EBAY vs PDD vs BABA Stock Comparison

Ebay, PDD Holdings and Alibaba Group Holding Prices as of Oct 28, 2026 Peers: Industry group
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EBAY Ebay Inc
$118.02 +10.0% 1M +18.5% 1Y
Market cap
$52.52B
P/E
21.1x
Revenue (TTM)
$12.39B
Div. yield
1.03%
Digital Marketplaces Technology
3 wins
PDD PDD Holdings Inc.
$77.46 -1.3% 1M -43.9% 1Y
Market cap
$110.26B
P/E
8.0x
Revenue (TTM)
$64.89B
Div. yield
–
Digital Marketplaces Technology
5 wins
BABA Alibaba Group Holding Ltd
$100.98 -7.2% 1M -42.9% 1Y
Market cap
$234.53B
P/E
22.3x
Revenue (TTM)
$150.46B
Div. yield
1.04%
Digital Marketplaces Technology
2 wins

Head to Head

10 decided of 12

PDD Holdings leads on 5 of the 12 questions below (PDD Holdings 5, Ebay 3, Alibaba Group Holding 2). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionEBAYPDDBABALeader
Larger companyMarket capitalisation $52.52B $110.26B $234.53B BABA
Cheaper on earningsLower P/E, profitable companies only 21.1x 8.0x 22.3x PDD
Cheaper on forward earningsLower price / next fiscal year consensus EPS 20.6x 7.2x 14.4x PDD
Faster revenue growthRevenue growth, trailing twelve months +15.7% +13.8% +8.1% EBAY
More profitableNet margin, trailing twelve months — 20.7% 7.0% PDD
Better return on capitalReturn on invested capital — — 2.4% –
Less leveragedLower net debt / EBITDA — — — –
Higher dividend yieldTrailing dividend yield 1.03% 0.00% 1.04% BABA
Better 1-year returnPrice return, last 12 months +18.5% -43.9% -42.9% EBAY
Better 5-year returnAnnualised price return, 5 years +9.0%/yr -2.7%/yr -9.4%/yr EBAY
Less volatileAnnualised volatility, 1 year 36.7% 33.5% 40.3% PDD
Higher overall scoreMean of the five percentile scores vs peers 23/100 79/100 46/100 PDD

Percentile Scorecard

EBAYPDDBABA

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisEBAYPDDBABA
Valuation 22 #129 of 166 89 #19 of 166 66 #58 of 166
Growth – 59 #63 of 152 17 #126 of 152
Profitability – 86 #22 of 152 55 #69 of 152
Financial Health 16 #151 of 179 81 #35 of 179 59 #74 of 179
Shareholder Returns 30 #66 of 94 – 31 #65 of 94
Overall 23 79 46
  • EBAY ranked among 185 companies in Internet Platforms
  • PDD ranked among 185 companies in Internet Platforms
  • BABA ranked among 185 companies in Internet Platforms

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodEBAYPDDBABASPY
1 month +10.0%-1.3%-7.2% +0.9%
3 months +2.4%-12.3%-12.2% +5.9%
6 months +13.7%-20.7%-22.6% +8.5%
Year to date +35.5%-31.7%-31.1% +13.3%
1 year +18.5%-43.9%-42.9% +12.4%
3 years +210.7%-28.5%+21.9% +88.1%
3 years, per year +46.0%-10.6%+6.8% +23.5%
5 years +53.8%-12.9%-38.8% +68.2%
5 years, per year +9.0%-2.7%-9.4% +11.0%
10 years +312.7%—-0.9% +263.4%
10 years, per year +15.2%—-0.1% +13.8%

Risk

MeasureEBAYPDDBABASPY
Volatility, 1Y 36.7%33.5%40.3% 12.7%
Downside volatility, 1Y 43.0%35.5%35.9% 12.7%
Beta vs S&P 500, 1Y 0.690.861.11 1.00
Return / volatility, 1Y 0.50-1.31-1.06 0.98
Max drawdown, 5Y -52.0%-73.1%-62.9% -25.4%
From 52-week high -4.0%-43.9%-43.9% -0.9%
52-week high $122.91$138.13$179.97 $779.14
52-week low $79.41$73.30$94.81 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleEBAYPDDBABA
P/E now vs peer median 21.1xmedian 16.8x 8.0xmedian 16.8x 22.3xmedian 16.8x
P/S now vs peer median 4.2xmedian 1.4x 1.7xmedian 1.4x 1.6xmedian 1.4x
EV/EBITDA now vs peer median —median 13.9x —median 13.9x —median 13.9x
P/FCF now vs peer median 18.7xmedian 11.4x 6.9xmedian 11.4x 7.1xmedian 11.4x
P/B now vs peer median 11.9xmedian 1.8x 1.7xmedian 1.8x 1.4xmedian 1.8x
PEG now vs peer median —median 0.36 0.26median 0.36 -15.46median 0.36

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsEBAYPDDBABA
Revenue $12.39B $64.89B $150.46B
Gross profit – $36.55B $57.45B
Operating income – $14.41B $4.39B
Net income – $13.45B $10.08B
Free cash flow – $16.02B $33.19B
R&D – $2.64B $10.68B
EPS (diluted) – $9.08 $4.38
Cash & equivalents $1.17B $19.00B $21.06B
Total debt – – $83.76B
Shares (diluted) 455.00M 1.48B 2.40B
Enterprise value $52.52B -$133.80B $56.61B

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricEBAYPDDBABA
P/E 21.1x 8.0x 22.3x
P/FCF 18.7x 6.9x 7.1x
P/Operating cash flow – 6.9x 20.7x
P/S 4.2x 1.7x 1.6x
P/B 11.9x 1.7x 1.4x
P/Tangible book 11.9x 1.7x 1.5x
EV/EBITDA – – –
EV/EBIT – 3.0x 48.4x
EV/Revenue 4.2x 0.7x 1.4x
EV/FCF – 2.7x 6.4x
EV/Operating cash flow – 2.7x 18.8x
PEG (3Y EPS CAGR) – 0.26 -15.46

Growth

14 metrics
MetricEBAYPDDBABA
Revenue growth (1Y) 15.7% 13.8% 8.1%
Revenue CAGR (3Y) 7.2% 40.4% 5.6%
Gross profit growth (1Y) – 11.6% 0.2%
Gross profit CAGR (3Y) – 29.3% 6.5%
Operating income growth (1Y) – 12.7% -77.5%
Operating income CAGR (3Y) – 37.4% -35.9%
Net income growth (1Y) – -1.4% -50.0%
Net income CAGR (3Y) – 32.0% -3.6%
EPS growth (1Y) – -1.6% -47.9%
EPS CAGR (3Y) – 30.8% -1.4%
Operating cash flow growth (1Y) – 22.0% -45.8%
Operating cash flow CAGR (3Y) – 21.6% -27.8%
Free cash flow growth (1Y) – 22.0% -8.5%
Free cash flow CAGR (3Y) – 21.6% -0.6%

Profitability

14 metrics
MetricEBAYPDDBABA
Gross margin – 56.3% 38.2%
EBITDA margin – – –
Operating margin – 22.2% 2.9%
Pretax margin – 28.4% 9.7%
Net margin – 20.7% 7.0%
FCF margin – 24.7% 22.1%
Operating cash flow margin – 24.7% 7.5%
Return on equity – 21.1% 6.2%
Return on assets – 14.1% 3.6%
Return on invested capital – – 2.4%
Return on capital employed – 22.6% 2.1%
Asset turnover 0.7x 0.7x 0.5x
Cash conversion (OCF / net income) – 1.2x 1.1x
Stock comp / revenue 5.4% – 1.1%

Financial Health

11 metrics
MetricEBAYPDDBABA
Debt / assets – – 7.5%
Debt / equity – – 0.1x
Net debt / EBITDA – – –
Debt / FCF – – 0.6x
Liabilities / assets 75.5% 32.5% 43.6%
Equity / assets 24.5% 67.5% 56.4%
Interest coverage – – 3.2x
Current ratio 0.8x 2.6x 1.4x
Quick ratio – 2.1x 0.6x
Cash ratio – 2.1x 0.6x
Altman Z-score – 4.54 2.30

Shareholder Returns

7 metrics
MetricEBAYPDDBABA
Dividend yield 1.0% – 1.0%
Net buyback yield – – –
Shareholder yield 1.0% 0.0% 1.0%
Payout ratio (earnings) – – –
Payout ratio (FCF) – – –
Dividend growth (1Y) – – –
Dividend CAGR (3Y) – – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusEBAYPDDBABA
Forward P/E 20.6xFY2026 7.2xFY2026 14.4xFY2026
EPS, next fiscal year $5.73FY2026 $10.78FY2026 $7.02FY2026
EPS growth, next FY +3.8%FY2026 +4.2%FY2026 +80.9%FY2026
EPS growth, the year after +14.1% +19.6% +22.8%
Revenue, next fiscal year $11.92BFY2026 $72.21BFY2026 $174.00BFY2026
Revenue growth, next FY +7.4%FY2026 +17.0%FY2026 +17.3%FY2026
Revenue growth, the year after +7.6% +9.4% +14.7%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersEBAYPDDBABA
Held by institutions 92.4% 30.3% 10.1%
Institutions holding 1,294 507 1,218
Change in shares held, QoQ +0.3% +4.8% -5.4%
Institutions buying 617 213 555
Institutions selling 485 234 421
Buyers to sellers 1.27 0.91 1.32

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

EBAYPDDBABA
EBAY 1.00 0.19 0.15
PDD 0.19 1.00 0.49
BABA 0.15 0.49 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, EBAY, PDD and BABA?

Alibaba Group Holding (BABA) is the largest by market capitalisation: Ebay (EBAY) $52.52B, PDD Holdings (PDD) $110.26B, Alibaba Group Holding (BABA) $234.53B.

Which stock is cheaper, EBAY, PDD and BABA?

PDD Holdings (PDD) trades on the lowest price-to-earnings ratio (Ebay (EBAY) 21.1x, PDD Holdings (PDD) 8.0x, Alibaba Group Holding (BABA) 22.3x). On next year's consensus earnings, PDD Holdings (PDD) is cheapest (Ebay (EBAY) 20.6x, PDD Holdings (PDD) 7.2x, Alibaba Group Holding (BABA) 14.4x). A lower multiple can reflect slower expected growth, so read it next to the growth figures.

Which company is growing faster?

Ebay (EBAY) grew revenue fastest over the trailing twelve months: Ebay (EBAY) +15.7%, PDD Holdings (PDD) +13.8%, Alibaba Group Holding (BABA) +8.1%.

Which company is more profitable?

PDD Holdings (PDD) has the highest net margin (PDD Holdings (PDD) 20.7%, Alibaba Group Holding (BABA) 7.0%).

Which stock has performed better?

Over the past year Ebay (EBAY) returned the most: Ebay (EBAY) +18.5%, PDD Holdings (PDD) -43.9%, Alibaba Group Holding (BABA) -42.9%. Over five years, Ebay (EBAY) compounded fastest (Ebay (EBAY) +9.0%/yr, PDD Holdings (PDD) -2.7%/yr, Alibaba Group Holding (BABA) -9.4%/yr). Returns are price only, before dividends.

Which pays a higher dividend?

Alibaba Group Holding (BABA) has the highest dividend yield: Ebay (EBAY) 1.03%, PDD Holdings (PDD) 0.00%, Alibaba Group Holding (BABA) 1.04%. PDD Holdings (PDD) pays no regular dividend.

Which stock is riskier?

By one-year price volatility, PDD Holdings (PDD) has been the steadiest (Ebay (EBAY) 36.7%, PDD Holdings (PDD) 33.5%, Alibaba Group Holding (BABA) 40.3%). Volatility measures how widely the price swings, not the risk of the business.

Which is the better stock, EBAY, PDD and BABA?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, PDD Holdings (PDD) leads on 5. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.