CMG vs REBN Stock Comparison

Chipotle Mexican Grill and Reborn Coffee Prices as of Oct 27, 2026 Peers: Industry group
CMG Chipotle Mexican Grill Inc
$27.98 -10.7% 1M -31.9% 1Y
Market cap
$35.41B
P/E
25.2x
Revenue (TTM)
$12.42B
Div. yield
–
Quick-Service Restaurants Consumer Discretionary
4 wins
REBN Reborn Coffee, Inc.
$1.73 +39.5% 1M -22.1% 1Y
Market cap
$14.91M
P/E
–
Revenue (TTM)
$12.72M
Div. yield
–
Quick-Service Restaurants Consumer Discretionary
3 wins

Head to Head

7 decided of 12

Chipotle Mexican Grill leads on 4 of the 12 questions below (Chipotle Mexican Grill 4, Reborn Coffee 3). Which ones matter depends on what you are buying for; a cheap multiple and slow growth often come together.

QuestionCMGREBNLeader
Larger companyMarket capitalisation $35.41B $14.91M CMG
Cheaper on earningsLower P/E, profitable companies only 25.2x -1.5x –
Cheaper on forward earningsLower price / next fiscal year consensus EPS 26.1x 0.8x REBN
Faster revenue growthRevenue growth, trailing twelve months +7.3% +93.8% REBN
More profitableNet margin, trailing twelve months 11.4% -75.1% CMG
Better return on capitalReturn on invested capital — -82.9% –
Less leveragedLower net debt / EBITDA — -0.8x –
Higher dividend yieldTrailing dividend yield — — –
Better 1-year returnPrice return, last 12 months -31.9% -22.1% REBN
Better 5-year returnAnnualised price return, 5 years -4.7%/yr — –
Less volatileAnnualised volatility, 1 year 44.8% 108.3% CMG
Higher overall scoreMean of the five percentile scores vs peers 64/100 21/100 CMG

Percentile Scorecard

CMGREBN

Each axis is the mean percentile of its metrics against the company's industry group. 100 is the best in the group, 50 the middle.

Scores by Axis

AxisCMGREBN
Valuation 25 #38 of 50 0 #50 of 50
Growth 41 #28 of 47 78 #11 of 47
Profitability 91 #5 of 46 0 #46 of 46
Financial Health 64 #19 of 51 6 #48 of 51
Shareholder Returns 100 #1 of 33 –
Overall 64 21
  • CMG ranked among 53 companies in Restaurants
  • REBN ranked among 53 companies in Restaurants

Price Performance

Price return, split-adjusted, before dividends. Click a name to hide or show it.

Returns

PeriodCMGREBNSPY
1 month -10.7%+39.5% -0.2%
3 months -16.5%+40.7% +3.9%
6 months -14.9%-31.1% +8.2%
Year to date -24.4%+16.1% +12.9%
1 year -31.9%-22.1% +12.3%
3 years -25.9%-44.6% +87.4%
3 years, per year -9.5%-17.9% +23.3%
5 years -21.3%— +67.9%
5 years, per year -4.7%— +10.9%
10 years +279.6%— +261.1%
10 years, per year +14.3%— +13.7%

Risk

MeasureCMGREBNSPY
Volatility, 1Y 44.8%108.3% 12.7%
Downside volatility, 1Y 50.3%103.8% 12.7%
Beta vs S&P 500, 1Y 0.611.91 1.00
Return / volatility, 1Y -0.71-0.20 0.97
Max drawdown, 5Y -59.9%-98.2% -25.4%
From 52-week high -31.9%-39.5% -1.2%
52-week high $41.06$2.86 $779.14
52-week low $27.51$0.70 $631.97

Valuation History

Weekly multiples on trailing twelve-month fundamentals. Negative or extreme readings (a loss year, a collapsed denominator) are left out so the chart stays readable.

MultipleCMGREBN
P/E now vs peer median 25.2xmedian 20.6x -1.5xmedian 20.6x
P/S now vs peer median 2.8xmedian 1.2x 1.2xmedian 1.2x
EV/EBITDA now vs peer median 15.8xmedian 13.3x -3.6xmedian 13.3x
P/FCF now vs peer median 22.6xmedian 17.3x —median 17.3x
P/B now vs peer median 16.1xmedian 3.1x 20.3xmedian 3.1x
PEG now vs peer median 2.21median 1.07 -0.06median 1.07

Financial History

Reported figures by fiscal period, placed on the calendar year (or quarter) each period ended in, so companies with different fiscal years line up.

Trailing twelve monthsCMGREBN
Revenue $12.42B $12.72M
Gross profit – $5.97M
Operating income $1.82B -$5.67M
Net income $1.42B -$9.66M
Free cash flow $1.57B –
EPS (diluted) $1.11 $-1.16
Cash & equivalents $228.20M $309.88K
Total debt – $11.15M
Shares (diluted) 1.28B 8.21M
Enterprise value $31.39B $12.26M

All Metrics

58 metrics · best in bold

Bold marks the best reading: the lowest positive value for multiples, leverage and payout, the highest for everything else. The bar under each value is its percentile against that company's own peers. Hover a value for its rank and the peer median.

Valuation

12 metrics
MetricCMGREBN
P/E 25.2x -1.5x
P/FCF 22.6x –
P/Operating cash flow 15.2x –
P/S 2.8x 1.2x
P/B 16.1x 20.3x
P/Tangible book 16.1x 20.3x
EV/EBITDA 15.8x -3.6x
EV/EBIT 19.1x -3.4x
EV/Revenue 2.8x 1.5x
EV/FCF 22.1x –
EV/Operating cash flow 14.9x –
PEG (3Y EPS CAGR) 2.21 -0.06

Growth

14 metrics
MetricCMGREBN
Revenue growth (1Y) 7.3% 93.8%
Revenue CAGR (3Y) 10.2% 43.1%
Gross profit growth (1Y) – –
Gross profit CAGR (3Y) – 11.4%
Operating income growth (1Y) -5.6% 33.4%
Operating income CAGR (3Y) 8.3% -10.6%
Net income growth (1Y) -7.9% 3.7%
Net income CAGR (3Y) 8.4% -30.9%
EPS growth (1Y) -2.8% 46.2%
EPS CAGR (3Y) 11.4% 23.5%
Operating cash flow growth (1Y) 11.3% –
Operating cash flow CAGR (3Y) 9.1% –
Free cash flow growth (1Y) 7.0% –
Free cash flow CAGR (3Y) 7.8% –

Profitability

14 metrics
MetricCMGREBN
Gross margin – 46.9%
EBITDA margin 17.7% -42.2%
Operating margin 14.7% -44.6%
Pretax margin 15.0% -72.8%
Net margin 11.4% -75.1%
FCF margin 12.6% –
Operating cash flow margin 18.7% –
Return on equity 61.6% -354.1%
Return on assets 16.1% -76.3%
Return on invested capital – -82.9%
Return on capital employed 24.2% -176.6%
Asset turnover 1.4x 1.0x
Cash conversion (OCF / net income) 1.6x –
Stock comp / revenue 0.8% –

Financial Health

11 metrics
MetricCMGREBN
Debt / assets – 38.8%
Debt / equity – 6.2x
Net debt / EBITDA – -0.8x
Debt / FCF – –
Liabilities / assets 75.2% 93.8%
Equity / assets 24.8% 6.2%
Interest coverage – -314.7x
Current ratio 0.7x 0.7x
Quick ratio 0.6x 0.5x
Cash ratio 0.5x 0.0x
Altman Z-score 5.21 -4.20

Shareholder Returns

7 metrics
MetricCMGREBN
Dividend yield – –
Net buyback yield 7.9% –
Shareholder yield 7.9% –
Payout ratio (earnings) – –
Payout ratio (FCF) – –
Dividend growth (1Y) – –
Dividend CAGR (3Y) – –

Analyst Estimates

Solid lines are reported fiscal-year results; dashed lines are the consensus for the years ahead. Hover a year for the analysts' high and low, and how each result compared with its estimate.

ConsensusCMGREBN
Forward P/E 26.1xFY2026 0.8xFY2026
EPS, next fiscal year $1.07FY2026 $2.07FY2026
EPS growth, next FY -8.5%FY2026 –
EPS growth, the year after +19.6% -72.0%
Revenue, next fiscal year $13.54BFY2026 $35.97MFY2026
Revenue growth, next FY +13.5%FY2026 +344.4%FY2026
Revenue growth, the year after +9.7% +9.0%

Institutional Ownership

13F filings, quarter ended Jun 30, 2026
HoldersCMGREBN
Held by institutions 89.5% –
Institutions holding 1,197 –
Change in shares held, QoQ +0.3% –
Institutions buying 510 –
Institutions selling 527 –
Buyers to sellers 0.97 –

Return Correlation

Daily returns, last 12 months

1.00 means two stocks move in lockstep, 0 that they move independently. Pairs below about 0.5 diversify each other.

CMGREBN
CMG 1.00 0.19
REBN 0.19 1.00

Add a Peer

Largest companies in the same industry

Related Comparisons

Frequently Asked Questions

Which is bigger, CMG and REBN?

Chipotle Mexican Grill (CMG) is the largest by market capitalisation: Chipotle Mexican Grill (CMG) $35.41B, Reborn Coffee (REBN) $14.91M.

Which company is growing faster?

Reborn Coffee (REBN) grew revenue fastest over the trailing twelve months: Chipotle Mexican Grill (CMG) +7.3%, Reborn Coffee (REBN) +93.8%.

Which company is more profitable?

Chipotle Mexican Grill (CMG) has the highest net margin (Chipotle Mexican Grill (CMG) 11.4%, Reborn Coffee (REBN) -75.1%).

Which stock has performed better?

Over the past year Reborn Coffee (REBN) returned the most: Chipotle Mexican Grill (CMG) -31.9%, Reborn Coffee (REBN) -22.1%. Returns are price only, before dividends.

Which stock is riskier?

By one-year price volatility, Chipotle Mexican Grill (CMG) has been the steadiest (Chipotle Mexican Grill (CMG) 44.8%, Reborn Coffee (REBN) 108.3%). Volatility measures how widely the price swings, not the risk of the business.

Do CMG and REBN move together?

Their daily returns over the past year have a correlation of 0.19, a weak relationship. Holding both diversifies more than two closely linked stocks would.

Which is the better stock, CMG and REBN?

There is no single answer; it depends on what you are buying for. On the 12 head-to-head measures on this page, Chipotle Mexican Grill (CMG) leads on 4. Business Quant does not give investment advice; use the comparison as a starting point for your own research.

Data from SEC filings, exchange prices and consensus estimates, via Business Quant. Percentile scores compare each company with its own peer group, so two companies' scores are each relative to different peers unless you rank against the whole market. Price returns exclude dividends. Nothing on this page is investment advice.