HITI vs CRON vs GTBIF Stock Comparison

High Tide, Cronos and Green Thumb Industries Prices as of Oct 29, 2026 Peers: Industry group
HITI High Tide Inc.
$2.66 -5.0% 1M -14.2% 1Y
Market cap
$211.61M
P/E
–
Revenue (TTM)
$520.13M
Div. yield
–
Cannabis Consumer Staples
1 win
CRON Cronos Group Inc.
$3.36 -0.6% 1M +36.6% 1Y
Market cap
$1.23B
P/E
17.5x
Revenue (TTM)
$236.78M
Div. yield
–
Cannabis Consumer Staples
7 wins

Head to Head

11 decided of 12

Cronos leads on 7 of the 12 questions below (Cronos 7, Green Thumb Industries 3, High Tide 1). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionHITICRONGTBIFLeader
Larger companyMarket capitalisation $211.61M $1.23B $1.39B GTBIF
Cheaper on earningsLower P/E, profitable companies only -8.9x 17.5x 10.9x GTBIF
Cheaper on forward earningsLower price / next fiscal year consensus EPS 26.6x 21.0x 37.9x CRON
Faster revenue growthRevenue growth, trailing twelve months +31.0% +36.1% +4.8% CRON
More profitableNet margin, trailing twelve months -4.5% 29.6% 10.5% CRON
Better return on capitalReturn on invested capital -1.5% — 2.3% GTBIF
Less leveragedLower net debt / EBITDA -0.7x — 0.9x HITI
Higher dividend yieldTrailing dividend yield 0.00% 0.00% 0.00% –
Better 1-year returnPrice return, last 12 months -14.2% +36.6% -8.3% CRON
Better 5-year returnAnnualised price return, 5 years -13.4%/yr -8.3%/yr -20.7%/yr CRON
Less volatileAnnualised volatility, 1 year 41.7% 39.4% 79.8% CRON
Higher overall scoreMean of the five percentile scores vs peers 67/100 91/100 86/100 CRON

Percentile Scorecard

HITICRONGTBIF

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisHITICRONGTBIF
Valuation 76 #10 of 38 73 #11 of 38 97 #2 of 38
Growth 65 #13 of 35 100 #1 of 35 91 #4 of 35
Profitability 65 #13 of 35 82 #7 of 35 94 #3 of 35
Financial Health 64 #14 of 37 100 #1 of 37 86 #6 of 37
Shareholder Returns – 100 #1 of 12 64 #5 of 12
Overall 67 91 86
  • HITI ranked among 40 companies in Tobacco and Cannabis
  • CRON ranked among 40 companies in Tobacco and Cannabis
  • GTBIF ranked among 40 companies in Tobacco and Cannabis

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodHITICRONGTBIFSPY
1 month -5.0%-0.6%-15.8% +0.7%
3 months +24.3%+16.3%-8.4% +3.7%
6 months +9.0%+25.8%-21.0% +7.1%
Year to date +0.4%+27.8%-19.9% +12.8%
1 year -14.2%+36.6%-8.3% +11.9%
3 years +91.4%+89.8%-17.4% +85.2%
3 years, per year +24.2%+23.8%-6.2% +22.8%
5 years -51.3%-35.3%-68.5% +67.6%
5 years, per year -13.4%-8.3%-20.7% +10.9%

Risk

MeasureHITICRONGTBIFSPY
Volatility, 1Y 41.7%39.4%79.8% 12.7%
Downside volatility, 1Y 40.9%36.0%68.2% 12.6%
Beta vs S&P 500, 1Y 0.930.600.91 1.00
Return / volatility, 1Y -0.340.93-0.10 0.94
Max drawdown, 5Y -86.8%-75.9%-82.3% -25.4%
From 52-week high -14.5%-5.4%-33.5% -1.2%
52-week high $3.11$3.55$9.69 $779.14
52-week low $2.05$2.30$5.29 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleHITICRONGTBIF
P/E now vs peer median -9.2xmedian 16.9x 17.9xmedian 16.9x 11.2xmedian 16.9x
P/S now vs peer median 0.4xmedian 0.9x 5.3xmedian 0.9x 1.0xmedian 0.9x
EV/EBITDA now vs peer median 25.8xmedian 9.8x 37.8xmedian 9.8x 4.8xmedian 9.8x
P/FCF now vs peer median 25.4xmedian 23.9x 25.0xmedian 23.9x 6.4xmedian 23.9x
P/B now vs peer median 2.7xmedian 1.0x 1.1xmedian 1.0x 0.7xmedian 1.0x
PEG now vs peer median -0.45median 0.54 0.50median 0.54 0.10median 0.54

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsHITICRONGTBIF
Revenue $520.13M $236.78M $1.21B
Gross profit $135.79M $82.13M $566.88M
Operating income -$1.43M -$2.43M $116.49M
Net income -$23.71M $77.88M $126.77M
Free cash flow $9.13M $49.82M $197.77M
R&D – $5.36M –
EPS (diluted) $-0.56 $0.19 $0.57
Cash & equivalents $27.13M $467.02M $283.59M
Total debt $78.40M – $566.02M
Shares (diluted) 42.43M 375.06M 222.78M
Enterprise value $102.35M -$2.05B $237.53M

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricHITICRONGTBIF
P/E -9.2x 17.9x 11.2x
P/FCF 25.4x 25.0x 6.4x
P/Operating cash flow 13.1x 20.7x 4.7x
P/S 0.4x 5.3x 1.0x
P/B 2.7x 1.1x 0.7x
P/Tangible book 2.7x 1.1x 0.9x
EV/EBITDA 25.8x 37.8x 4.8x
EV/EBIT -158.1x -184.8x 13.2x
EV/Revenue 0.4x 1.9x 1.3x
EV/FCF 24.7x 9.0x 7.8x
EV/Operating cash flow 12.7x 7.5x 5.7x
PEG (3Y EPS CAGR) -0.45 0.50 0.10

Growth

14 metrics
MetricHITICRONGTBIF
Revenue growth (1Y) 31.0% 36.1% 4.8%
Revenue CAGR (3Y) 14.2% 30.1% 5.8%
Gross profit growth (1Y) 29.0% 92.5% -4.8%
Gross profit CAGR (3Y) 12.5% 98.9% 3.9%
Operating income growth (1Y) -205.7% 95.5% -35.9%
Operating income CAGR (3Y) 68.6% 70.6% 9.2%
Net income growth (1Y) -252.5% 264.6% 337.8%
Net income CAGR (3Y) 19.8% 36.5% 105.8%
EPS growth (1Y) -243.6% 288.8% 363.5%
EPS CAGR (3Y) 20.7% 35.6% 109.5%
Operating cash flow growth (1Y) – 199.9% 21.4%
Operating cash flow CAGR (3Y) – 37.8% 8.3%
Free cash flow growth (1Y) 21.7% 651.8% 55.0%
Free cash flow CAGR (3Y) 169.3% 35.7% 112.4%

Profitability

14 metrics
MetricHITICRONGTBIF
Gross margin 26.1% 34.7% 46.9%
EBITDA margin 1.7% 5.0% 26.6%
Operating margin -0.3% -1.0% 9.6%
Pretax margin 3.5% 28.9% 23.2%
Net margin -4.5% 29.6% 10.5%
FCF margin 1.8% 21.0% 16.4%
Operating cash flow margin 3.4% 25.4% 22.2%
Return on equity -29.9% 7.1% 6.7%
Return on assets -9.3% 6.7% 4.4%
Return on invested capital -1.5% – 2.3%
Return on capital employed -0.8% -0.2% 4.5%
Asset turnover 2.0x 0.2x 0.4x
Cash conversion (OCF / net income) -0.7x 0.8x 2.1x
Stock comp / revenue – 2.7% 3.6%

Financial Health

11 metrics
MetricHITICRONGTBIF
Debt / assets 7.9% – 20.1%
Debt / equity 0.2x – 0.3x
Net debt / EBITDA -0.7x – 0.9x
Debt / FCF 2.3x – 2.9x
Liabilities / assets 67.5% 5.3% 33.9%
Equity / assets 32.5% 94.7% 66.1%
Interest coverage -0.3x – 5.5x
Current ratio 1.5x 16.2x 2.9x
Quick ratio 0.5x 14.8x 1.5x
Cash ratio 0.4x 14.1x 1.3x
Altman Z-score 1.96 13.62 1.62

Shareholder Returns

7 metrics
MetricHITICRONGTBIF
Dividend yield – – –
Net buyback yield – 3.1% 0.0%
Shareholder yield – 3.1% 0.0%
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusHITICRONGTBIF
Forward P/E 26.6xFY2026 21.0xFY2026 37.9xFY2026
EPS, next fiscal year $0.10FY2026 $0.16FY2026 $0.17FY2026
EPS growth, next FY – – -64.6%FY2026
EPS growth, the year after +10.0% +18.8% +47.1%
Revenue, next fiscal year $561.45MFY2026 $206.33MFY2026 $1.17BFY2026
Revenue growth, next FY +32.5%FY2026 +40.7%FY2026 -1.1%FY2026
Revenue growth, the year after +12.5% +26.5% +19.3%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersHITICRONGTBIF
Held by institutions 8.1% 12.8% 0.2%
Institutions holding 47 196 5
Change in shares held, QoQ -15.1% -2.5% +15.4%
Institutions buying 20 72 4
Institutions selling 15 41 1
Buyers to sellers 1.33 1.76 4.00

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

HITICRONGTBIF
HITI 1.00 0.45 0.47
CRON 0.45 1.00 0.57
GTBIF 0.47 0.57 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, HITI, CRON and GTBIF?

Green Thumb Industries (GTBIF) is the largest by market capitalisation: High Tide (HITI) $211.61M, Cronos (CRON) $1.23B, Green Thumb Industries (GTBIF) $1.39B.

Which stock is cheaper, HITI, CRON and GTBIF?

Green Thumb Industries (GTBIF) trades on the lowest price-to-earnings ratio (High Tide (HITI) -8.9x, Cronos (CRON) 17.5x, Green Thumb Industries (GTBIF) 10.9x). On next year's consensus earnings, Cronos (CRON) is cheapest (High Tide (HITI) 26.6x, Cronos (CRON) 21.0x, Green Thumb Industries (GTBIF) 37.9x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Cronos (CRON) grew revenue fastest over the trailing twelve months: High Tide (HITI) +31.0%, Cronos (CRON) +36.1%, Green Thumb Industries (GTBIF) +4.8%.

Which company is more profitable?

Cronos (CRON) has the highest net margin (High Tide (HITI) -4.5%, Cronos (CRON) 29.6%, Green Thumb Industries (GTBIF) 10.5%). On return on invested capital, Green Thumb Industries (GTBIF) leads (High Tide (HITI) -1.5%, Green Thumb Industries (GTBIF) 2.3%).

Which stock has performed better?

Over the past year Cronos (CRON) returned the most: High Tide (HITI) -14.2%, Cronos (CRON) +36.6%, Green Thumb Industries (GTBIF) -8.3%. Over five years, Cronos (CRON) compounded fastest (High Tide (HITI) -13.4%/yr, Cronos (CRON) -8.3%/yr, Green Thumb Industries (GTBIF) -20.7%/yr). Returns are price only, before dividends.

Which stock is riskier?

By one-year price volatility, Cronos (CRON) has been the steadiest (High Tide (HITI) 41.7%, Cronos (CRON) 39.4%, Green Thumb Industries (GTBIF) 79.8%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, HITI, CRON and GTBIF?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Cronos (CRON) leads on 7. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.