JD vs AMZN vs CPNG Stock Comparison

JD.com, Amazon Com and Coupang Prices as of Nov 3, 2026 Peers: Industry group
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JD JD.com, Inc.
$26.91 +4.4% 1M -17.9% 1Y
Market cap
$39.59B
P/E
18.5x
Revenue (TTM)
$189.20B
Div. yield
–
Online Retail Consumer Discretionary
4 wins
AMZN Amazon Com Inc
$250.69 -0.3% 1M -1.3% 1Y
Market cap
$2.88T
P/E
21.4x
Revenue (TTM)
$764.24B
Div. yield
–
Online Retail Consumer Discretionary
7 wins
CPNG Coupang, Inc.
$15.25 +10.7% 1M -52.3% 1Y
Market cap
$30.42B
P/E
–
Revenue (TTM)
$36.16B
Div. yield
–
Online Retail Consumer Discretionary

Head to Head

11 decided of 12

Amazon Com leads on 7 of the 12 questions below (Amazon Com 7, JD.com 4). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionJDAMZNCPNGLeader
Larger companyMarket capitalisation $39.59B $2.88T $30.42B AMZN
Cheaper on earningsLower P/E, profitable companies only 18.5x 21.4x -22.3x JD
Cheaper on forward earningsLower price / next fiscal year consensus EPS 9.0x 20.5x — JD
Faster revenue growthRevenue growth, trailing twelve months +7.6% +15.4% +7.4% AMZN
More profitableNet margin, trailing twelve months 1.1% 17.6% -3.8% AMZN
Better return on capitalReturn on invested capital 0.6% 10.1% -24.6% AMZN
Less leveragedLower net debt / EBITDA — 0.3x 5.7x AMZN
Higher dividend yieldTrailing dividend yield 0.00% 0.00% 0.00% –
Better 1-year returnPrice return, last 12 months -17.9% -1.3% -52.3% AMZN
Better 5-year returnAnnualised price return, 5 years -19.7%/yr +7.6%/yr -12.9%/yr AMZN
Less volatileAnnualised volatility, 1 year 29.7% 33.0% 48.4% JD
Higher overall scoreMean of the five percentile scores vs peers 64/100 62/100 30/100 JD

Percentile Scorecard

JDAMZNCPNG

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisJDAMZNCPNG
Valuation 93 #8 of 107 19 #87 of 107 7 #100 of 107
Growth 35 #67 of 103 90 #11 of 103 7 #96 of 103
Profitability 40 #62 of 102 68 #33 of 102 16 #86 of 102
Financial Health 72 #32 of 113 71 #33 of 113 34 #75 of 113
Shareholder Returns 80 #16 of 76 – 88 #10 of 76
Overall 64 62 30
  • JD ranked among 115 companies in Retail
  • AMZN ranked among 115 companies in Retail
  • CPNG ranked among 115 companies in Retail

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodJDAMZNCPNGSPY
1 month +4.4%-0.3%+10.7% -2.0%
3 months -18.4%-9.6%-9.0% -2.2%
6 months -9.3%-8.4%-26.5% +4.2%
Year to date -6.2%+8.6%-35.4% +10.6%
1 year -17.9%-1.3%-52.3% +10.4%
3 years -0.1%+80.9%-8.7% +73.6%
3 years, per year 0.0%+21.9%-3.0% +20.2%
5 years -66.5%+44.2%-49.9% +61.6%
5 years, per year -19.7%+7.6%-12.9% +10.1%
10 years +9.1%+553.7%— +261.3%
10 years, per year +0.9%+20.7%— +13.7%

Risk

MeasureJDAMZNCPNGSPY
Volatility, 1Y 29.7%33.0%48.4% 12.8%
Downside volatility, 1Y 27.1%30.4%50.1% 12.8%
Beta vs S&P 500, 1Y 0.581.411.35 1.00
Return / volatility, 1Y -0.60-0.04-1.08 0.81
Max drawdown, 5Y -76.6%-55.7%-69.3% -25.4%
From 52-week high -20.3%-11.7%-52.5% -3.2%
52-week high $33.77$284.02$32.13 $779.14
52-week low $25.19$198.79$13.75 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleJDAMZNCPNG
P/E now vs peer median 17.9xmedian 17.7x 20.1xmedian 17.7x -20.1xmedian 17.7x
P/S now vs peer median 0.2xmedian 0.5x 3.5xmedian 0.5x 0.8xmedian 0.5x
EV/EBITDA now vs peer median —median 9.1x 16.0xmedian 9.1x -35.2xmedian 9.1x
P/FCF now vs peer median 4.4xmedian 15.7x -44.1xmedian 15.7x -66.1xmedian 15.7x
P/B now vs peer median 0.8xmedian 1.7x 4.4xmedian 1.7x 9.6xmedian 1.7x
PEG now vs peer median -1.86median 0.83 0.25median 0.83 0.27median 0.83

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsJDAMZNCPNG
Revenue $189.20B $764.24B $36.16B
Gross profit $31.39B $397.75B $9.90B
Operating income $238.00M $96.81B -$1.24B
Net income $2.85B $134.77B -$1.36B
Free cash flow $7.50B -$61.40B -$412.00M
R&D $3.82B – –
EPS (diluted) $1.44 $12.33 $-0.76
Cash & equivalents $13.11B $55.78B $5.44B
Total debt $2.52B $173.13B $1.64B
Shares (diluted) 1.49B 10.93B 1.80B
Enterprise value -$80.61B $2.38T $6.24B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricJDAMZNCPNG
P/E 17.9x 20.1x -20.1x
P/FCF 4.4x -44.1x -66.1x
P/Operating cash flow 4.4x 18.1x 32.3x
P/S 0.2x 3.5x 0.8x
P/B 0.8x 4.4x 9.6x
P/Tangible book 0.8x 4.4x 10.2x
EV/EBITDA – 16.0x -35.2x
EV/EBIT 10.6x 28.6x -18.9x
EV/Revenue 0.0x 3.6x 0.6x
EV/FCF 0.3x -45.1x -56.9x
EV/Operating cash flow 0.3x 18.5x 27.8x
PEG (3Y EPS CAGR) -1.86 0.25 0.27

Growth

14 metrics
MetricJDAMZNCPNG
Revenue growth (1Y) 7.6% 15.4% 7.4%
Revenue CAGR (3Y) 7.5% 12.8% 16.0%
Gross profit growth (1Y) 11.3% 18.7% -1.9%
Gross profit CAGR (3Y) -15.7% 16.8% 19.6%
Operating income growth (1Y) -94.3% 33.7% -259.6%
Operating income CAGR (3Y) -61.0% 54.7% -69.9%
Net income growth (1Y) -51.0% 87.7% -449.5%
Net income CAGR (3Y) -3.5% 81.1% -73.0%
EPS growth (1Y) -58.8% 86.2% -462.9%
EPS CAGR (3Y) -9.6% 79.1% -73.2%
Operating cash flow growth (1Y) 119.5% 34.5% -64.3%
Operating cash flow CAGR (3Y) 1.2% 40.5% -31.4%
Free cash flow growth (1Y) 119.5% -1,478% -132.6%
Free cash flow CAGR (3Y) 1.2% -359.2% -30.5%

Profitability

14 metrics
MetricJDAMZNCPNG
Gross margin 16.6% 52.0% 27.4%
EBITDA margin – 22.7% -1.8%
Operating margin 0.1% 12.7% -3.4%
Pretax margin 1.8% 23.0% -3.5%
Net margin 1.1% 17.6% -3.8%
FCF margin 4.0% -8.0% -1.1%
Operating cash flow margin 4.0% 19.5% 2.3%
Return on equity 6.9% 23.1% -46.8%
Return on assets 2.8% 11.5% -7.6%
Return on invested capital 0.6% 10.1% -24.6%
Return on capital employed 0.5% 10.6% -19.1%
Asset turnover 1.8x 0.7x 2.0x
Cash conversion (OCF / net income) 2.6x 1.1x -0.6x
Stock comp / revenue – 2.7% 1.6%

Financial Health

11 metrics
MetricJDAMZNCPNG
Debt / assets 2.4% 13.9% 9.0%
Debt / equity 0.1x 0.3x 0.6x
Net debt / EBITDA – 0.3x 5.7x
Debt / FCF 0.3x -2.8x -4.0x
Liabilities / assets 61.1% 50.7% 84.5%
Equity / assets 38.9% 49.3% 15.5%
Interest coverage 0.6x 22.3x -16.3x
Current ratio 1.1x 1.0x 0.8x
Quick ratio 0.6x 0.8x 0.5x
Cash ratio 0.6x 0.4x 0.5x
Altman Z-score – 3.86 2.25

Shareholder Returns

7 metrics
MetricJDAMZNCPNG
Dividend yield 3.7% – –
Net buyback yield – – 4.4%
Shareholder yield 3.7% – 4.4%
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusJDAMZNCPNG
Forward P/E 9.0xFY2026 20.5xFY2026 –
EPS, next fiscal year $3.00FY2026 $12.23FY2026 $-0.51FY2026
EPS growth, next FY +17.6%FY2026 +70.6%FY2026 -563.6%FY2026
EPS growth, the year after +43.3% -15.3% –
Revenue, next fiscal year $193.63BFY2026 $774.81BFY2026 $36.30BFY2026
Revenue growth, next FY +3.5%FY2026 +8.1%FY2026 +5.1%FY2026
Revenue growth, the year after +2.2% +27.9% +23.5%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersJDAMZNCPNG
Held by institutions 16.2% 67.0% 81.8%
Institutions holding 427 6,150 590
Change in shares held, QoQ +10.6% +4.8% -2.8%
Institutions buying 221 3,247 262
Institutions selling 130 2,414 245
Buyers to sellers 1.70 1.35 1.07

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

JDAMZNCPNG
JD 1.00 0.24 0.13
AMZN 0.24 1.00 0.32
CPNG 0.13 0.32 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, JD, AMZN and CPNG?

Amazon Com (AMZN) is the largest by market capitalisation: JD.com (JD) $39.59B, Amazon Com (AMZN) $2.88T, Coupang (CPNG) $30.42B.

Which stock is cheaper, JD, AMZN and CPNG?

JD.com (JD) trades on the lowest price-to-earnings ratio (JD.com (JD) 18.5x, Amazon Com (AMZN) 21.4x, Coupang (CPNG) -22.3x). On next year's consensus earnings, JD.com (JD) is cheapest (JD.com (JD) 9.0x, Amazon Com (AMZN) 20.5x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Amazon Com (AMZN) grew revenue fastest over the trailing twelve months: JD.com (JD) +7.6%, Amazon Com (AMZN) +15.4%, Coupang (CPNG) +7.4%.

Which company is more profitable?

Amazon Com (AMZN) has the highest net margin (JD.com (JD) 1.1%, Amazon Com (AMZN) 17.6%, Coupang (CPNG) -3.8%). On return on invested capital, Amazon Com (AMZN) leads (JD.com (JD) 0.6%, Amazon Com (AMZN) 10.1%, Coupang (CPNG) -24.6%).

Which stock has performed better?

Over the past year Amazon Com (AMZN) returned the most: JD.com (JD) -17.9%, Amazon Com (AMZN) -1.3%, Coupang (CPNG) -52.3%. Over five years, Amazon Com (AMZN) compounded fastest (JD.com (JD) -19.7%/yr, Amazon Com (AMZN) +7.6%/yr, Coupang (CPNG) -12.9%/yr). Returns are price only, before dividends.

Which stock is riskier?

By one-year price volatility, JD.com (JD) has been the steadiest (JD.com (JD) 29.7%, Amazon Com (AMZN) 33.0%, Coupang (CPNG) 48.4%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, JD, AMZN and CPNG?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Amazon Com (AMZN) leads on 7. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.