EFX vs MORN vs FICO Stock Comparison

Equifax, Morningstar and Fair Isaac Prices as of Oct 23, 2026 Peers: Industry group
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EFX Equifax Inc
$182.32 +17.3% 1M -21.2% 1Y
Market cap
$20.93B
P/E
28.2x
Revenue (TTM)
$6.59B
Div. yield
0.01%
Credit Bureaus Financial Services
1 win
MORN Morningstar, Inc.
$224.89 +12.3% 1M +3.1% 1Y
Market cap
$8.51B
P/E
20.2x
Revenue (TTM)
$2.57B
Div. yield
–
Financial Data and Analytics Financial Services
4 wins
FICO Fair Isaac Corp
$814.59 -7.4% 1M -49.6% 1Y
Market cap
$16.00B
P/E
19.6x
Revenue (TTM)
$2.39B
Div. yield
–
Analytics and BI Technology
6 wins

Head to Head

11 decided of 12

Fair Isaac leads on 6 of the 12 questions below (Fair Isaac 6, Morningstar 4, Equifax 1). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionEFXMORNFICOLeader
Larger companyMarket capitalisation $20.93B $8.51B $16.00B EFX
Cheaper on earningsLower P/E, profitable companies only 28.2x 20.2x 19.6x FICO
Cheaper on forward earningsLower price / next fiscal year consensus EPS 22.6x 17.8x 18.6x MORN
Faster revenue growthRevenue growth, trailing twelve months +10.9% +9.3% +24.1% FICO
More profitableNet margin, trailing twelve months 11.3% 16.4% 34.1% FICO
Better return on capitalReturn on invested capital 9.3% 16.6% 62.6% FICO
Less leveragedLower net debt / EBITDA 2.5x 1.5x 4.3x MORN
Higher dividend yieldTrailing dividend yield 0.01% 0.00% 0.00% –
Better 1-year returnPrice return, last 12 months -21.2% +3.1% -49.6% MORN
Better 5-year returnAnnualised price return, 5 years -7.4%/yr -5.5%/yr +14.7%/yr FICO
Less volatileAnnualised volatility, 1 year 41.8% 41.4% 65.8% MORN
Higher overall scoreMean of the five percentile scores vs peers 55/100 64/100 73/100 FICO

Percentile Scorecard

EFXMORNFICO

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisEFXMORNFICO
Valuation 30 #661 of 945 39 #580 of 945 57 #44 of 101
Growth 56 #363 of 822 80 #168 of 822 80 #20 of 97
Profitability 66 #288 of 835 77 #193 of 835 100 #1 of 94
Financial Health 49 #464 of 905 46 #492 of 905 32 #74 of 109
Shareholder Returns 75 #179 of 726 81 #138 of 726 95 #4 of 64
Overall 55 64 73
  • EFX ranked among 1,011 companies in Financial Services
  • MORN ranked among 1,011 companies in Financial Services
  • FICO ranked among 114 companies in Business Applications

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodEFXMORNFICOSPY
1 month +17.3%+12.3%-7.4% -1.0%
3 months +5.7%+30.3%-34.2% +2.9%
6 months +5.7%+27.6%-18.9% +6.4%
Year to date -16.0%+3.5%-51.8% +11.4%
1 year -21.2%+3.1%-49.6% +13.1%
3 years +7.4%+0.8%-5.5% +79.4%
3 years, per year +2.4%+0.3%-1.9% +21.5%
5 years -32.0%-24.5%+98.7% +67.7%
5 years, per year -7.4%-5.5%+14.7% +10.9%
10 years +40.5%+212.6%+559.6% +255.2%
10 years, per year +3.5%+12.1%+20.8% +13.5%

Risk

MeasureEFXMORNFICOSPY
Volatility, 1Y 41.8%41.4%65.8% 12.7%
Downside volatility, 1Y 43.8%43.1%79.6% 12.7%
Beta vs S&P 500, 1Y 0.540.050.45 1.00
Return / volatility, 1Y -0.510.08-0.75 1.03
Max drawdown, 5Y -55.3%-60.5%-75.1% -25.4%
From 52-week high -22.0%0.0%-55.8% -2.5%
52-week high $233.80$224.89$1,844.98 $779.14
52-week low $137.26$141.84$592.49 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleEFXMORNFICO
P/E now vs peer median 28.8xmedian 13.4x 20.2xmedian 13.4x 22.7xmedian 29.9x
P/S now vs peer median 3.2xmedian 3.2x 3.3xmedian 3.2x 7.3xmedian 2.8x
EV/EBITDA now vs peer median 13.2xmedian 5.9x 12.0xmedian 5.9x 18.3xmedian 17.4x
P/FCF now vs peer median 19.3xmedian 11.1x 17.0xmedian 11.1x 17.7xmedian 16.9x
P/B now vs peer median 4.8xmedian 1.2x 8.2xmedian 1.2x -4.3xmedian 3.1x
PEG now vs peer median 2.00median 0.89 0.12median 0.89 0.77median 0.86

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsEFXMORNFICO
Revenue $6.59B $2.57B $2.39B
Gross profit $3.64B $1.60B $2.04B
Operating income $1.24B $603.90M $1.24B
Net income $748.20M $421.60M $815.02M
Free cash flow $1.10B $497.50M $996.02M
R&D – – $208.49M
EPS (diluted) $6.29 $11.07 $35.90
Cash & equivalents $192.90M $489.50M $248.44M
Total debt $20.80B $1.71B $5.58B
Shares (diluted) 118.10M 38.10M 22.70M
Enterprise value $20.20B $6.41B $15.24B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricEFXMORNFICO
P/E 28.8x 20.2x 22.7x
P/FCF 19.3x 17.0x 17.7x
P/Operating cash flow 13.2x 13.0x 17.6x
P/S 3.2x 3.3x 7.3x
P/B 4.8x 8.2x -4.3x
P/Tangible book 6.4x 18.6x -4.3x
EV/EBITDA 13.2x 12.0x 18.3x
EV/EBIT 21.2x 15.9x 18.5x
EV/Revenue 4.0x 3.8x 9.6x
EV/FCF 23.9x 19.3x 23.0x
EV/Operating cash flow 16.3x 14.9x 22.9x
PEG (3Y EPS CAGR) 2.00 0.12 0.77

Growth

14 metrics
MetricEFXMORNFICO
Revenue growth (1Y) 10.9% 9.3% 24.1%
Revenue CAGR (3Y) 8.7% 10.0% 17.6%
Gross profit growth (1Y) 8.8% 11.7% 29.2%
Gross profit CAGR (3Y) 8.6% 13.2% 20.6%
Operating income growth (1Y) 13.0% 15.5% 39.7%
Operating income CAGR (3Y) 12.8% 69.6% 26.5%
Net income growth (1Y) 13.1% 4.3% 28.8%
Net income CAGR (3Y) 12.4% 164.4% 24.9%
EPS growth (1Y) 18.5% 16.4% 39.5%
EPS CAGR (3Y) 14.4% 174.9% 29.5%
Operating cash flow growth (1Y) 9.7% 20.8% 28.1%
Operating cash flow CAGR (3Y) 12.9% 36.7% 30.6%
Free cash flow growth (1Y) 10.5% 27.6% 28.5%
Free cash flow CAGR (3Y) 29.5% 58.9% 30.7%

Profitability

14 metrics
MetricEFXMORNFICO
Gross margin 55.2% 62.2% 85.1%
EBITDA margin 30.3% 31.3% 52.3%
Operating margin 18.8% 23.5% 51.7%
Pretax margin 15.5% 21.9% 44.5%
Net margin 11.3% 16.4% 34.1%
FCF margin 16.7% 19.4% 41.6%
Operating cash flow margin 24.5% 25.2% 41.8%
Return on equity 16.8% 41.3% –
Return on assets 6.3% 10.6% 39.9%
Return on invested capital 9.3% 16.6% 62.6%
Return on capital employed 11.8% 20.2% 95.3%
Asset turnover 0.6x 0.6x 1.2x
Cash conversion (OCF / net income) 2.2x 1.5x 1.2x
Stock comp / revenue 1.4% 2.6% 7.3%

Financial Health

11 metrics
MetricEFXMORNFICO
Debt / assets 43.6% 43.4% 274.0%
Debt / equity 1.2x 1.7x -1.4x
Net debt / EBITDA 2.5x 1.5x 4.3x
Debt / FCF 4.7x 3.4x 5.6x
Liabilities / assets 62.4% 74.1% 301.1%
Equity / assets 37.6% 25.9% -201.1%
Interest coverage 5.4x – 6.6x
Current ratio 1.1x 1.1x 1.2x
Quick ratio 0.9x 0.9x 1.5x
Cash ratio 0.1x 0.5x 0.3x
Altman Z-score 3.43 3.75 8.56

Shareholder Returns

7 metrics
MetricEFXMORNFICO
Dividend yield 1.2% 0.9% –
Net buyback yield 5.2% 11.4% 20.3%
Shareholder yield 6.4% 12.3% 20.3%
Payout ratio (earnings) 34.8% – –
Payout ratio (FCF) 23.6% – –
Dividend growth (1Y) 18.1% – –
Dividend CAGR (3Y) 10.8% – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusEFXMORNFICO
Forward P/E 22.6xFY2026 17.8xFY2026 18.6xFY2026
EPS, next fiscal year $8.08FY2026 $12.66FY2026 $43.80FY2026
EPS growth, next FY +5.6%FY2026 +28.4%FY2026 +46.6%FY2026
EPS growth, the year after +20.2% +7.8% +16.4%
Revenue, next fiscal year $6.50BFY2026 $2.50BFY2026 $2.42BFY2026
Revenue growth, next FY +7.0%FY2026 +1.9%FY2026 +21.5%FY2026
Revenue growth, the year after +8.7% +19.2% +22.0%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersEFXMORNFICO
Held by institutions 100.0% 64.1% 95.7%
Institutions holding 837 419 842
Change in shares held, QoQ -0.6% +2.1% +1.9%
Institutions buying 372 199 381
Institutions selling 349 169 343
Buyers to sellers 1.07 1.18 1.11

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

EFXMORNFICO
EFX 1.00 0.55 0.59
MORN 0.55 1.00 0.42
FICO 0.59 0.42 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, EFX, MORN and FICO?

Equifax (EFX) is the largest by market capitalisation: Equifax (EFX) $20.93B, Morningstar (MORN) $8.51B, Fair Isaac (FICO) $16.00B.

Which stock is cheaper, EFX, MORN and FICO?

Fair Isaac (FICO) trades on the lowest price-to-earnings ratio (Equifax (EFX) 28.2x, Morningstar (MORN) 20.2x, Fair Isaac (FICO) 19.6x). On next year's consensus earnings, Morningstar (MORN) is cheapest (Equifax (EFX) 22.6x, Morningstar (MORN) 17.8x, Fair Isaac (FICO) 18.6x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Fair Isaac (FICO) grew revenue fastest over the trailing twelve months: Equifax (EFX) +10.9%, Morningstar (MORN) +9.3%, Fair Isaac (FICO) +24.1%.

Which company is more profitable?

Fair Isaac (FICO) has the highest net margin (Equifax (EFX) 11.3%, Morningstar (MORN) 16.4%, Fair Isaac (FICO) 34.1%). On return on invested capital, Fair Isaac (FICO) leads (Equifax (EFX) 9.3%, Morningstar (MORN) 16.6%, Fair Isaac (FICO) 62.6%).

Which stock has performed better?

Over the past year Morningstar (MORN) returned the most: Equifax (EFX) -21.2%, Morningstar (MORN) +3.1%, Fair Isaac (FICO) -49.6%. Over five years, Fair Isaac (FICO) compounded fastest (Equifax (EFX) -7.4%/yr, Morningstar (MORN) -5.5%/yr, Fair Isaac (FICO) +14.7%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Only one of these companies pays a dividend: Equifax (EFX) 0.01%, Morningstar (MORN) 0.00%, Fair Isaac (FICO) 0.00%. Morningstar (MORN) and Fair Isaac (FICO) pays no regular dividend.

Which stock is riskier?

By one-year price volatility, Morningstar (MORN) has been the steadiest (Equifax (EFX) 41.8%, Morningstar (MORN) 41.4%, Fair Isaac (FICO) 65.8%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, EFX, MORN and FICO?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Fair Isaac (FICO) leads on 6. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.