HUCK vs MSTR vs SRAD Stock Comparison

Huckleberry.ai, Strategy and Sportradar Group AG Prices as of Oct 27, 2026 Peers: Industry group
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HUCK Huckleberry.ai, Inc.
$3.11 -7.7% 1M -77.7% 1Y
Market cap
$136.13M
P/E
–
Revenue (TTM)
$315.21M
Div. yield
–
Analytics and BI Technology
1 win
MSTR Strategy Inc
$141.40 -10.9% 1M -52.2% 1Y
Market cap
$49.77B
P/E
–
Revenue (TTM)
$498.35M
Div. yield
–
Analytics and BI Technology
4 wins
SRAD Sportradar Group AG
$12.23 -7.6% 1M -54.9% 1Y
Market cap
$3.81B
P/E
635.9x
Revenue (TTM)
$1.62B
Div. yield
–
Data Infrastructure Technology
5 wins

Head to Head

10 decided of 12

Sportradar Group AG leads on 5 of the 12 questions below (Sportradar Group AG 5, Strategy 4, Huckleberry.ai 1). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionHUCKMSTRSRADLeader
Larger companyMarket capitalisation $136.13M $49.77B $3.81B MSTR
Cheaper on earningsLower P/E, profitable companies only -3.4x -1.6x 635.9x –
Cheaper on forward earningsLower price / next fiscal year consensus EPS 44.4x — 47.0x HUCK
Faster revenue growthRevenue growth, trailing twelve months -1.0% +7.8% +24.7% SRAD
More profitableNet margin, trailing twelve months -13.4% -6,294.3% 1.2% SRAD
Better return on capitalReturn on invested capital — -73.9% -8.6% SRAD
Less leveragedLower net debt / EBITDA 67.5x -0.1x 1.4x MSTR
Higher dividend yieldTrailing dividend yield — — — –
Better 1-year returnPrice return, last 12 months -77.7% -52.2% -54.9% MSTR
Better 5-year returnAnnualised price return, 5 years -48.7%/yr +14.6%/yr -9.5%/yr MSTR
Less volatileAnnualised volatility, 1 year 100.9% 81.1% 56.5% SRAD
Higher overall scoreMean of the five percentile scores vs peers 26/100 21/100 60/100 SRAD

Percentile Scorecard

HUCKMSTRSRAD

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisHUCKMSTRSRAD
Valuation 35 #66 of 101 7 #94 of 101 79 #27 of 124
Growth 35 #63 of 97 7 #90 of 97 63 #43 of 113
Profitability 37 #60 of 94 8 #87 of 94 70 #33 of 109
Financial Health 5 #103 of 108 79 #23 of 108 56 #57 of 127
Shareholder Returns 18 #53 of 64 3 #62 of 64 31 #45 of 65
Overall 26 21 60
  • HUCK ranked among 114 companies in Business Applications
  • MSTR ranked among 114 companies in Business Applications
  • SRAD ranked among 137 companies in Infrastructure Software

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodHUCKMSTRSRADSPY
1 month -7.7%-10.9%-7.6% -0.2%
3 months -17.3%+47.0%-17.5% +3.9%
6 months -17.1%-14.7%-1.0% +8.2%
Year to date -63.1%-6.9%-48.5% +12.9%
1 year -77.7%-52.2%-54.9% +12.3%
3 years -61.2%+247.6%+39.8% +87.4%
3 years, per year -27.1%+51.5%+11.8% +23.3%
5 years -96.5%+97.2%-39.2% +67.9%
5 years, per year -48.7%+14.6%-9.5% +10.9%
10 years —+715.0%— +261.1%
10 years, per year —+23.3%— +13.7%

Risk

MeasureHUCKMSTRSRADSPY
Volatility, 1Y 100.9%81.1%56.5% 12.7%
Downside volatility, 1Y 107.6%74.6%64.3% 12.7%
Beta vs S&P 500, 1Y 2.183.140.56 1.00
Return / volatility, 1Y -0.77-0.64-0.97 0.97
Max drawdown, 5Y -97.8%-84.1%-69.0% -25.4%
From 52-week high -77.8%-52.2%-54.9% -1.2%
52-week high $14.01$295.63$27.11 $779.14
52-week low $2.00$82.31$11.56 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleHUCKMSTRSRAD
P/E now vs peer median -3.4xmedian 28.3x -1.6xmedian 28.3x 635.9xmedian 38.6x
P/S now vs peer median 0.4xmedian 2.8x 99.9xmedian 2.8x 2.4xmedian 4.4x
EV/EBITDA now vs peer median 149.4xmedian 17.3x -1.5xmedian 17.3x -13.9xmedian 34.5x
P/FCF now vs peer median -15.5xmedian 15.8x -1,900xmedian 15.8x 7.5xmedian 29.4x
P/B now vs peer median -0.7xmedian 3.2x 1.6xmedian 3.2x 4.3xmedian 3.3x
PEG now vs peer median -0.13median 0.85 0.01median 0.85 21.97median 1.28

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsHUCKMSTRSRAD
Revenue $315.21M $498.35M $1.62B
Gross profit $237.80M $336.89M –
Operating income -$30.85M -$36.36B –
Net income -$42.15M -$30.41B $19.94M
Free cash flow -$8.79M -$26.19M $510.26M
R&D $74.68M $93.13M $44.37M
EPS (diluted) $-0.92 $-88.98 $64,328.88
Cash & equivalents $25.10M $1.71B $286.82M
Total debt – $6.71B $49.28M
Shares (diluted) 46.00M 352.53M 310.00
Enterprise value -$18.89M $42.76B $2.10B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricHUCKMSTRSRAD
P/E -3.4x -1.6x 635.9x
P/FCF -15.5x -1,900x 7.5x
P/Operating cash flow -228.0x -2,477x 7.6x
P/S 0.4x 99.9x 2.4x
P/B -0.7x 1.6x 4.3x
P/Tangible book -0.7x -2.6x 4.3x
EV/EBITDA 149.4x -1.5x -13.9x
EV/EBIT -8.0x -1.5x -41.3x
EV/Revenue 0.8x 108.4x 2.1x
EV/FCF -28.2x -2,063x 6.8x
EV/Operating cash flow -415.9x -2,690x 6.9x
PEG (3Y EPS CAGR) -0.13 0.01 21.97

Growth

14 metrics
MetricHUCKMSTRSRAD
Revenue growth (1Y) -1.0% 7.8% 24.7%
Revenue CAGR (3Y) -0.3% -0.1% 23.9%
Gross profit growth (1Y) 0.1% 4.0% –
Gross profit CAGR (3Y) -0.7% -5.0% –
Operating income growth (1Y) 31.3% -645.8% –
Operating income CAGR (3Y) 22.0% -437.1% –
Net income growth (1Y) 45.6% -734.6% -83.5%
Net income CAGR (3Y) 20.5% -430.3% 51.8%
EPS growth (1Y) 51.9% -676.7% -94.7%
EPS CAGR (3Y) 26.9% -314.6% 28.9%
Operating cash flow growth (1Y) -123.5% 79.0% 15.0%
Operating cash flow CAGR (3Y) 57.6% -202.3% 30.5%
Free cash flow growth (1Y) -17.9% 74.1% 15.7%
Free cash flow CAGR (3Y) 22.6% -109.9% 30.7%

Profitability

14 metrics
MetricHUCKMSTRSRAD
Gross margin 75.4% 67.6% –
EBITDA margin 0.5% -7,284% -15.4%
Operating margin -9.8% -7,295% –
Pretax margin -12.8% -7,280% 1.4%
Net margin -13.4% -6,294% 1.2%
FCF margin -2.8% -5.3% 31.6%
Operating cash flow margin -0.2% -4.0% 31.0%
Return on equity – -90.1% 2.1%
Return on assets -22.7% -56.9% 0.7%
Return on invested capital – -73.9% -8.6%
Return on capital employed – -68.7% -3.5%
Asset turnover 1.7x 0.0x 0.5x
Cash conversion (OCF / net income) 0.0x 0.0x 25.1x
Stock comp / revenue 16.2% 10.7% 4.2%

Financial Health

11 metrics
MetricHUCKMSTRSRAD
Debt / assets 78.4% 12.8% 0.4%
Debt / equity -0.7x 0.2x 0.0x
Net debt / EBITDA 67.5x -0.1x 1.4x
Debt / FCF -15.6x -256.2x 0.0x
Liabilities / assets 207.1% 41.2% 69.5%
Equity / assets -107.1% 58.8% 30.5%
Interest coverage – – -0.8x
Current ratio 0.3x 5.4x 1.0x
Quick ratio 0.2x 5.2x 0.9x
Cash ratio 0.1x 4.9x 0.6x
Altman Z-score -12.86 -1.25 1.75

Shareholder Returns

7 metrics
MetricHUCKMSTRSRAD
Dividend yield – – –
Net buyback yield -0.7% -53.3% -1.0%
Shareholder yield -0.7% -53.3% -1.0%
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusHUCKMSTRSRAD
Forward P/E 44.4xFY2026 – 47.0xFY2026
EPS, next fiscal year $0.07FY2026 $-18.79FY2026 $0.26FY2026
EPS growth, next FY – – -27.8%FY2026
EPS growth, the year after -28.6% – +100.0%
Revenue, next fiscal year $301.44MFY2026 $465.93MFY2026 $1.65BFY2026
Revenue growth, next FY -5.5%FY2026 -2.4%FY2026 +8.4%FY2026
Revenue growth, the year after -1.9% +14.2% +10.8%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersHUCKMSTRSRAD
Held by institutions – 56.4% 17.8%
Institutions holding – 850 151
Change in shares held, QoQ – +9.6% -2.8%
Institutions buying – 473 88
Institutions selling – 264 42
Buyers to sellers – 1.79 2.10

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

HUCKMSTRSRAD
HUCK 1.00 0.22 0.12
MSTR 0.22 1.00 0.07
SRAD 0.12 0.07 1.00

Add a Peer

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Frequently Asked Questions

Which is bigger, HUCK, MSTR and SRAD?

Strategy (MSTR) is the largest by market capitalisation: Huckleberry.ai (HUCK) $136.13M, Strategy (MSTR) $49.77B, Sportradar Group AG (SRAD) $3.81B.

Which company is growing faster?

Sportradar Group AG (SRAD) grew revenue fastest over the trailing twelve months: Huckleberry.ai (HUCK) -1.0%, Strategy (MSTR) +7.8%, Sportradar Group AG (SRAD) +24.7%.

Which company is more profitable?

Sportradar Group AG (SRAD) has the highest net margin (Huckleberry.ai (HUCK) -13.4%, Strategy (MSTR) -6,294.3%, Sportradar Group AG (SRAD) 1.2%). On return on invested capital, Sportradar Group AG (SRAD) leads (Strategy (MSTR) -73.9%, Sportradar Group AG (SRAD) -8.6%).

Which stock has performed better?

Over the past year Strategy (MSTR) returned the most: Huckleberry.ai (HUCK) -77.7%, Strategy (MSTR) -52.2%, Sportradar Group AG (SRAD) -54.9%. Over five years, Strategy (MSTR) compounded fastest (Huckleberry.ai (HUCK) -48.7%/yr, Strategy (MSTR) +14.6%/yr, Sportradar Group AG (SRAD) -9.5%/yr). Returns are price only, before dividends.

Which stock is riskier?

By one-year price volatility, Sportradar Group AG (SRAD) has been the steadiest (Huckleberry.ai (HUCK) 100.9%, Strategy (MSTR) 81.1%, Sportradar Group AG (SRAD) 56.5%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, HUCK, MSTR and SRAD?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Sportradar Group AG (SRAD) leads on 5. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.