GOOGL vs IBTA vs UBER Stock Comparison

Alphabet, Ibotta and Uber Technologies Prices as of Nov 5, 2026 Peers: Industry group
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GOOGL Alphabet Inc.
$282.57 -18.7% 1M -0.6% 1Y
Market cap
$3.46T
P/E
14.6x
Revenue (TTM)
$471.10B
Div. yield
0.30%
Digital Advertising Technology
9 wins
IBTA Ibotta, Inc.
$57.89 +41.2% 1M +94.3% 1Y
Market cap
$1.35B
P/E
–
Revenue (TTM)
$357.74M
Div. yield
–
Digital Advertising Technology
1 win
UBER Uber Technologies, Inc
$68.79 -0.4% 1M -25.8% 1Y
Market cap
$140.28B
P/E
40.5x
Revenue (TTM)
$56.53B
Div. yield
–
Ride-Hailing and Delivery Technology
1 win

Head to Head

11 decided of 12

Alphabet leads on 9 of the 12 questions below (Alphabet 9, Ibotta 1, Uber Technologies 1). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionGOOGLIBTAUBERLeader
Larger companyMarket capitalisation $3.46T $1.35B $140.28B GOOGL
Cheaper on earningsLower P/E, profitable companies only 14.6x -84.2x 40.5x GOOGL
Cheaper on forward earningsLower price / next fiscal year consensus EPS 14.0x — 19.7x GOOGL
Faster revenue growthRevenue growth, trailing twelve months +22.2% +1.6% +13.9% GOOGL
More profitableNet margin, trailing twelve months 49.9% -4.5% 6.1% GOOGL
Better return on capitalReturn on invested capital 16.7% — 12.4% GOOGL
Less leveragedLower net debt / EBITDA -0.8x — 0.7x GOOGL
Higher dividend yieldTrailing dividend yield 0.30% 0.00% — –
Better 1-year returnPrice return, last 12 months -0.6% +94.3% -25.8% IBTA
Better 5-year returnAnnualised price return, 5 years +13.7%/yr — +7.8%/yr GOOGL
Less volatileAnnualised volatility, 1 year 34.1% 79.0% 35.2% GOOGL
Higher overall scoreMean of the five percentile scores vs peers 57/100 45/100 62/100 UBER

Percentile Scorecard

GOOGLIBTAUBER

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisGOOGLIBTAUBER
Valuation 39 #102 of 166 36 #106 of 166 49 #86 of 166
Growth 67 #51 of 154 12 #135 of 154 78 #35 of 154
Profitability 82 #28 of 154 47 #82 of 154 74 #41 of 154
Financial Health 73 #50 of 179 55 #82 of 179 49 #91 of 179
Shareholder Returns 23 #75 of 97 76 #24 of 97 59 #40 of 97
Overall 57 45 62
  • GOOGL ranked among 185 companies in Internet Platforms
  • IBTA ranked among 185 companies in Internet Platforms
  • UBER ranked among 185 companies in Internet Platforms

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodGOOGLIBTAUBERSPY
1 month -18.7%+41.2%-0.4% -5.9%
3 months -21.0%+61.1%-2.4% -4.6%
6 months -29.0%+57.4%-10.3% +0.2%
Year to date -9.7%+154.7%-15.8% +7.5%
1 year -0.6%+94.3%-25.8% +8.2%
3 years +116.9%—+42.9% +68.3%
3 years, per year +29.5%—+12.6% +19.0%
5 years +89.8%—+45.8% +56.5%
5 years, per year +13.7%—+7.8% +9.4%
10 years +623.4%—— +251.5%
10 years, per year +21.9%—— +13.4%

Risk

MeasureGOOGLIBTAUBERSPY
Volatility, 1Y 34.1%79.0%35.2% 13.6%
Downside volatility, 1Y 34.5%69.4%34.4% 14.2%
Beta vs S&P 500, 1Y 1.301.260.76 1.00
Return / volatility, 1Y -0.021.19-0.73 0.60
Max drawdown, 5Y -44.3%-82.5%-55.4% -25.4%
From 52-week high -29.8%-7.6%-26.9% -5.9%
52-week high $402.62$62.64$94.10 $779.14
52-week low $273.50$19.25$65.18 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleGOOGLIBTAUBER
P/E now vs peer median 14.6xmedian 18.0x -84.2xmedian 18.0x 40.5xmedian 18.0x
P/S now vs peer median 7.4xmedian 1.3x 3.8xmedian 1.3x 2.5xmedian 1.3x
EV/EBITDA now vs peer median 18.0xmedian 15.5x 399.9xmedian 15.5x 18.6xmedian 15.5x
P/FCF now vs peer median 175.4xmedian 11.4x 16.6xmedian 11.4x 13.5xmedian 11.4x
P/B now vs peer median 5.1xmedian 1.7x 5.7xmedian 1.7x 4.9xmedian 1.7x
PEG now vs peer median 0.25median 0.38 —median 0.38 0.81median 0.38

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsGOOGLIBTAUBER
Revenue $471.10B $357.74M $56.53B
Gross profit $286.70B $280.50M $24.42B
Operating income $156.98B -$9.63M $7.03B
Net income $235.69B -$16.06M $3.58B
Free cash flow $19.75B $81.46M $10.42B
R&D $74.46B $60.03M $4.15B
EPS (diluted) $19.12 $-0.69 $1.69
Cash & equivalents $56.33B $149.89M $9.56B
Total debt $125.10B – $15.66B
Shares (diluted) 12.31B 23.35M 2.05B
Enterprise value $3.20T $702.41M $111.49B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricGOOGLIBTAUBER
P/E 14.6x -84.2x 40.5x
P/FCF 175.4x 16.6x 13.5x
P/Operating cash flow 19.3x 14.5x 13.1x
P/S 7.4x 3.8x 2.5x
P/B 5.1x 5.7x 4.9x
P/Tangible book 5.2x 5.7x 5.2x
EV/EBITDA 18.0x 399.9x 18.6x
EV/EBIT 21.2x -124.8x 20.7x
EV/Revenue 7.1x 3.4x 2.6x
EV/FCF 168.3x 14.8x 14.0x
EV/Operating cash flow 18.5x 12.9x 13.6x
PEG (3Y EPS CAGR) 0.25 – 0.81

Growth

14 metrics
MetricGOOGLIBTAUBER
Revenue growth (1Y) 22.2% 1.6% 13.9%
Revenue CAGR (3Y) 16.6% – 16.3%
Gross profit growth (1Y) 25.7% -1.6% 23.9%
Gross profit CAGR (3Y) 20.0% – 19.7%
Operating income growth (1Y) 26.5% -169.9% 54.2%
Operating income CAGR (3Y) 25.8% – 181.3%
Net income growth (1Y) 89.7% -119.9% -78.5%
Net income CAGR (3Y) 52.3% – 50.3%
EPS growth (1Y) 87.8% -125.0% -78.4%
EPS CAGR (3Y) 57.2% – 50.1%
Operating cash flow growth (1Y) 18.6% 4.4% 19.7%
Operating cash flow CAGR (3Y) 19.0% – 62.1%
Free cash flow growth (1Y) -73.2% 6.5% 20.3%
Free cash flow CAGR (3Y) -36.6% – 65.7%

Profitability

14 metrics
MetricGOOGLIBTAUBER
Gross margin 60.9% 78.4% 43.2%
EBITDA margin 39.3% 0.8% 13.9%
Operating margin 33.3% -2.7% 12.4%
Pretax margin 61.1% -1.0% 8.7%
Net margin 49.9% -4.5% 6.1%
FCF margin 4.2% 22.8% 18.4%
Operating cash flow margin 38.1% 26.1% 19.0%
Return on equity 35.8% -6.7% 12.6%
Return on assets 24.5% -3.3% 5.2%
Return on invested capital 16.7% – 12.4%
Return on capital employed 19.0% -3.6% 13.0%
Asset turnover 0.5x 0.7x 0.8x
Cash conversion (OCF / net income) 0.8x -5.8x 3.0x
Stock comp / revenue 6.5% 14.3% 3.7%

Financial Health

11 metrics
MetricGOOGLIBTAUBER
Debt / assets 12.5% – 22.0%
Debt / equity 0.2x – 0.5x
Net debt / EBITDA -0.8x – 0.7x
Debt / FCF 6.3x – 1.5x
Liabilities / assets 32.5% 51.8% 59.8%
Equity / assets 67.5% 48.2% 40.2%
Interest coverage – – 14.0x
Current ratio 2.8x 1.7x 1.2x
Quick ratio 2.5x 1.6x 1.0x
Cash ratio 2.0x 0.7x 0.7x
Altman Z-score 8.37 3.77 3.01

Shareholder Returns

7 metrics
MetricGOOGLIBTAUBER
Dividend yield 0.3% – –
Net buyback yield -0.2% 9.7% 4.4%
Shareholder yield 0.1% 9.7% 4.4%
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusGOOGLIBTAUBER
Forward P/E 14.0xFY2026 – 19.7xFY2026
EPS, next fiscal year $20.18FY2026 $-0.65FY2026 $3.49FY2026
EPS growth, next FY +86.7%FY2026 -641.7%FY2026 -26.2%FY2026
EPS growth, the year after -29.8% – +20.6%
Revenue, next fiscal year $528.44BFY2026 $345.32MFY2026 $61.42BFY2026
Revenue growth, next FY +31.2%FY2026 +0.9%FY2026 +18.1%FY2026
Revenue growth, the year after +24.0% +21.3% +15.9%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersGOOGLIBTAUBER
Held by institutions 70.1% 69.4% 82.5%
Institutions holding 5,749 150 2,414
Change in shares held, QoQ +4.6% -1.6% +1.3%
Institutions buying 2,661 68 1,186
Institutions selling 2,576 48 978
Buyers to sellers 1.03 1.42 1.21

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

GOOGLIBTAUBER
GOOGL 1.00 0.07 0.24
IBTA 0.07 1.00 0.28
UBER 0.24 0.28 1.00

Add a Peer

Largest companies in the same industry

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Frequently Asked Questions

Which is bigger, GOOGL, IBTA and UBER?

Alphabet (GOOGL) is the largest by market capitalisation: Alphabet (GOOGL) $3.46T, Ibotta (IBTA) $1.35B, Uber Technologies (UBER) $140.28B.

Which stock is cheaper, GOOGL, IBTA and UBER?

Alphabet (GOOGL) trades on the lowest price-to-earnings ratio (Alphabet (GOOGL) 14.6x, Ibotta (IBTA) -84.2x, Uber Technologies (UBER) 40.5x). On next year's consensus earnings, Alphabet (GOOGL) is cheapest (Alphabet (GOOGL) 14.0x, Uber Technologies (UBER) 19.7x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Alphabet (GOOGL) grew revenue fastest over the trailing twelve months: Alphabet (GOOGL) +22.2%, Ibotta (IBTA) +1.6%, Uber Technologies (UBER) +13.9%.

Which company is more profitable?

Alphabet (GOOGL) has the highest net margin (Alphabet (GOOGL) 49.9%, Ibotta (IBTA) -4.5%, Uber Technologies (UBER) 6.1%). On return on invested capital, Alphabet (GOOGL) leads (Alphabet (GOOGL) 16.7%, Uber Technologies (UBER) 12.4%).

Which stock has performed better?

Over the past year Ibotta (IBTA) returned the most: Alphabet (GOOGL) -0.6%, Ibotta (IBTA) +94.3%, Uber Technologies (UBER) -25.8%. Over five years, Alphabet (GOOGL) compounded fastest (Alphabet (GOOGL) +13.7%/yr, Uber Technologies (UBER) +7.8%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Only one of these companies pays a dividend: Alphabet (GOOGL) 0.30%, Ibotta (IBTA) 0.00%. Ibotta (IBTA) and Uber Technologies (UBER) pays no regular dividend.

Which stock is riskier?

By one-year price volatility, Alphabet (GOOGL) has been the steadiest (Alphabet (GOOGL) 34.1%, Ibotta (IBTA) 79.0%, Uber Technologies (UBER) 35.2%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, GOOGL, IBTA and UBER?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Alphabet (GOOGL) leads on 9. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.