.1x
P/FCF 32.5x 10.3x 38.9x
P/Operating cash flow 27.3x 11.2x 37.4x
P/S 3.8x 3.7x 6.3x
P/B -22.5x 6.8x -12.5x
P/Tangible book -6.8x 10.2x -7.0x
EV/EBITDA 23.9x 9.8x 28.9x
EV/EBIT 27.8x 11.4x 31.3x
EV/Revenue 4.4x 3.3x 7.3x
EV/FCF 37.8x 9.1x 45.0x
EV/Operating cash flow 31.7x 9.9x 43.3x
PEG (3Y EPS CAGR) 17.29 0.37 4.01

Growth

14 metrics
MetricMARHTHTHLT
Revenue growth (1Y) 4.7% 13.2% 8.7%
Revenue CAGR (3Y) 5.5% 15.1% 8.5%
Gross profit growth (1Y) 6.6% 26.3% 10.0%
Gross profit CAGR (3Y) 1.3% 35.6% 9.6%
Operating income growth (1Y) 9.5% 43.8% 20.2%
Operating income CAGR (3Y) 2.0% 47.5% 8.2%
Net income growth (1Y) 4.9% 36.6% -0.3%
Net income CAGR (3Y) -2.4% 62.7% 6.9%
EPS growth (1Y) 8.9% 34.4% 4.0%
EPS CAGR (3Y) 2.3% 53.0% 12.5%
Operating cash flow growth (1Y) 49.8% 19.0% -10.5%
Operating cash flow CAGR (3Y) 9.3% 17.1% 2.7%
Free cash flow growth (1Y) 86.2% 16.4% -9.8%
Free cash flow CAGR (3Y) 8.6% 17.4% 3.2%

Profitability

14 metrics
MetricMARHTHTHLT
Gross margin 19.8% 41.2% 91.4%
EBITDA margin 18.4% 33.4% 25.3%
Operating margin 15.8% 28.8% 23.3%
Pretax margin 12.9% 27.9% 17.9%
Net margin 9.6% 18.9% 12.7%
FCF margin 11.6% 35.9% 16.3%
Operating cash flow margin 13.9% 33.0% 16.9%
Return on equity – 39.3% –
Return on assets 9.2% 7.8% 9.5%
Return on invested capital 25.5% 42.2% 30.6%
Return on capital employed 21.2% 15.4% 25.2%
Asset turnover 1.0x 0.4x 0.7x
Cash conversion (OCF / net income) 1.4x 1.7x 1.3x
Stock comp / revenue 0.9% 1.6% 1.5%

Financial Health

11 metrics
MetricMARHTHTHLT
Debt / assets 60.2% 6.6% 78.8%
Debt / equity -3.7x 0.3x -2.1x
Net debt / EBITDA 3.3x -1.3x 3.9x
Debt / FCF 5.4x 0.5x 6.6x
Liabilities / assets 116.1% 77.6% 137.2%
Equity / assets -16.1% 22.4% -37.2%
Interest coverage 5.0x 25.1x 4.4x
Current ratio 0.5x 1.2x 0.6x
Quick ratio 0.5x 1.1x 0.6x
Cash ratio 0.1x 1.1x 0.2x
Altman Z-score 4.14 2.09 3.16

Shareholder Returns

7 metrics
MetricMARHTHTHLT
Dividend yield 0.7% 4.7% 0.2%
Net buyback yield 3.5% -2.3% 4.1%
Shareholder yield 4.2% 2.4% 4.3%
Payout ratio (earnings) 28.3% – –
Payout ratio (FCF) 23.3% – –
Dividend growth (1Y) 3.1% – –
Dividend CAGR (3Y) 13.2% – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusMARHTHTHLT
Forward P/E 34.1xFY2026 16.5xFY2026 37.0xFY2026
EPS, next fiscal year $11.45FY2026 $2.80FY2026 $9.46FY2026
EPS growth, next FY +14.3%FY2026 +26.1%FY2026 +16.6%FY2026
EPS growth, the year after +22.3% +1.8% +2.4%
Revenue, next fiscal year $26.29BFY2026 $3.89BFY2026 $13.61BFY2026
Revenue growth, next FY +0.4%FY2026 +7.5%FY2026 +13.0%FY2026
Revenue growth, the year after +4.4% +4.6% +1.5%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersMARHTHTHLT
Held by institutions 61.3% 50.9% 93.9%
Institutions holding 1,751 255 1,285
Change in shares held, QoQ +3.1% +8.2% -1.5%
Institutions buying 860 123 690
Institutions selling 550 106 420
Buyers to sellers 1.56 1.16 1.64

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

MARHTHTHLT
MAR 1.00 0.25 0.83
HTHT 0.25 1.00 0.24
HLT 0.83 0.24 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, MAR, HTHT and HLT?

Marriott International (MAR) is the largest by market capitalisation: Marriott International (MAR) $104.19B, H World (HTHT) $14.54B, Hilton Worldwide Holdings (HLT) $79.78B.

Which stock is cheaper, MAR, HTHT and HLT?

H World (HTHT) trades on the lowest price-to-earnings ratio (Marriott International (MAR) 40.3x, H World (HTHT) 20.1x, Hilton Worldwide Holdings (HLT) 50.4x). On next year's consensus earnings, H World (HTHT) is cheapest (Marriott International (MAR) 34.1x, H World (HTHT) 16.5x, Hilton Worldwide Holdings (HLT) 37.0x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

H World (HTHT) grew revenue fastest over the trailing twelve months: Marriott International (MAR) +4.7%, H World (HTHT) +13.2%, Hilton Worldwide Holdings (HLT) +8.7%.

Which company is more profitable?

H World (HTHT) has the highest net margin (Marriott International (MAR) 9.6%, H World (HTHT) 18.9%, Hilton Worldwide Holdings (HLT) 12.7%). On return on invested capital, H World (HTHT) leads (Marriott International (MAR) 25.5%, H World (HTHT) 42.2%, Hilton Worldwide Holdings (HLT) 30.6%).

Which stock has performed better?

Over the past year Marriott International (MAR) returned the most: Marriott International (MAR) +44.9%, H World (HTHT) +19.5%, Hilton Worldwide Holdings (HLT) +30.7%. Over five years, Marriott International (MAR) compounded fastest (Marriott International (MAR) +20.4%/yr, H World (HTHT) -0.9%/yr, Hilton Worldwide Holdings (HLT) +19.8%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Only one of these companies pays a dividend: Marriott International (MAR) 0.01%, H World (HTHT) 0.00%, Hilton Worldwide Holdings (HLT) 0.00%. H World (HTHT) and Hilton Worldwide Holdings (HLT) pays no regular dividend.

Which stock is riskier?

By one-year price volatility, Hilton Worldwide Holdings (HLT) has been the steadiest (Marriott International (MAR) 27.2%, H World (HTHT) 32.5%, Hilton Worldwide Holdings (HLT) 24.0%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, MAR, HTHT and HLT?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, H World (HTHT) leads on 7. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.