GOTU vs BFAM vs PRDO Stock Comparison

Gaotu Techedu, Bright Horizons Family Solutions and Perdoceo Education Prices as of Oct 27, 2026 Peers: Industry group
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GOTU Gaotu Techedu Inc.
$2.57 +4.5% 1M -16.8% 1Y
Market cap
$411.15M
P/E
–
Revenue (TTM)
$953.86M
Div. yield
–
Education Services Consumer Discretionary
1 win
PRDO PERDOCEO EDUCATION Corp
$32.23 +5.7% 1M -13.0% 1Y
Market cap
$2.02B
P/E
11.4x
Revenue (TTM)
$858.61M
Div. yield
1.92%
Education Services Consumer Discretionary
7 wins

Head to Head

10 decided of 12

Perdoceo Education leads on 7 of the 12 questions below (Perdoceo Education 7, Bright Horizons Family Solutions 2, Gaotu Techedu 1). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionGOTUBFAMPRDOLeader
Larger companyMarket capitalisation $411.15M $3.48B $2.02B BFAM
Cheaper on earningsLower P/E, profitable companies only -8.8x 20.8x 11.4x PRDO
Cheaper on forward earningsLower price / next fiscal year consensus EPS 257.0x 13.3x 10.5x PRDO
Faster revenue growthRevenue growth, trailing twelve months +25.2% +8.5% +11.7% GOTU
More profitableNet margin, trailing twelve months -5.0% 5.8% 20.6% PRDO
Better return on capitalReturn on invested capital -26.7% 9.3% — BFAM
Less leveragedLower net debt / EBITDA — 2.8x — –
Higher dividend yieldTrailing dividend yield — — 1.92% –
Better 1-year returnPrice return, last 12 months -16.8% -28.8% -13.0% PRDO
Better 5-year returnAnnualised price return, 5 years -3.2%/yr -15.4%/yr +24.8%/yr PRDO
Less volatileAnnualised volatility, 1 year 46.4% 47.8% 35.8% PRDO
Higher overall scoreMean of the five percentile scores vs peers 45/100 52/100 76/100 PRDO

Percentile Scorecard

GOTUBFAMPRDO

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisGOTUBFAMPRDO
Valuation 56 #15 of 33 34 #22 of 33 81 #7 of 33
Growth 66 #11 of 30 52 #15 of 30 35 #20 of 30
Profitability 21 #23 of 29 50 #15 of 29 96 #2 of 29
Financial Health 37 #25 of 39 24 #30 of 39 97 #2 of 39
Shareholder Returns – 100 #1 of 14 69 #5 of 14
Overall 45 52 76
  • GOTU ranked among 39 companies in Consumer Services
  • BFAM ranked among 39 companies in Consumer Services
  • PRDO ranked among 39 companies in Consumer Services

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodGOTUBFAMPRDOSPY
1 month +4.5%+7.2%+5.7% -0.2%
3 months +59.6%-12.5%-1.9% +3.9%
6 months +33.9%-13.5%-4.7% +8.2%
Year to date +10.8%-30.4%+9.9% +12.9%
1 year -16.8%-28.8%-13.0% +12.3%
3 years +6.2%-2.2%+80.0% +87.4%
3 years, per year +2.0%-0.7%+21.7% +23.3%
5 years -15.2%-56.8%+202.9% +67.9%
5 years, per year -3.2%-15.4%+24.8% +10.9%
10 years —+5.4%+339.7% +261.1%
10 years, per year —+0.5%+16.0% +13.7%

Risk

MeasureGOTUBFAMPRDOSPY
Volatility, 1Y 46.4%47.8%35.8% 12.7%
Downside volatility, 1Y 44.8%55.1%42.8% 12.7%
Beta vs S&P 500, 1Y 0.72-0.30-0.03 1.00
Return / volatility, 1Y -0.36-0.60-0.36 0.97
Max drawdown, 5Y -83.0%-67.2%-27.4% -25.4%
From 52-week high -16.8%-35.4%-15.1% -1.2%
52-week high $3.09$109.23$37.95 $779.14
52-week low $1.42$59.18$27.41 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleGOTUBFAMPRDO
P/E now vs peer median -8.8xmedian 15.2x 20.8xmedian 15.2x 11.4xmedian 15.2x
P/S now vs peer median 0.4xmedian 1.3x 1.1xmedian 1.3x 2.3xmedian 1.3x
EV/EBITDA now vs peer median —median 9.8x 11.3xmedian 9.8x 2.9xmedian 9.8x
P/FCF now vs peer median —median 14.5x 14.7xmedian 14.5x 9.3xmedian 14.5x
P/B now vs peer median 2.7xmedian 2.0x 3.7xmedian 2.0x 2.0xmedian 2.0x
PEG now vs peer median 0.15median 0.35 0.47median 0.35 0.79median 0.35

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsGOTUBFAMPRDO
Revenue $953.86M $3.03B $858.61M
Gross profit $644.24M $711.35M $661.90M
Operating income -$62.97M $311.11M $210.88M
Net income -$47.72M $175.04M $177.12M
Free cash flow – $235.93M $217.98M
R&D $92.39M – –
EPS (diluted) $-0.29 $3.38 $2.79
Cash & equivalents $128.60M $163.69M $734.82M
Total debt $165.08M $1.29B –
Shares (diluted) 163.12M 51.76M 63.59M
Enterprise value -$1.30B $2.92B -$2.80B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricGOTUBFAMPRDO
P/E -8.8x 20.8x 11.4x
P/FCF – 14.7x 9.3x
P/Operating cash flow – 10.4x 8.9x
P/S 0.4x 1.1x 2.3x
P/B 2.7x 3.7x 2.0x
P/Tangible book 2.9x 4.6x 2.1x
EV/EBITDA – 11.3x 2.9x
EV/EBIT -0.1x 14.8x 3.4x
EV/Revenue 0.0x 1.5x 0.8x
EV/FCF – 19.5x 3.3x
EV/Operating cash flow – 13.8x 3.2x
PEG (3Y EPS CAGR) 0.15 0.47 0.79

Growth

14 metrics
MetricGOTUBFAMPRDO
Revenue growth (1Y) 25.2% 8.5% 11.7%
Revenue CAGR (3Y) 36.3% 10.8% 5.7%
Gross profit growth (1Y) 25.8% 7.7% 9.1%
Gross profit CAGR (3Y) 31.9% 12.6% 3.4%
Operating income growth (1Y) 47.2% 8.8% 13.9%
Operating income CAGR (3Y) -113.6% 26.2% 13.7%
Net income growth (1Y) 51.2% -1.0% 14.7%
Net income CAGR (3Y) -70.7% 39.1% 11.7%
EPS growth (1Y) 49.3% 10.4% 20.1%
EPS CAGR (3Y) -58.5% 44.4% 14.5%
Operating cash flow growth (1Y) – 0.3% 6.1%
Operating cash flow CAGR (3Y) – 11.1% 12.2%
Free cash flow growth (1Y) – -2.8% 6.1%
Free cash flow CAGR (3Y) – 14.2% 13.2%

Profitability

14 metrics
MetricGOTUBFAMPRDO
Gross margin 67.5% 23.5% 77.1%
EBITDA margin – 13.5% 29.0%
Operating margin -6.6% 10.3% 24.6%
Pretax margin -5.3% 8.6% 26.9%
Net margin -5.0% 5.8% 20.6%
FCF margin – 7.8% 25.4%
Operating cash flow margin – 11.0% 26.2%
Return on equity -31.0% 16.8% 17.3%
Return on assets -6.0% 4.6% 13.4%
Return on invested capital -26.7% 9.3% –
Return on capital employed -31.4% 11.0% 18.5%
Asset turnover 1.1x 0.8x 0.7x
Cash conversion (OCF / net income) – 1.9x 1.3x
Stock comp / revenue 0.0% 1.0% 1.5%

Financial Health

11 metrics
MetricGOTUBFAMPRDO
Debt / assets 8.5% 34.0% –
Debt / equity 0.5x 1.4x –
Net debt / EBITDA – 2.8x –
Debt / FCF – 5.5x –
Liabilities / assets 83.4% 75.1% 22.6%
Equity / assets 16.6% 24.9% 77.4%
Interest coverage – 6.2x 34.1x
Current ratio 0.9x 0.5x 4.7x
Quick ratio 0.7x 0.4x 7.9x
Cash ratio 0.7x 0.2x 7.6x
Altman Z-score -0.40 2.01 6.59

Shareholder Returns

7 metrics
MetricGOTUBFAMPRDO
Dividend yield – – 1.9%
Net buyback yield – 18.3% 4.4%
Shareholder yield – 18.3% 6.3%
Payout ratio (earnings) – – 21.9%
Payout ratio (FCF) – – 17.8%
Dividend growth (1Y) – – 11.6%
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusGOTUBFAMPRDO
Forward P/E 257.0xFY2026 13.3xFY2026 10.5xFY2026
EPS, next fiscal year $0.01FY2026 $5.31FY2026 $3.08FY2026
EPS growth, next FY – +16.7%FY2026 +27.3%FY2026
EPS growth, the year after +1,100.0% +13.6% +4.9%
Revenue, next fiscal year $1.11BFY2026 $3.03BFY2026 $877.60MFY2026
Revenue growth, next FY +26.6%FY2026 +3.3%FY2026 +3.7%FY2026
Revenue growth, the year after +2.4% +2.5% -5.8%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersGOTUBFAMPRDO
Held by institutions 8.4% 100.0% 100.0%
Institutions holding 52 384 340
Change in shares held, QoQ -12.0% -1.2% +1.9%
Institutions buying 21 205 173
Institutions selling 20 150 113
Buyers to sellers 1.05 1.37 1.53

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

GOTUBFAMPRDO
GOTU 1.00 0.02 0.06
BFAM 0.02 1.00 0.16
PRDO 0.06 0.16 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, GOTU, BFAM and PRDO?

Bright Horizons Family Solutions (BFAM) is the largest by market capitalisation: Gaotu Techedu (GOTU) $411.15M, Bright Horizons Family Solutions (BFAM) $3.48B, Perdoceo Education (PRDO) $2.02B.

Which stock is cheaper, GOTU, BFAM and PRDO?

Perdoceo Education (PRDO) trades on the lowest price-to-earnings ratio (Gaotu Techedu (GOTU) -8.8x, Bright Horizons Family Solutions (BFAM) 20.8x, Perdoceo Education (PRDO) 11.4x). On next year's consensus earnings, Perdoceo Education (PRDO) is cheapest (Gaotu Techedu (GOTU) 257.0x, Bright Horizons Family Solutions (BFAM) 13.3x, Perdoceo Education (PRDO) 10.5x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Gaotu Techedu (GOTU) grew revenue fastest over the trailing twelve months: Gaotu Techedu (GOTU) +25.2%, Bright Horizons Family Solutions (BFAM) +8.5%, Perdoceo Education (PRDO) +11.7%.

Which company is more profitable?

Perdoceo Education (PRDO) has the highest net margin (Gaotu Techedu (GOTU) -5.0%, Bright Horizons Family Solutions (BFAM) 5.8%, Perdoceo Education (PRDO) 20.6%). On return on invested capital, Bright Horizons Family Solutions (BFAM) leads (Gaotu Techedu (GOTU) -26.7%, Bright Horizons Family Solutions (BFAM) 9.3%).

Which stock has performed better?

Over the past year Perdoceo Education (PRDO) returned the most: Gaotu Techedu (GOTU) -16.8%, Bright Horizons Family Solutions (BFAM) -28.8%, Perdoceo Education (PRDO) -13.0%. Over five years, Perdoceo Education (PRDO) compounded fastest (Gaotu Techedu (GOTU) -3.2%/yr, Bright Horizons Family Solutions (BFAM) -15.4%/yr, Perdoceo Education (PRDO) +24.8%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Only one of these companies pays a dividend: Perdoceo Education (PRDO) 1.92%. Gaotu Techedu (GOTU) and Bright Horizons Family Solutions (BFAM) pays no regular dividend.

Which stock is riskier?

By one-year price volatility, Perdoceo Education (PRDO) has been the steadiest (Gaotu Techedu (GOTU) 46.4%, Bright Horizons Family Solutions (BFAM) 47.8%, Perdoceo Education (PRDO) 35.8%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, GOTU, BFAM and PRDO?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Perdoceo Education (PRDO) leads on 7. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.