HFUS vs LAMR Stock Comparison

Hartford Creative and Lamar Advertising Prices as of Oct 23, 2026 Peers: Industry group
LAMR Lamar Advertising Co/New
$157.01 +9.0% 1M +30.6% 1Y
Market cap
$15.91B
P/E
28.6x
Revenue (TTM)
$2.33B
Div. yield
0.04%
Billboard REITs Real Estate
6 wins

Head to Head

9 decided of 12

Lamar Advertising leads on 6 of the 12 questions below (Lamar Advertising 6, Hartford Creative 3). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionHFUSLAMRLeader
Larger companyMarket capitalisation $50.05M $15.91B LAMR
Cheaper on earningsLower P/E, profitable companies only 37.0x 28.6x LAMR
Cheaper on forward earningsLower price / next fiscal year consensus EPS — 25.0x –
Faster revenue growthRevenue growth, trailing twelve months -0.4% +4.4% LAMR
More profitableNet margin, trailing twelve months 56.1% 23.9% HFUS
Better return on capitalReturn on invested capital 60.0% 16.1% HFUS
Less leveragedLower net debt / EBITDA — 3.2x –
Higher dividend yieldTrailing dividend yield — 0.04% –
Better 1-year returnPrice return, last 12 months -1.5% +30.6% LAMR
Better 5-year returnAnnualised price return, 5 years +25.6%/yr +6.9%/yr HFUS
Less volatileAnnualised volatility, 1 year 107.6% 20.9% LAMR
Higher overall scoreMean of the five percentile scores vs peers 42/100 58/100 LAMR

Percentile Scorecard

HFUSLAMR

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisHFUSLAMR
Valuation 8 #50 of 54 70 #4 of 11
Growth 46 #25 of 45 44 #6 of 10
Profitability 81 #9 of 43 56 #5 of 10
Financial Health 34 #41 of 62 60 #5 of 11
Shareholder Returns – –
Overall 42 58
  • HFUS ranked among 62 companies in Advertising and Media
  • LAMR ranked among 11 companies in Infrastructure REITs

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodHFUSLAMRSPY
1 month -26.2%+9.0% -0.8%
3 months -50.0%-2.5% +3.5%
6 months -52.9%+15.7% +7.0%
Year to date -60.0%+24.0% +12.2%
1 year -1.5%+30.6% +13.0%
3 years -43.2%+95.4% +86.3%
3 years, per year -17.2%+25.0% +23.1%
5 years +212.5%+39.7% +68.6%
5 years, per year +25.6%+6.9% +11.0%
10 years -66.7%+145.5% +258.0%
10 years, per year -10.4%+9.4% +13.6%

Risk

MeasureHFUSLAMRSPY
Volatility, 1Y 107.6%20.9% 12.7%
Downside volatility, 1Y 219.2%20.5% 12.7%
Beta vs S&P 500, 1Y -0.030.32 1.00
Return / volatility, 1Y -0.011.46 1.02
Max drawdown, 5Y -94.1%-35.8% -25.4%
From 52-week high -62.7%-4.5% -1.8%
52-week high $5.36$164.33 $779.14
52-week low $2.00$116.11 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleHFUSLAMR
P/E now vs peer median 37.0xmedian 18.4x 28.7xmedian 24.3x
P/S now vs peer median 20.8xmedian 0.6x 5.9xmedian 6.4x
EV/EBITDA now vs peer median —median 11.0x 15.8xmedian 15.8x
P/FCF now vs peer median -105.0xmedian 9.1x 19.1xmedian 18.4x
P/B now vs peer median 53.6xmedian 1.6x 13.7xmedian 2.3x
PEG now vs peer median 0.25median 0.44 2.84median 0.72

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsHFUSLAMR
Revenue $2.41M $2.33B
Gross profit $2.43M $1.57B
Operating income $1.64M $739.17M
Net income $1.35M $565.31M
Free cash flow -$476.73K $718.05M
EPS (diluted) $0.05 $5.47
Cash & equivalents $160.42K $67.95M
Total debt $5.73M $13.78B
Shares (diluted) 25.03M 101.59M
Enterprise value $49.62M $15.72B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricHFUSLAMR
P/E 37.0x 28.7x
P/FCF -105.0x 19.1x
P/Operating cash flow -105.0x 15.1x
P/S 20.8x 5.9x
P/B 53.6x 13.7x
P/Tangible book 53.6x -110.2x
EV/EBITDA – 15.8x
EV/EBIT 31.4x 23.2x
EV/Revenue 21.4x 7.4x
EV/FCF -108.3x 23.9x
EV/Operating cash flow -108.3x 18.9x
PEG (3Y EPS CAGR) 0.25 2.84

Growth

14 metrics
MetricHFUSLAMR
Revenue growth (1Y) -0.4% 4.4%
Revenue CAGR (3Y) 314.8% 3.9%
Gross profit growth (1Y) 5.1% 5.1%
Gross profit CAGR (3Y) – 4.1%
Operating income growth (1Y) -0.7% 20.8%
Operating income CAGR (3Y) 143.6% 8.0%
Net income growth (1Y) -6.6% 28.2%
Net income CAGR (3Y) 59.9% 10.5%
EPS growth (1Y) -6.6% 26.7%
EPS CAGR (3Y) 149.9% 10.1%
Operating cash flow growth (1Y) -149.4% 4.9%
Operating cash flow CAGR (3Y) -90.5% 5.3%
Free cash flow growth (1Y) -149.4% -0.6%
Free cash flow CAGR (3Y) -79.4% 6.7%

Profitability

14 metrics
MetricHFUSLAMR
Gross margin 100.7% 67.4%
EBITDA margin – 46.5%
Operating margin 68.2% 31.8%
Pretax margin 67.8% 24.8%
Net margin 56.1% 23.9%
FCF margin -19.8% 30.9%
Operating cash flow margin -19.8% 39.0%
Return on equity 209.1% 57.2%
Return on assets 34.8% 8.1%
Return on invested capital 60.0% 16.1%
Return on capital employed 255.2% 12.0%
Asset turnover 0.6x 0.3x
Cash conversion (OCF / net income) -0.4x 1.6x
Stock comp / revenue – 1.8%

Financial Health

11 metrics
MetricHFUSLAMR
Debt / assets 41.3% 50.3%
Debt / equity 1.8x 3.5x
Net debt / EBITDA – 3.2x
Debt / FCF -3.6x 4.9x
Liabilities / assets 77.6% 85.8%
Equity / assets 22.4% 14.2%
Interest coverage – 4.5x
Current ratio 1.2x 0.6x
Quick ratio 0.1x 0.6x
Cash ratio 0.0x 0.1x
Altman Z-score 9.88 1.77

Shareholder Returns

7 metrics
MetricHFUSLAMR
Dividend yield – 4.2%
Net buyback yield – -0.1%
Shareholder yield – 4.1%
Payout ratio (earnings) – 117.7%
Payout ratio (FCF) – 92.7%
Dividend growth (1Y) – 5.8%
Dividend CAGR (3Y) – 7.9%

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusHFUSLAMR
Forward P/E – 25.0xFY2026
EPS, next fiscal year – $6.29FY2026
EPS growth, next FY – +9.0%FY2026
EPS growth, the year after – +2.5%
Revenue, next fiscal year – $2.48BFY2026
Revenue growth, next FY – +9.4%FY2026
Revenue growth, the year after – +2.5%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersHFUSLAMR
Held by institutions – 98.1%
Institutions holding – 775
Change in shares held, QoQ – 0.0%
Institutions buying – 426
Institutions selling – 232
Buyers to sellers – 1.84

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

HFUSLAMR
HFUS 1.00 -0.01
LAMR -0.01 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, HFUS and LAMR?

Lamar Advertising (LAMR) is the largest by market capitalisation: Hartford Creative (HFUS) $50.05M, Lamar Advertising (LAMR) $15.91B.

Which stock is cheaper, HFUS and LAMR?

Lamar Advertising (LAMR) trades on the lowest price-to-earnings ratio (Hartford Creative (HFUS) 37.0x, Lamar Advertising (LAMR) 28.6x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Lamar Advertising (LAMR) grew revenue fastest over the trailing twelve months: Hartford Creative (HFUS) -0.4%, Lamar Advertising (LAMR) +4.4%.

Which company is more profitable?

Hartford Creative (HFUS) has the highest net margin (Hartford Creative (HFUS) 56.1%, Lamar Advertising (LAMR) 23.9%). On return on invested capital, Hartford Creative (HFUS) leads (Hartford Creative (HFUS) 60.0%, Lamar Advertising (LAMR) 16.1%).

Which stock has performed better?

Over the past year Lamar Advertising (LAMR) returned the most: Hartford Creative (HFUS) -1.5%, Lamar Advertising (LAMR) +30.6%. Over five years, Hartford Creative (HFUS) compounded fastest (Hartford Creative (HFUS) +25.6%/yr, Lamar Advertising (LAMR) +6.9%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Only one of these companies pays a dividend: Lamar Advertising (LAMR) 0.04%. Hartford Creative (HFUS) pays no regular dividend.

Which stock is riskier?

By one-year price volatility, Lamar Advertising (LAMR) has been the steadiest (Hartford Creative (HFUS) 107.6%, Lamar Advertising (LAMR) 20.9%). Volatility measures how widely the price swings, not the risk of the business.

Do HFUS and LAMR move together?

Their daily returns over the past year have a correlation of -0.01, a negative relationship. Holding both diversifies more than two closely linked stocks would.

Which is the better stock, HFUS and LAMR?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Lamar Advertising (LAMR) leads on 6. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.